What users are saying about
6 Ratings
15 Ratings
6 Ratings
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Score 7.3 out of 100
15 Ratings
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Score 5 out of 100

Likelihood to Recommend

250ok

250ok is a great tool for companies that have recently switched ESPs to monitor inbox placement or for companies that historically have been having email deliverability issues and would like to learn about the root cause and improve. Unlike ReturnPath, 250ok doesn't offer certification, but honestly, you don't need certification if you follow the Gmail/Microsoft/AOL/Yahoo bulk sender guidelines. I haven't seen a company which significantly improved their results with that certification and I've been working for one major ESP for 7 years. 250ok is a good diagnostic/monitoring tool but it is not a panacea for those who continue to violate sender guidelines due to poor list/content management.
Anonymous | TrustRadius Reviewer

Campaigner

We look for 2 things in an email campaign software: how detailed the reporting system is and ease of use. Both of these features are supported here. When I mention the reporting system, we need to be able to see who clicked on which links as well being able to pull their phone number or email so that we can then follow up with them. In all honesty I cannot see a situation where Campaigner would be less appropriate to use if you are looking for an email marketing software.
Zaheer Bulsara | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

250ok
8.2
Campaigner
8.0
A/B testing
250ok
8.0
Campaigner
9.0
Mobile optimization
250ok
10.0
Campaigner
2.0
Email deliverability reporting
250ok
8.9
Campaigner
10.0
List management
250ok
5.8
Campaigner
8.0
WYSIWYG email editor
250ok
Campaigner
9.0
Dynamic content
250ok
Campaigner
9.0
Ability to test dynamic content
250ok
Campaigner
9.0
Landing pages
250ok
Campaigner
8.0
Triggered drip sequences
250ok
Campaigner
8.0

Reporting & Analytics

250ok
6.8
Campaigner
5.0
Dashboards
250ok
7.5
Campaigner
5.0
Standard reports
250ok
6.9
Campaigner
9.0
Custom reports
250ok
6.1
Campaigner
1.0

Pros

250ok

  • They provide a wide-ranging tool to view your email templates in many different email clients under different circumstances. We used this tool to identify specific issues we couldn't test that a small subset of users had complained about.
  • The Seedlist Optimizer Tool does the legwork for you to identify which ESPs are used the most and gives you a custom seed list for testing.
  • The Campaign Diagnostics report shows immediate feedback after sending on how your email is performing and where you can improve in the future.
Joe Hallissey | TrustRadius Reviewer

Campaigner

  • Campaigner is easy to use and quite easy to design email marketing campaigns for but not drag and drop like mailchimp.
  • Campaigner makes it easy to collect new subscribers from our customers via a simple sign up portal.
  • Campaigner allows us to send large amounts of emails without much effort.
  • Though I prefer using another tool like photoshop, campaigners campaign creation tool looks quite easy to use.
Anonymous | TrustRadius Reviewer

Cons

250ok

  • Does not specifically identify which email addresses are spam traps
  • This is software as a service, so it's not managed and you need to have team members who can make adjustments to your email program
  • Would be nice if 250ok had a direct relationship with ISPs and could reach out on your behalf
Kevin Scally | TrustRadius Reviewer

Campaigner

  • Account Customization
  • More Newsletter Scheduling options
  • Faster Customer Support
Tim Sessions | TrustRadius Reviewer

Likelihood to Renew

250ok

No score
No answers yet
No answers on this topic

Campaigner

Campaigner 9.0
Based on 1 answer
I can't see us not renewing unless we find something better. This is highly unlikely because there was a thorough research done for use to chose the best marketing client and it always came back to campaigner.
Zaheer Bulsara | TrustRadius Reviewer

Usability

250ok

No score
No answers yet
No answers on this topic

Campaigner

Campaigner 10.0
Based on 1 answer
Why? Because it's so so simple. Teaching the rest of the staff to use it was a breeze and now everyone can create their own marketing campaigns. Not only that, nut they can also pull the clicks and opens on their own, lightening my workload for the better. It's awesome in every way.
Zaheer Bulsara | TrustRadius Reviewer

Support Rating

250ok

No score
No answers yet
No answers on this topic

Campaigner

Campaigner 2.0
Based on 1 answer
Everything takes a minimum of 24 hours to solve and after being with campaigner for several years we were just told for the first time we have an account rep which we never even spoke to.
Anonymous | TrustRadius Reviewer

Alternatives Considered

250ok

It’s cheaper than its competitors and it has dmarc tracking.
Anonymous | TrustRadius Reviewer

Campaigner

MailChimp is far more customizable and User-Friendly, although Campaigner gets the job done. Campaigner could benefit from a design upgrade to bring their look into the modern realm. The drag and drop features and email customization of MailChimp, Campaigner is lacking. However, MailChimp is pricier. So you are definitely getting what you pay for.
Tim Sessions | TrustRadius Reviewer

Return on Investment

250ok

  • Easy real-time inbox placement and deliverability monitoring for IPs and domains.
  • Proactive problem resolution to avoid potential issues.
  • Great addition to other deliverability tools to get the full picture on performance.
  • Easy to partner with and to get trained.
Anonymous | TrustRadius Reviewer

Campaigner

  • Campaigner has cost us valuable time in the times that customers had complained to us that their unsubscribe emails did not go through and we had to manually go into campaigners website and manually remove those emails.
  • Campaigner has offered an easy way for us to send marketing emails for quick and effective usage.
Anonymous | TrustRadius Reviewer

Pricing Details

250ok

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Campaigner

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

250ok
7.6
Campaigner
4.0

Likelihood to Renew

250ok
Campaigner
9.0

Usability

250ok
Campaigner
10.0

Support Rating

250ok
Campaigner
2.0

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