12mass vs. SeoSamba Marketing Operating System

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
12mass
Score 4.0 out of 10
N/A
12mass is a Social Conversation tool enabling brands to engage with a large audience on Twitter and Facebook without compromising the personal touch. Its clustering tool makes search easier and the Multivariable testing allows for optimization of the responses.N/A
SeoSamba Marketing Operating System
Score 8.0 out of 10
Small Businesses (1-50 employees)
SeoSamba Marketing Operating System (formerly SambaSaaS) is cloud marketing software that includes tools that let users automate search engine optimization (SEO), schedule social media marketing posts across LinkedIn, Twitter, Facebook and Instagram, manage business reputation across 100+ directories by responding to reviews, as well as create and send email newsletters. It also enables users to publish content; broadcast press releases; track inbound phone and form leads; monitor Google Ads…
$99
per month per installation
Pricing
12massSeoSamba Marketing Operating System
Editions & Modules
No answers on this topic
Call tracking & Dynamic Number Insertion
$5
per local number
Standard monthly license
$109
per domain
Offerings
Pricing Offerings
12massSeoSamba Marketing Operating System
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$299 per installation
Additional DetailsYou can take advantage of many SeoSamba's Marketing Operating System (MOS) features regardless of your website platform. However, MOS offers even more functionalities when your website is also powered by WordPress, SeoToaster CMS, SeoToaster E-commerce or SeoToaster Ultimate CRM. SeoSamba offers migration package with or without look & feel re-design, but always including a comprehensive search engine optimization process that is implemented on your behalf. What's unique about it? SeoSamba benchmarks your existing search ranking positions, and offers a 60 days post-release improvement guarantee. Migration packages costs vary usually between $1500 and $2500 range or most small businesses clients.
More Pricing Information
Community Pulse
12massSeoSamba Marketing Operating System
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
12massSeoSamba Marketing Operating System
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
12mass
-
Ratings
SeoSamba Marketing Operating System
8.0
1 Ratings
3% above category average
Dynamic content00 Ratings7.31 Ratings
Landing pages00 Ratings8.21 Ratings
Mobile optimization00 Ratings9.11 Ratings
Triggered drip sequences00 Ratings7.31 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
12mass
-
Ratings
SeoSamba Marketing Operating System
8.2
1 Ratings
6% above category average
Lead nurturing automation00 Ratings8.21 Ratings
Automated sales alerts and tasks00 Ratings8.21 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
12mass
-
Ratings
SeoSamba Marketing Operating System
8.2
1 Ratings
7% above category average
Calendaring00 Ratings8.21 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
12mass
-
Ratings
SeoSamba Marketing Operating System
9.1
1 Ratings
19% above category average
Social sharing and campaigns00 Ratings9.11 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
12mass
-
Ratings
SeoSamba Marketing Operating System
8.6
1 Ratings
14% above category average
Dashboards00 Ratings9.11 Ratings
Standard reports00 Ratings8.21 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
12mass
-
Ratings
SeoSamba Marketing Operating System
7.7
1 Ratings
1% above category average
API00 Ratings8.21 Ratings
Role-based workflow & approvals00 Ratings7.31 Ratings
Customizability00 Ratings8.21 Ratings
Integration with Salesforce.com00 Ratings7.31 Ratings
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12massSeoSamba Marketing Operating System
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User Ratings
12massSeoSamba Marketing Operating System
Likelihood to Recommend
8.5
(3 ratings)
10.0
(2 ratings)
Likelihood to Renew
8.2
(3 ratings)
-
(0 ratings)
Usability
8.2
(2 ratings)
-
(0 ratings)
Support Rating
8.2
(2 ratings)
-
(0 ratings)
Implementation Rating
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
12massSeoSamba Marketing Operating System
Likelihood to Recommend
12mass
The only problem with 12mass may be that it might come accross as spam. Personally, for every 100+ sincere responses that I get, I'm hit by 1 or 2 responses that ask me to stop spamming. The beauty is that if you're paying attention to your dashboard, you see when these things happen, and you can reply yourself to assure the customer that there is a real live human typing out the characters they are reading. I would advise that the person given the 12mass account to handle should be someone who can exercise caution. It is a great tool to leverage on, provided you put thought and effort into your 'canned' responses that are actually useful instead of just blatant advertising/spamming. The latter would not be optimal for you.
