Likelihood to Recommend Right now it isn't well suited for anything [in my opinion]. It is not being maintained and many of the important functions one got it for in the first place simply do not work and no one is doing anything about it. A number of my colleagues use it too and we are all looking for an alternative. I'd never recommended it to anyone and have steered clients and colleagues away from it.
Read full review The Bronto Marketing Platform
If you're a mid-size to larger business and rely on regular email engagement from customers, then Bronto Marketing Platform could be a potentially great partner if not game-changer for how you've been doing email campaign management previously. Their automation tools and development interface is amicable. The amount of data that's collected and available from engagement with subscribers through their tools can be overwhelming. Still, if you enjoy digging into every kernel of possible user activity information, you'll love it.
Read full review Pros Manages the ins and outs of a payment process Direct integration with many marketing platforms for quick data sharing Ability to add additional marketing messaging to the process and further cross-sell Read full review The Bronto Marketing Platform
It's easy to work with – it has seamless integration across all platforms, which helps when you're working with big clientele. It's logically organized, which can't be said of all ESP's. It has the LIVE CHAT support. A lot of email marketing clients simply don't have that. It's the little things! Read full review Cons The UI needs improvement. There are other systems out there that are more intuitive. Customizing/branding a shopping cart page can be a little tricky - when it should be very simple. Read full review The Bronto Marketing Platform
Segmenting- although there's a lot that can be done with segmenting audiences, there's a bit of a learning curve when it comes to setting up segments. Wish it was more intuitive. Workflows- setting up automation workflows requires some practice and I've needed to consult a Bronto support person each time I set up a new workflow. Bronto Pop-up manager- we use this feature, not sure how common it is among Bronto clients, but there is overall some improvement needed with this tool. There is limited capability to update the look and feel of the pop-up manager, and we've run into some conflicts with other pop-ups on our website interfering with the Bronto pop-up. Read full review Likelihood to Renew If I were in charge of the renewal decision I would really take a look at 1SC vs. Infusionsoft. There are many ways each are great and many ways they are different. I would look at what was best for my company and make the choice accordingly. I find that Infusionsoft has many more ways to intuitively market, segment and cultivate new leads and grow the business as a whole than 1SC currently has.
Read full review The Bronto Marketing Platform
Never really had any issues that caused out-of-the-ordinary frustration levels. Of course, you'll have days where the learning curve of using a tool gets challenging. Still, I don't remember ever really coming across an obstacle or roadblock while using the tool because of a feature or function it just couldn't do successfully or at all. Customer support was always available as needed, and it was generally easy to find answers to questions when they arose.
Read full review Usability The Bronto Marketing Platform
Usability is great. Very intuitive drag-and-drip metaphor for building automations. And the UI is very user-centric. It constantly prompts you with suggestions and next steps such that you hardly have to refer to the (excellent) documentation.
Read full review Reliability and Availability The Bronto Marketing Platform
I never experienced any downtime.
Read full review Performance The Bronto Marketing Platform
No issues.
Read full review Support Rating Why can't I give it a MINUS 1 million??? There is effectively no support.
Read full review The Bronto Marketing Platform
They used to be good, but they've evolved into a monolithic bureaucratic nightmare after the Netsuite / Oracle acquisition. Can't talk to anyone that actually knows the system and support tickets seem to go days or weeks without responses and resolution.
Read full review Online Training The Bronto Marketing Platform
They have lots of videos on list importing / segmentation / report customization etc. when you sign on they give a link to online tutorials and documentation which is very helpful. They have very helpful PDFs on how to import / set up platform
Read full review Implementation Rating The Bronto Marketing Platform
Easy to set up.
Read full review Alternatives Considered 1ShoppingCart is the best solution for entrepreneurs who need a shopping cart solution. It is much easier to manage than
Infusionsoft . The price point is much less than
Infusionsoft . I recommend anyone considering
Infusionsoft have a dedicated expert in that program on their team because of it's complexity. 1ShoppingCart does not require this because it is more user friendly
Karen Repoli Internet Marketing Specialist: Content Marketing, Social Media Marketing, Blogging
Read full review The Bronto Marketing Platform
Bronto hits the sweet spot for us. It is most similar to the
Salesforce family of products.
Salesforce however can feel cluttered and configuration and setup can be time consuming and confusing. Bronto is much more streamlined and also has features built in that may require additional purchases in the
Salesforce world.
Adobe Campaign is a very powerful solution and can do many things hard to achieve in Bronto. However, Campaign is much more of a developer tool where Bronto is easy to learn and use right out of the box.
Read full review Return on Investment Better customer service would be helpful, as previously stated if needed to have the customer service calls not be a fee based call and instead included in the price and not an "add on" cost. Just having the ability to connect 1shoppingCart with other systems, such as Wordpress and LeadPages helps to connect all the dots to my sales pages. Read full review The Bronto Marketing Platform
Offering great reporting for tracking everything. I can see what emails are working (I track on a monthly basis) and what people are clicking. A/B split testing lets us try different things. Try this and that. Creating lists and segments of subscribers lets us look at who is the best performing contacts. Really get 'into the data' and understand what is working and what is not. Read full review ScreenShots