What users are saying about
5 Ratings
36 Ratings
5 Ratings
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Score 7.2 out of 100
36 Ratings
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Score 5.6 out of 100

Likelihood to Recommend

250ok

250ok is a great tool for companies that have recently switched ESPs to monitor inbox placement or for companies that historically have been having email deliverability issues and would like to learn about the root cause and improve. Unlike ReturnPath, 250ok doesn't offer certification, but honestly, you don't need certification if you follow the Gmail/Microsoft/AOL/Yahoo bulk sender guidelines. I haven't seen a company which significantly improved their results with that certification and I've been working for one major ESP for 7 years. 250ok is a good diagnostic/monitoring tool but it is not a panacea for those who continue to violate sender guidelines due to poor list/content management.
Anonymous | TrustRadius Reviewer

CheetahMail

I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

250ok
8.2
CheetahMail
6.1
A/B testing
250ok
8.0
CheetahMail
6.0
Mobile optimization
250ok
10.0
CheetahMail
5.0
Email deliverability
250ok
8.9
CheetahMail
8.0
List management
250ok
5.9
CheetahMail
7.0
WYSIWYG email editor
250ok
CheetahMail
6.0
Dynamic content
250ok
CheetahMail
7.0
Ability to test dynamic content
250ok
CheetahMail
7.0
Landing pages
250ok
CheetahMail
4.0
Triggered drip sequences
250ok
CheetahMail
5.0

Reporting & Analytics

250ok
7.0
CheetahMail
3.7
Dashboards
250ok
7.6
CheetahMail
4.0
Standard reports
250ok
7.1
CheetahMail
4.0
Custom reports
250ok
6.3
CheetahMail
3.0

Pros

250ok

  • They provide a wide-ranging tool to view your email templates in many different email clients under different circumstances. We used this tool to identify specific issues we couldn't test that a small subset of users had complained about.
  • The Seedlist Optimizer Tool does the legwork for you to identify which ESPs are used the most and gives you a custom seed list for testing.
  • The Campaign Diagnostics report shows immediate feedback after sending on how your email is performing and where you can improve in the future.
Joe Hallissey | TrustRadius Reviewer

CheetahMail

  • Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
  • Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
  • Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
Duncan Hernandez | TrustRadius Reviewer

Cons

250ok

  • Does not specifically identify which email addresses are spam traps
  • This is software as a service, so it's not managed and you need to have team members who can make adjustments to your email program
  • Would be nice if 250ok had a direct relationship with ISPs and could reach out on your behalf
Kevin Scally | TrustRadius Reviewer

CheetahMail

  • The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
Anonymous | TrustRadius Reviewer

Likelihood to Renew

250ok

No score
No answers yet
No answers on this topic

CheetahMail

CheetahMail 7.6
Based on 3 answers
As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
Anonymous | TrustRadius Reviewer

Usability

250ok

No score
No answers yet
No answers on this topic

CheetahMail

CheetahMail 4.0
Based on 1 answer
CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
Anonymous | TrustRadius Reviewer

Support Rating

250ok

No score
No answers yet
No answers on this topic

CheetahMail

CheetahMail 2.0
Based on 1 answer
Account reps have a quick response time but a very slow resolution time. Because account reps do not have technical knowledge, there is a long long lead time between flagging a problem and tech team resolution.
Anonymous | TrustRadius Reviewer

Alternatives Considered

250ok

It’s cheaper than its competitors and it has dmarc tracking.
Anonymous | TrustRadius Reviewer

CheetahMail

If we are comparing apples to apples for just sending emails, all the tools were about the same. Upload a list, code email, send email. For that they are all pretty much the same. The thing that brings Cheetahmail down is the support. The support is not bad but because they are in a different country it makes it tough to fix issues in a timely manner.
Anonymous | TrustRadius Reviewer

Return on Investment

250ok

  • Easy real-time inbox placement and deliverability monitoring for IPs and domains.
  • Proactive problem resolution to avoid potential issues.
  • Great addition to other deliverability tools to get the full picture on performance.
  • Easy to partner with and to get trained.
Anonymous | TrustRadius Reviewer

CheetahMail

  • Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
  • Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.
Anonymous | TrustRadius Reviewer

Pricing Details

250ok

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

CheetahMail

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

250ok
7.6
CheetahMail
4.0

Likelihood to Renew

250ok
CheetahMail
7.6

Usability

250ok
CheetahMail
4.0

Support Rating

250ok
CheetahMail
2.0

Add comparison