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Great marketing software!
March 26, 2014

Great marketing software!

Philipp Weissgerber | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Online

Modules Used

  • All

Overall Satisfaction

We use Act-On for marketing automation, mailings and preparing the data for our CRM in our whole organization. With the improved list management it is a great opportunity for any automation we need and it offers much more.
  • The list management with its maintenance automation is a great.
  • With the automation programs you can do many many things.
  • The connector the our CRM Solution is very well implemented.
  • The rich text editor can be improved, sometimes you have too much tags after changes and must edit the source code.
  • The scoring and managing of custom events or trade shows should be improved.
  • The own database fields should be synchronized with the CRM so that we have in both the same fields.
  • Direct and faster lead conversion.
  • Great Statistics for market analyze.
  • Automations safe much time.
Because we have all set up here and it is working for us.
For marketing automation, list management and mailings it is a very good tool in Marketing & Communications to Sales.