B2B Connection

Information and resources for technology buyers

2023 B2B Buying Disconnect: The Self-Serve Economy Is Prove It or Lose It by Megan Headley
Top eCommerce Strategies for 2023 by Neil Chandavarkar Sales

Pricing is a key consideration for most software buyers. If you’re looking to improve business decisions with marketing intelligence, pricing […]

Ukraine is a nation of strong and resilient people. We wish all Ukrainians safety and strength during this extremely difficult time. We stand with them and their country.

When you create a website as an individual, startup, or small business web accessibility isn’t always at the top of […]

Web accessibility is a concept that can revolutionize your company’s connection with consumers in unfathomable ways. Web accessibility standards can […]

Digital viruses are extraordinarily expensive. The most costly virus in history cost an inflation-adjusted $52 billion. Every year, businesses spend […]

Backing up data as a part of your organization’s insurance policy or industry regulations entails more than just making a […]

As technology has rooted its way into our day-to-day existence, education has been changed. Long gone are the times of […]

The home landline may be on its way out, but analog telephones are still alive and well in the business […]

Companies of all sizes use marketing intelligence to help them make the best business and investment decisions. Marketing Intelligence Tools […]

As with all other aspects of work, Covid-19 changed the HR industry drastically. Major shifts in remote work and the Great Resignation forced HR professionals to spend more time recruiting, onboarding, and offboarding.

It’s an inevitable part of operating a business: eventually, you’ll have to start posting on social media. Maintaining a social […]

Today, if you search for firewalls, you will see a combination of hardware and software firewalls marketed to small and […]

Security breaches are up 67% over the last 5 years, according to Accenture. The rise in breaches indicates a growing […]

If you want to try out some free animation software before splurging on paid plans, you’re in luck. Free animation […]

In a world dominated by Microsoft, Oracle, and Amazon, it’s easy to overlook the bounty of free database management tools. […]

Whether your business is large or small, marketing intelligence can give you a leg up in an increasingly competitive business […]

Companies large and small have learned the hard way that Excel won’t cut it for their accounting needs. Case in […]

If this is your first foray into the world of call centers and contact center technology, a critical first step […]

Cloud management platforms (CMP) are the ultimate reins to cloud computing chaos. Imagine tracking, automating, and provisioning faster and more […]

Who says you can’t measure love? At TrustRadius, we can, and we have some of the most-loved products out there on our site. Last year, we developed several formulas to quantify or measure love sentiment expressed in customer reviews.