What users are saying about
23 Ratings
Top Rated
116 Ratings
23 Ratings
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Score 7.7 out of 101
Top Rated
116 Ratings
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Score 8.5 out of 101

Likelihood to Recommend

1ShoppingCart

It's really user preference. Some people have been told by other colleagues that it's a great system to use so they want to go with that. There are other systems that do exactly the same thing. I have not found that 1ShoppingCart has any unique features that would lead me to persuade a client to use it over another one. I usually have clients look at two or three options and give feedback. Sometimes it comes down to monthly prices.
No photo available

Bronto

Bronto is a very professional application in the email marketing use space. It has a straightforward and simple interface but it is still a powerful and customizable experience. Most tasks are easy, and you can usually find a way to do things outside the norm with ease. It is a good platform for users new to the email marketing world but grows with their needs and abilities.
No photo available

Feature Rating Comparison

Online Storefront

1ShoppingCart
7.9
Bronto
Product catalog & listings
1ShoppingCart
7.5
Bronto
Product management
1ShoppingCart
8.0
Bronto
Bulk product upload
1ShoppingCart
9.0
Bronto
Branding
1ShoppingCart
7.5
Bronto
Mobile storefront
1ShoppingCart
9.0
Bronto
Product variations
1ShoppingCart
9.0
Bronto
Website integration
1ShoppingCart
7.0
Bronto
Visual customization
1ShoppingCart
7.0
Bronto
CMS
1ShoppingCart
7.0
Bronto

Online Shopping Cart

1ShoppingCart
8.0
Bronto
Abandoned cart recovery
1ShoppingCart
9.0
Bronto
Checkout user experience
1ShoppingCart
7.0
Bronto

Online Payment System

1ShoppingCart
7.5
Bronto
eCommerce security
1ShoppingCart
7.5
Bronto

eCommerce Marketing

1ShoppingCart
7.5
Bronto
Promotions & discounts
1ShoppingCart
8.0
Bronto
Personalized recommendations
1ShoppingCart
7.5
Bronto
SEO
1ShoppingCart
7.0
Bronto

eCommerce Business Management

1ShoppingCart
9.0
Bronto
Multi-site management
1ShoppingCart
9.0
Bronto
Order processing
1ShoppingCart
9.0
Bronto
Inventory management
1ShoppingCart
9.0
Bronto
Shipping
1ShoppingCart
9.0
Bronto
Custom functionality
1ShoppingCart
9.0
Bronto

Email & Online Marketing

1ShoppingCart
Bronto
8.1
WYSIWYG email editor
1ShoppingCart
Bronto
8.1
Dynamic content
1ShoppingCart
Bronto
7.8
Ability to test dynamic content
1ShoppingCart
Bronto
7.5
Landing pages
1ShoppingCart
Bronto
7.1
A/B testing
1ShoppingCart
Bronto
8.2
Mobile optimization
1ShoppingCart
Bronto
7.9
Email deliverability
1ShoppingCart
Bronto
8.8
List management
1ShoppingCart
Bronto
8.6
Triggered drip sequences
1ShoppingCart
Bronto
8.7

Reporting & Analytics

1ShoppingCart
Bronto
7.4
Dashboards
1ShoppingCart
Bronto
7.8
Standard reports
1ShoppingCart
Bronto
7.5
Custom reports
1ShoppingCart
Bronto
6.9

Pros

1ShoppingCart

  • Email Marketing - Easy to use templates but you can also use your custom html template.
  • Managing your list - It is easy to set up separate lists and create opt in forms for each one. It allows multiple opt in forms with customized messages for all steps of the opt in process.
  • Ecommerce - Setup of your product or service is easy. You can use buy now type buttons on the 1ShoppingCart store. Integration with your merchant account or Paypal is offered.
  • Includes an affiliate management option. This module allows you to manage an affiliate with custom links and an area to post materials for affiliates to use - such as banners.
Karen Repoli profile photo

Bronto

  • It's easy to work with – it has seamless integration across all platforms, which helps when you're working with big clientele.
  • It's logically organized, which can't be said of all ESP's.
  • It has the LIVE CHAT support. A lot of email marketing clients simply don't have that. It's the little things!
No photo available