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SeoSamba
I highly recommend SambaSaaS to businesses managing multiple websites and social media accounts. I also recommend it for entrepreneurs who need to manage international branches and international clients
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Pros
12mass
  • The smart clustering works wonder and will help you loads in managing a huge number of mentions everyday or reaching out to people who might be interested in your product. The tool cleverly groups similar tweets together even though they don't match word by word. It saves me time everyday responding to tweets with similar content. The nice thing about it is you can customize your responses so you don't sound like a machine, thus the personal touch is still there.
  • 12mass is the only tool that allows you to measure your responses against stipulated metrics like engagement rate, click-through rate and so on, so you know which responses are best welcome by the audience
  • The system gets smarter as you use it, which speeds up the conversations even further.
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SeoSamba
  • Automates multisite SEO, so we can stay focused on great content that attracts the right audience for our two entirely different strategic business units.
  • Eliminates the surprises we used to get with other plugins when Wordpress makes unannounced changes that crash other plugins.
  • Agile, easy to use, and saves hours of time and creative resources
  • Automates metric capture: site analytics, keyword/phrase capture, search engine page results etc...in an online dashboard (and it's free).
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Cons
12mass
  • Should add a Facebook private messages option.
  • If my brand wasn't mentioned so much I don't think I would need to use it.
  • Sometimes the site is slow.
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SeoSamba
  • It has a lot of features. So, it's kind of difficult to get started and to learn every feature in the software. However, once you get used to SambaSaaS, it's fairly easy to navigate.
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Likelihood to Renew
12mass
In addition to what I've said, maybe its personal, but I don't waste time on a new product if I find something that works. If I hear of anything better (maybe on TrustRadius!) then we'll see. But for now, if it ain't broke don't fix it. My efforts could be much better used elsewhere.
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SeoSamba
No answers on this topic
Usability
12mass
It's easy to use, after a while you'll get used to it and find it easy to navigate
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SeoSamba
No answers on this topic
Support Rating
12mass
helped me every time
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SeoSamba
No answers on this topic
Implementation Rating
12mass
see the tutorials on you tube. that helps
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SeoSamba
No answers on this topic
Alternatives Considered
12mass
We selected 12mass because they responsed to our queries readily, and understood our concerns. The CEO (Agmon) doesn't waste time or effort, and got down to the brass tacks during our discussions. Even today, if there is an issue, the team is quick and reliable in responding
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SeoSamba
Prior to SeoSamba we were making manual changes. Then we started researching several possible other plugins but the reviews all said the same - that if WP made significant enough changes those plugins would become ineffective. SeoSamba's ability to automate optimization and keep up with/stay ahead of those changes was the deciding factor for us.
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Return on Investment
12mass
  • Better customer service and more interactions on twitter for sure! I've seen a huge jump in the interactions since I started using the product. Also, I've established a lot of connections with influencers by asking meaningful questions.
  • It definitely saves time, I don't think you can ever engage with that many people manually.
  • More people are trying our products as we find a fit between their needs and our offerings through engaging with them on Twitter.
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SeoSamba
  • It helped me automate my email marketing campaigns, so that I could generate more leads for my business.
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ScreenShots

SeoSamba Marketing Operating System Screenshots

Screenshot of User dashboard. Top screen.Screenshot of Social media marketing calendar monthly viewScreenshot of Content curation for social mediaScreenshot of Social media marketing publishingScreenshot of Automated search rankings positions reportScreenshot of Search Rankings Keywords data