What users are saying about

1ShoppingCart

23 Ratings

Bronto

76 Ratings

1ShoppingCart

23 Ratings
Score 5.5 out of 101

Bronto

76 Ratings
Score 8 out of 101

Add comparison

Likelihood to Recommend

1ShoppingCart

It's really user preference. Some people have been told by other colleagues that it's a great system to use so they want to go with that. There are other systems that do exactly the same thing. I have not found that 1ShoppingCart has any unique features that would lead me to persuade a client to use it over another one. I usually have clients look at two or three options and give feedback. Sometimes it comes down to monthly prices.

Bronto

This is not a tool for a small business or startups in my opinion. It's too expensive and likely overkill. It's good for mid-sized ecommerce companies because it facilitates workflow-centric email marketing campaigns. On the downside, this once nimble and honest company has turned into a bureaucratic web with dishonest billing practices.

Feature Rating Comparison

Online Storefront

1ShoppingCart
7.9
Bronto
Product catalog & listings
1ShoppingCart
7.5
Bronto
Product management
1ShoppingCart
8.0
Bronto
Bulk product upload
1ShoppingCart
9.0
Bronto
Branding
1ShoppingCart
7.5
Bronto
Mobile storefront
1ShoppingCart
9.0
Bronto
Product variations
1ShoppingCart
9.0
Bronto
Website integration
1ShoppingCart
7.0
Bronto
Visual customization
1ShoppingCart
7.0
Bronto
CMS
1ShoppingCart
7.0
Bronto

Online Shopping Cart

1ShoppingCart
8.0
Bronto
Abandoned cart recovery
1ShoppingCart
9.0
Bronto
Checkout user experience
1ShoppingCart
7.0
Bronto

Online Payment System

1ShoppingCart
7.5
Bronto
eCommerce security
1ShoppingCart
7.5
Bronto

eCommerce Marketing

1ShoppingCart
7.5
Bronto
Promotions & discounts
1ShoppingCart
8.0
Bronto
Personalized recommendations
1ShoppingCart
7.5
Bronto
SEO
1ShoppingCart
7.0
Bronto

eCommerce Business Management

1ShoppingCart
9.0
Bronto
Multi-site management
1ShoppingCart
9.0
Bronto
Order processing
1ShoppingCart
9.0
Bronto
Inventory management
1ShoppingCart
9.0
Bronto
Shipping
1ShoppingCart
9.0
Bronto
Custom functionality
1ShoppingCart
9.0
Bronto

Email & Online Marketing

1ShoppingCart
Bronto
7.0
WYSIWYG email editor
1ShoppingCart
Bronto
6.0
Dynamic content
1ShoppingCart
Bronto
6.9
Ability to test dynamic content
1ShoppingCart
Bronto
6.6
Landing pages
1ShoppingCart
Bronto
5.5
A/B testing
1ShoppingCart
Bronto
7.1
Mobile optimization
1ShoppingCart
Bronto
7.0
Email deliverability
1ShoppingCart
Bronto
8.4
List management
1ShoppingCart
Bronto
7.4
Triggered drip sequences
1ShoppingCart
Bronto
8.0

Reporting & Analytics

1ShoppingCart
Bronto
6.3
Dashboards
1ShoppingCart
Bronto
6.2
Standard reports
1ShoppingCart
Bronto
6.6
Custom reports
1ShoppingCart
Bronto
6.2

Pros

  • Email broadcasts are super easy with 1ShoppingCart
  • Affiliate set up and management is easy
  • Web forms are really useful when we are looking for new acquisition.
  • Pop-ups are really good, the fact that we can connect them to our website is pretty cool.

Cons

  • The UI needs improvement. There are other systems out there that are more intuitive.
  • Customizing/branding a shopping cart page can be a little tricky - when it should be very simple.
  • The ability to extract user data fields to include within emails is a great feature, but sometimes it gets forgotten and is not promoted enough imo within the user portal.
  • Would like to see Bronto offer some sort of RSVP type features/services for using Bronto to manage event registration (which we send email notifications for quite often).

Likelihood to Renew

1ShoppingCart5.5
Based on 2 answers
If I were in charge of the renewal decision I would really take a look at 1SC vs. Infusionsoft. There are many ways each are great and many ways they are different. I would look at what was best for my company and make the choice accordingly. I find that Infusionsoft has many more ways to intuitively market, segment and cultivate new leads and grow the business as a whole than 1SC currently has.
Bronto5.0
Based on 3 answers
Found another program we liked better at a lower price that has all the functionality we needed

Usability

No score
No answers yet
No answers on this topic
Bronto9.0
Based on 1 answer
Usability is great. Very intuitive drag-and-drip metaphor for building automations. And the UI is very user-centric. It constantly prompts you with suggestions and next steps such that you hardly have to refer to the (excellent) documentation.

Reliability and Availability

No score
No answers yet
No answers on this topic
Bronto10.0
Based on 1 answer
I never experienced any downtime.

Performance

No score
No answers yet
No answers on this topic
Bronto8.0
Based on 1 answer

Support

No score
No answers yet
No answers on this topic
Bronto2.0
Based on 2 answers
They used to be good, but they've evolved into a monolithic bureaucratic nightmare after the Netsuite / Oracle acquisition. Can't talk to anyone that actually knows the system and support tickets seem to go days or weeks without responses and resolution.

Online Training

No score
No answers yet
No answers on this topic
Bronto8.0
Based on 1 answer
They have lots of videos on list importing / segmentation / report customization etc. when you sign on they give a link to online tutorials and documentation which is very helpful. They have very helpful PDFs on how to import / set up platform

Implementation

No score
No answers yet
No answers on this topic
Bronto9.0
Based on 1 answer
Easy to set up.

Alternatives Considered

Again, it's the client that usually selects the system they want to use. I think 1ShoppingCart has lower monthly payment options so that makes it more appealing. Infusionsoft has a $2k payment that must be made in order to use their product
Bronto is way more vast and has a lot more segmentation options than MailChimp. We also selected Bronto because MailChimp was not able to do mobile design. MailChimp does have a better email editor as far as drag and drop goes; if you plan on using HTML in the creation of your emails Bronto would be the better option since MailChimp keeps some of the classes and HTML hidden from the users.

Return on Investment

  • Faster lead conversion, definitely
  • Given lack of personalization, the bronto services we use have been ROI neutral. Could be better.

Pricing Details

1ShoppingCart

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

1ShoppingCart More Information

Bronto

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details
Request pricing at info@bronto.com.

Bronto More Information