1ShoppingCart vs. Bronto Marketing Platform (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
1ShoppingCart
Score 8.4 out of 10
N/A
1ShoppingCart is a shopping cart and eCommerce software featuring integrated eCommerce, email, and online marketing software tools. The platforms is owned and supported by Web.com.
$34
per month
Bronto Marketing Platform (discontinued)
Score 7.9 out of 10
N/A
The Bronto Marketing Platform was an email marketing solution from Oracle which was acquired from NetSuite in 2016. It was optimized for creating automated, yet personalized emails, and subscriber profile segments, analyzing click and visit behavior, and tracking geolocation. It has since been discontinued.N/A
Pricing
1ShoppingCartBronto Marketing Platform (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
1ShoppingCartBronto Marketing Platform (discontinued)
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsRequest pricing at info@bronto.com.
More Pricing Information
Community Pulse
1ShoppingCartBronto Marketing Platform (discontinued)
Top Pros
Top Cons
Features
1ShoppingCartBronto Marketing Platform (discontinued)
Online Storefront
Comparison of Online Storefront features of Product A and Product B
1ShoppingCart
4.6
4 Ratings
50% below category average
Bronto Marketing Platform (discontinued)
-
Ratings
Product catalog & listings6.03 Ratings00 Ratings
Product management2.24 Ratings00 Ratings
Bulk product upload8.02 Ratings00 Ratings
Branding7.03 Ratings00 Ratings
Mobile storefront5.02 Ratings00 Ratings
Product variations5.02 Ratings00 Ratings
Website integration2.54 Ratings00 Ratings
Visual customization1.84 Ratings00 Ratings
CMS3.84 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
1ShoppingCart
3.3
4 Ratings
78% below category average
Bronto Marketing Platform (discontinued)
-
Ratings
Abandoned cart recovery2.53 Ratings00 Ratings
Checkout user experience4.24 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
1ShoppingCart
5.8
4 Ratings
36% below category average
Bronto Marketing Platform (discontinued)
-
Ratings
eCommerce security5.84 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
1ShoppingCart
6.4
4 Ratings
16% below category average
Bronto Marketing Platform (discontinued)
-
Ratings
Promotions & discounts8.03 Ratings00 Ratings
Personalized recommendations9.03 Ratings00 Ratings
SEO2.24 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
1ShoppingCart
6.9
3 Ratings
12% below category average
Bronto Marketing Platform (discontinued)
-
Ratings
Multi-site management10.02 Ratings00 Ratings
Order processing4.23 Ratings00 Ratings
Inventory management9.02 Ratings00 Ratings
Shipping9.02 Ratings00 Ratings
Custom functionality2.53 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
1ShoppingCart
-
Ratings
Bronto Marketing Platform (discontinued)
7.4
58 Ratings
9% below category average
WYSIWYG email editor00 Ratings7.050 Ratings
Dynamic content00 Ratings6.450 Ratings
Ability to test dynamic content00 Ratings6.449 Ratings
Landing pages00 Ratings4.525 Ratings
A/B testing00 Ratings9.055 Ratings
Mobile optimization00 Ratings7.850 Ratings
Email deliverability reporting00 Ratings9.458 Ratings
List management00 Ratings7.456 Ratings
Triggered drip sequences00 Ratings8.448 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
1ShoppingCart
-
Ratings
Bronto Marketing Platform (discontinued)
7.6
57 Ratings
3% below category average
Dashboards00 Ratings7.857 Ratings
Standard reports00 Ratings7.856 Ratings
Custom reports00 Ratings7.143 Ratings
Best Alternatives
1ShoppingCartBronto Marketing Platform (discontinued)
Small Businesses
Shopify Plus
Shopify Plus
Score 9.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Litmus
Litmus
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
1ShoppingCartBronto Marketing Platform (discontinued)
Likelihood to Recommend
2.0
(6 ratings)
8.1
(60 ratings)
Likelihood to Renew
5.5
(2 ratings)
8.0
(5 ratings)
Usability
-
(0 ratings)
9.0
(1 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
8.0
(1 ratings)
Support Rating
1.0
(1 ratings)
2.0
(2 ratings)
Online Training
-
(0 ratings)
8.0
(1 ratings)
Implementation Rating
-
(0 ratings)
9.0
(1 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
1ShoppingCartBronto Marketing Platform (discontinued)
Likelihood to Recommend
Newfold Digital
Right now it isn't well suited for anything [in my opinion]. It is not being maintained and many of the important functions one got it for in the first place simply do not work and no one is doing anything about it. A number of my colleagues use it too and we are all looking for an alternative. I'd never recommended it to anyone and have steered clients and colleagues away from it.
Read full review
The Bronto Marketing Platform
If you're a mid-size to larger business and rely on regular email engagement from customers, then Bronto Marketing Platform could be a potentially great partner if not game-changer for how you've been doing email campaign management previously. Their automation tools and development interface is amicable. The amount of data that's collected and available from engagement with subscribers through their tools can be overwhelming. Still, if you enjoy digging into every kernel of possible user activity information, you'll love it.
