HubSpot Can Save Your Marketing Strategies from Collecting Dust
June 08, 2017
HubSpot Can Save Your Marketing Strategies from Collecting Dust
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with HubSpot CRM
We are using it to be a central place of our digital marketing strategies. No matter if we use outside agencies, or if leads come from a tradeshow, we want them to get the HubSpot treatment. We like it that much, and believe that it can be the central hub for internal stakeholders and contributors to see a majority of the marketing funnel in one spot.
- Emails are easy to create, customize, send, and analyze. I have used other platforms in the past, but HubSpot stands out from the pack.
- The ability of segmentation into and out of workflows is a true powerhouse of HubSpot that gets left behind by most companies. This is where your tests, leads, and conversions come to meet, and you need to set your workflows up to make HubSpot truly automated.
- I love the blogging platform on HubSpot, becasue you are able to check it as strongly as you would a landing page for optimization and there are endless layouts and functionality if you get creative with it.
- I wish there were more social media platforms, like Instagram and Pinterest, on HubSpot's social media scheduler feature. The main four are there though: Facebook, LinkedIn, Twitter, and Google +.
- I wish the email previewer was faster to upload.
- I think there is a need for the analytics to get a boost to compete with Google Analytics.
- Long time to get set up if you don't have any technical skills on your team.
- Emails have a higher open rate thanks to the workflows that can be set up.
- Great for team collaboration! Everyone can be on board in real time.
HubSpot was MUCH more easy to manage, teach, and execute. It saved time, added lots of resources to the team, and helped bring oil to the digital marketing strategies. Eloqua was more complex in an unnecessary way for my teams throughout the time I have needed a marketing platform. There is a strong learning community that comes with HubSpot as well- much more open to encouraging courage in the workplace.