Cons

1ShoppingCart

  • I found their customer service team to be confusing with their responses and not as helpful as other products customer service teams. It can be frustrating to try to decipher their responses to more complicated questions and often felt a little 'annoying' whenever I needed to reach out.
  • When creating newsletters, I found the WYSIWYG (what you see if what you get) version of creating newsletters the formatting was almost always off which always resulted in needing to send tests to myself to fix the formatting because it never showed up as it would look when it was sent. That took a lot of extra time to edit.
  • Lots of different options with reports, as a beginner you may need someone else to support you. In the beginning I needed support from other team members in how to understand and create certain reports. Not the most intuitive and user friendly until you understand what you're doing!
Eliza Hammesfahr Ceci profile photo

Bronto

  • Segmenting- although there's a lot that can be done with segmenting audiences, there's a bit of a learning curve when it comes to setting up segments. Wish it was more intuitive.
  • Workflows- setting up automation workflows requires some practice and I've needed to consult a Bronto support person each time I set up a new workflow.
  • Bronto Pop-up manager- we use this feature, not sure how common it is among Bronto clients, but there is overall some improvement needed with this tool. There is limited capability to update the look and feel of the pop-up manager, and we've run into some conflicts with other pop-ups on our website interfering with the Bronto pop-up.
No photo available

Likelihood to Renew

1ShoppingCart

1ShoppingCart 5.5
Based on 2 answers
Ease of use and affiliate program.
Kristin Kuzik profile photo

Bronto

Bronto 9.0
Based on 4 answers
As with anything, it's not perfect but it's more than suitable for our needs. I'd like to see continued growth and updates from Bronto and I'm excited to see what they have planned for their users down the road. Our clients (and my superiors) have been very happy with the performance of the software so far. It's going to be a great year for us
No photo available

Usability

1ShoppingCart

No score
No answers yet
No answers on this topic

Bronto

Bronto 9.0
Based on 1 answer
Usability is great. Very intuitive drag-and-drip metaphor for building automations. And the UI is very user-centric. It constantly prompts you with suggestions and next steps such that you hardly have to refer to the (excellent) documentation.
No photo available

Reliability and Availability

1ShoppingCart

No score
No answers yet
No answers on this topic

Bronto

Bronto 10.0
Based on 1 answer
I never experienced any downtime.
No photo available

Performance

1ShoppingCart

No score
No answers yet
No answers on this topic

Bronto

Bronto 8.0
Based on 1 answer
No photo available

Support

1ShoppingCart

No score
No answers yet
No answers on this topic

Bronto

Bronto 2.0
Based on 2 answers
They used to be good, but they've evolved into a monolithic bureaucratic nightmare after the Netsuite / Oracle acquisition. Can't talk to anyone that actually knows the system and support tickets seem to go days or weeks without responses and resolution.
McKane Davis profile photo

Online Training

1ShoppingCart

No score
No answers yet
No answers on this topic

Bronto

Bronto 8.0
Based on 1 answer
They have lots of videos on list importing / segmentation / report customization etc. when you sign on they give a link to online tutorials and documentation which is very helpful. They have very helpful PDFs on how to import / set up platform
No photo available

Implementation

1ShoppingCart

No score
No answers yet
No answers on this topic

Bronto

Bronto 9.0
Based on 1 answer
Easy to set up.
No photo available

Alternatives Considered

1ShoppingCart

Again, it's the client that usually selects the system they want to use. I think 1ShoppingCart has lower monthly payment options so that makes it more appealing. Infusionsoft has a $2k payment that must be made in order to use their product
No photo available

Bronto

Bronto does all of it in one platform, including product recommendations. The only system that comes close is Zaius, and it’s twice the price and doesn’t do social posting.
No photo available

Return on Investment

1ShoppingCart

  • Increased employee efficiency
  • Integration of shopping cart in website
  • Better customer service
  • Improved brand visiability
Karen Repoli profile photo

Bronto

  • Offering great reporting for tracking everything. I can see what emails are working (I track on a monthly basis) and what people are clicking.
  • A/B split testing lets us try different things. Try this and that.
  • Creating lists and segments of subscribers lets us look at who is the best performing contacts. Really get 'into the data' and understand what is working and what is not.
Johnathan Karch profile photo

Pricing Details

1ShoppingCart

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Bronto

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

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