What users are saying about
3 Ratings
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462 Ratings
3 Ratings
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Score 8.3 out of 101

Constant Contact

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462 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.6 out of 101

Likelihood to Recommend

250ok

Compared to other options, we found that 250ok had a good balance of features for the price, continual improvements and new features, and an actual support system. 250ok is a perfect platform for an SMB to use to actively monitor their email deliverability and identify areas where they could improve to reach their lists.
Joe Hallissey profile photo

Constant Contact

If you are emailing your customers, donors, members, etc. on a consistent basis (or you would like to be emailing them on a consistent basis) then Constant Contact would be a good fit for your organization. It helps you create professional-looking emails and newsletters quickly and painlessly. It's also a very helpful tool to help you understand which email content is effective and the type of messaging that propels your customers, donors, members, etc. to act.
No photo available

Feature Rating Comparison

Email & Online Marketing

250ok
8.7
Constant Contact
8.3
A/B testing
250ok
8.0
Constant Contact
8.2
Mobile optimization
250ok
10.0
Constant Contact
8.0
Email deliverability
250ok
9.7
Constant Contact
8.9
List management
250ok
7.0
Constant Contact
8.5
WYSIWYG email editor
250ok
Constant Contact
8.8
Dynamic content
250ok
Constant Contact
7.9
Ability to test dynamic content
250ok
Constant Contact
8.2
Landing pages
250ok
Constant Contact
8.3
Triggered drip sequences
250ok
Constant Contact
7.7

Reporting & Analytics

250ok
8.6
Constant Contact
8.3
Dashboards
250ok
8.7
Constant Contact
8.4
Standard reports
250ok
8.7
Constant Contact
8.9
Custom reports
250ok
8.5
Constant Contact
7.5

Pros

250ok

  • They provide a wide-ranging tool to view your email templates in many different email clients under different circumstances. We used this tool to identify specific issues we couldn't test that a small subset of users had complained about.
  • The Seedlist Optimizer Tool does the legwork for you to identify which ESPs are used the most and gives you a custom seed list for testing.
  • The Campaign Diagnostics report shows immediate feedback after sending on how your email is performing and where you can improve in the future.
Joe Hallissey profile photo

Constant Contact

  • The email templates are relatively easy to use. I'm computer savvy, so I can't speak for someone who's not. I can put a newsletter together in about an hour. The less time I spend putting it together, the better
  • There's a nice selection of templates. Gives users a variety of options depending on their needs, type of business and seasonal messages.
  • It's easy to incorporate social media and events from EventSpot into the email. They understand the importance of social media and how it works together with email marketing.
Giselle Aguiar profile photo

Cons

250ok

  • Documentation website could use some improvement (i.e. Search on the API Guide page, videos in the User Guide).
  • Can't copy/paste certain things from the UI (i.e. IP ranges).
  • Doesn't integrate directly with some ESPs although it's easy to just use new seed lists.
No photo available

Constant Contact

  • Last night I was trying to put together a newsletter for my client and I found the whole system rather slow. Considering that I was doing this in the evening on a holiday week, I couldn't understand why it was so slow.
  • I find that there's too many steps to upload pictures. They should take a lesson from WordPress
  • I couldn't find where I could add a divider within a block.
  • The selection of blocks is too limited.
  • It was difficult to customize a block. I needed to add a small banner graphic and it took me too long to get it so it looked good.
  • I tried to create a sign-up form and I found it very confusing. They should have an easy WordPress plug-in or at least a widget.
Giselle Aguiar profile photo

Likelihood to Renew

250ok

No score
No answers yet
No answers on this topic

Constant Contact

Constant Contact 8.0
Based on 19 answers
I see no reason to learn how to use a competitor's product. The price/value is hard to beat anyway. When I need to teach someone else, I find that it goes very quickly, so why change that? I only had to contact billing once, and the issue was resolved quickly.
No photo available

Usability

250ok

No score
No answers yet
No answers on this topic

Constant Contact

Constant Contact 8.9
Based on 8 answers
There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
Giselle Aguiar profile photo

Reliability and Availability

250ok

No score
No answers yet
No answers on this topic

Constant Contact

Constant Contact 9.0
Based on 2 answers
No major problems in sending out the email campaigns and accessing the analytics
No photo available

Performance

250ok

No score
No answers yet
No answers on this topic

Constant Contact

Constant Contact 10.0
Based on 2 answers
Reports complete very quickly and you can see email opens in real-time
No photo available

Support

250ok

No score
No answers yet
No answers on this topic

Constant Contact

Constant Contact 3.0
Based on 8 answers
Very few issues to begin with, and when there is a problem or question, the support team solves it quickly and efficiently.
Michael &quot;Grosh&quot; Grosheim profile photo

Implementation

250ok

No score
No answers yet
No answers on this topic

Constant Contact

Constant Contact 8.0
Based on 4 answers
Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
No photo available

Alternatives Considered

250ok

We use both 250ok and ReturnPath in the company (because we're an ESP) and both have their own pros and cons. Return Path uses panel data while 250ok uses recipients' engagement date for reporting. Both ways have pros and cons but you can't say one is better than the other. They're just different. ReturnPath also offers certification which (I have to be honest) is not as relevant anymore as there is only one way to fix deliverability issues nowadays - by following bulk sender guidelines posted by Gmail, Yahoo, AOL, Microsoft, and other ISPs. ReturnPath has a better documentation website while 250ok could use some refinement. With 250ok you can choose the tools you need and build your own package and save money. With ReturnPath - not so much. 250ok also has partners across the globe while ReturnPath mostly promotes its own services and consultants.
No photo available

Constant Contact

We like Constant Contact's interface over MailChimps. It's easier to look at for me.
Dan Gospe profile photo

Scalability

250ok

No score
No answers yet
No answers on this topic

Constant Contact

Constant Contact 10.0
Based on 1 answer
Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
No photo available

Return on Investment

250ok

  • Using 250ok, we were able to identify problem areas with specific email clients that we couldn't test manually (really old ones). Once solved, reactivated lapsed customers.
Joe Hallissey profile photo

Constant Contact

  • It has lead to some new business development.
  • Helped maintain existing network relationships.
mitch mcgrane profile photo

Pricing Details

250ok

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Constant Contact

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

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