What users are saying about
5 Ratings
3 Ratings
5 Ratings
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Score 7.2 out of 100
3 Ratings
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Score 8.8 out of 100

Likelihood to Recommend

250ok

250ok is a great tool for companies that have recently switched ESPs to monitor inbox placement or for companies that historically have been having email deliverability issues and would like to learn about the root cause and improve. Unlike ReturnPath, 250ok doesn't offer certification, but honestly, you don't need certification if you follow the Gmail/Microsoft/AOL/Yahoo bulk sender guidelines. I haven't seen a company which significantly improved their results with that certification and I've been working for one major ESP for 7 years. 250ok is a good diagnostic/monitoring tool but it is not a panacea for those who continue to violate sender guidelines due to poor list/content management.
Anonymous | TrustRadius Reviewer

Autoklose

It's best used for quick and easy campaign creation. I haven't used it for a full on Marketing Automation Platform, so I can't speak to it's effectiveness as compared to a Eloqua or Marketo. But certainly cheaper and easier to implement.
Billy Mitchell | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

250ok
8.2
Autoklose
A/B testing
250ok
8.0
Autoklose
Mobile optimization
250ok
10.0
Autoklose
Email deliverability
250ok
8.9
Autoklose
List management
250ok
5.9
Autoklose

Reporting & Analytics

250ok
7.0
Autoklose
Dashboards
250ok
7.6
Autoklose
Standard reports
250ok
7.1
Autoklose
Custom reports
250ok
6.3
Autoklose

Pros

250ok

  • They provide a wide-ranging tool to view your email templates in many different email clients under different circumstances. We used this tool to identify specific issues we couldn't test that a small subset of users had complained about.
  • The Seedlist Optimizer Tool does the legwork for you to identify which ESPs are used the most and gives you a custom seed list for testing.
  • The Campaign Diagnostics report shows immediate feedback after sending on how your email is performing and where you can improve in the future.
Joe Hallissey | TrustRadius Reviewer

Autoklose

  • Saves me time with prospecting
  • It helps with the challenge of personalizing and a lot of outreach
  • I am able to be agile, when I get an idea, or see an opening, I can act, not waste time getting ready, [I'm] always ready.
Tibor Shanto | TrustRadius Reviewer

Cons

250ok

  • Does not specifically identify which email addresses are spam traps
  • This is software as a service, so it's not managed and you need to have team members who can make adjustments to your email program
  • Would be nice if 250ok had a direct relationship with ISPs and could reach out on your behalf
Kevin Scally | TrustRadius Reviewer

Autoklose

  • Could have some LinkedIn integrations but those are not so common.
Amir Reiter | TrustRadius Reviewer

Alternatives Considered

250ok

It’s cheaper than its competitors and it has dmarc tracking.
Anonymous | TrustRadius Reviewer

Autoklose

The ones I have used in the past were parts or pieces of the flow. Something goes wrong it's back and worth, this has to talk to that, I don't have the patience or the time. Now I can use one tool for a greater part of the client life cycle from lead to partner.
Tibor Shanto | TrustRadius Reviewer

Return on Investment

250ok

  • Easy real-time inbox placement and deliverability monitoring for IPs and domains.
  • Proactive problem resolution to avoid potential issues.
  • Great addition to other deliverability tools to get the full picture on performance.
  • Easy to partner with and to get trained.
Anonymous | TrustRadius Reviewer

Autoklose

  • I've driven more leads from my Autoklose campaigns than any other source.
Billy Mitchell | TrustRadius Reviewer

Screenshots

Pricing Details

250ok

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Autoklose

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Rating Summary

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