Read full review
Pros
Newfold Digital
  • Manages the ins and outs of a payment process
  • Direct integration with many marketing platforms for quick data sharing
  • Ability to add additional marketing messaging to the process and further cross-sell
Read full review
The Bronto Marketing Platform
  • It's easy to work with – it has seamless integration across all platforms, which helps when you're working with big clientele.
  • It's logically organized, which can't be said of all ESP's.
  • It has the LIVE CHAT support. A lot of email marketing clients simply don't have that. It's the little things!
Read full review
Cons
Newfold Digital
  • The UI needs improvement. There are other systems out there that are more intuitive.
  • Customizing/branding a shopping cart page can be a little tricky - when it should be very simple.
Read full review
The Bronto Marketing Platform
  • Segmenting- although there's a lot that can be done with segmenting audiences, there's a bit of a learning curve when it comes to setting up segments. Wish it was more intuitive.
  • Workflows- setting up automation workflows requires some practice and I've needed to consult a Bronto support person each time I set up a new workflow.
  • Bronto Pop-up manager- we use this feature, not sure how common it is among Bronto clients, but there is overall some improvement needed with this tool. There is limited capability to update the look and feel of the pop-up manager, and we've run into some conflicts with other pop-ups on our website interfering with the Bronto pop-up.
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Likelihood to Renew
Newfold Digital
If I were in charge of the renewal decision I would really take a look at 1SC vs. Infusionsoft. There are many ways each are great and many ways they are different. I would look at what was best for my company and make the choice accordingly. I find that Infusionsoft has many more ways to intuitively market, segment and cultivate new leads and grow the business as a whole than 1SC currently has.
Read full review
The Bronto Marketing Platform
Never really had any issues that caused out-of-the-ordinary frustration levels. Of course, you'll have days where the learning curve of using a tool gets challenging. Still, I don't remember ever really coming across an obstacle or roadblock while using the tool because of a feature or function it just couldn't do successfully or at all. Customer support was always available as needed, and it was generally easy to find answers to questions when they arose.
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Usability
Newfold Digital
No answers on this topic
The Bronto Marketing Platform
Usability is great. Very intuitive drag-and-drip metaphor for building automations. And the UI is very user-centric. It constantly prompts you with suggestions and next steps such that you hardly have to refer to the (excellent) documentation.
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Reliability and Availability
Newfold Digital
No answers on this topic
The Bronto Marketing Platform
I never experienced any downtime.
Read full review
Performance
Newfold Digital
No answers on this topic
The Bronto Marketing Platform
No issues.
Read full review
Support Rating
Newfold Digital
Why can't I give it a MINUS 1 million??? There is effectively no support.
Read full review
The Bronto Marketing Platform
They used to be good, but they've evolved into a monolithic bureaucratic nightmare after the Netsuite / Oracle acquisition. Can't talk to anyone that actually knows the system and support tickets seem to go days or weeks without responses and resolution.
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Online Training
Newfold Digital
No answers on this topic
The Bronto Marketing Platform
They have lots of videos on list importing / segmentation / report customization etc. when you sign on they give a link to online tutorials and documentation which is very helpful. They have very helpful PDFs on how to import / set up platform
Read full review
Implementation Rating
Newfold Digital
No answers on this topic
The Bronto Marketing Platform
Easy to set up.
Read full review
Alternatives Considered
Newfold Digital
1ShoppingCart is the best solution for entrepreneurs who need a shopping cart solution. It is much easier to manage than Infusionsoft. The price point is much less than Infusionsoft. I recommend anyone considering Infusionsoft have a dedicated expert in that program on their team because of it's complexity. 1ShoppingCart does not require this because it is more user friendly
Read full review
The Bronto Marketing Platform
Bronto hits the sweet spot for us. It is most similar to the Salesforce family of products. Salesforce however can feel cluttered and configuration and setup can be time consuming and confusing. Bronto is much more streamlined and also has features built in that may require additional purchases in the Salesforce world. Adobe Campaign is a very powerful solution and can do many things hard to achieve in Bronto. However, Campaign is much more of a developer tool where Bronto is easy to learn and use right out of the box.
Read full review
Return on Investment
Newfold Digital
  • Better customer service would be helpful, as previously stated if needed to have the customer service calls not be a fee based call and instead included in the price and not an "add on" cost.
  • Just having the ability to connect 1shoppingCart with other systems, such as Wordpress and LeadPages helps to connect all the dots to my sales pages.
Read full review
The Bronto Marketing Platform
  • Offering great reporting for tracking everything. I can see what emails are working (I track on a monthly basis) and what people are clicking.
  • A/B split testing lets us try different things. Try this and that.
  • Creating lists and segments of subscribers lets us look at who is the best performing contacts. Really get 'into the data' and understand what is working and what is not.
Read full review
ScreenShots