What users are saying about
5 Ratings
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Top Rated
87 Ratings
5 Ratings
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Score 7.2 out of 100

Gist

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Top Rated
87 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100

Likelihood to Recommend

250ok

250ok is a great tool for companies that have recently switched ESPs to monitor inbox placement or for companies that historically have been having email deliverability issues and would like to learn about the root cause and improve. Unlike ReturnPath, 250ok doesn't offer certification, but honestly, you don't need certification if you follow the Gmail/Microsoft/AOL/Yahoo bulk sender guidelines. I haven't seen a company which significantly improved their results with that certification and I've been working for one major ESP for 7 years. 250ok is a good diagnostic/monitoring tool but it is not a panacea for those who continue to violate sender guidelines due to poor list/content management.
Anonymous | TrustRadius Reviewer

Gist

Gist is perfect for SaaS I'd say, and perfect for long sales cycles with lots of lead nurturing involved, and for scenarios where you re-market via FB ads, because there's FB custom audience integration built into the workflows. Perfect for customer service and support. Really outstanding there.It's a little less suited to ecom but they're hammering out the finishing touches to make ecom cart recovery easier.
Kejda Gjermani | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

250ok
8.2
Gist
A/B testing
250ok
8.0
Gist
Mobile optimization
250ok
10.0
Gist
Email deliverability
250ok
8.9
Gist
List management
250ok
5.9
Gist

Reporting & Analytics

250ok
7.0
Gist
Dashboards
250ok
7.6
Gist
Standard reports
250ok
7.1
Gist
Custom reports
250ok
6.3
Gist

Pros

250ok

  • They provide a wide-ranging tool to view your email templates in many different email clients under different circumstances. We used this tool to identify specific issues we couldn't test that a small subset of users had complained about.
  • The Seedlist Optimizer Tool does the legwork for you to identify which ESPs are used the most and gives you a custom seed list for testing.
  • The Campaign Diagnostics report shows immediate feedback after sending on how your email is performing and where you can improve in the future.
Joe Hallissey | TrustRadius Reviewer

Gist

  • Gist provides endless ways of interacting with customers. I can chat and email with them, track their usage on my site, qualify them, add tags and other profile information, and so much more.
  • There is even an awesome live view that lets me spy on visitors to see how they're using the site.
  • The tools are powerful, easy to use, and constantly getting improvements. It seems like every week there is another update being rolled out that substantially extends the functionality or usability of the features in Gist.
Tristin Roney | TrustRadius Reviewer

Cons

250ok

  • Does not specifically identify which email addresses are spam traps
  • This is software as a service, so it's not managed and you need to have team members who can make adjustments to your email program
  • Would be nice if 250ok had a direct relationship with ISPs and could reach out on your behalf
Kevin Scally | TrustRadius Reviewer

Gist

  • More customization in emails. You can code a custom email template, but it would be nice to have a WYSIWIG editor to create something in the platform.
  • CRM capabilities. It already has lite-CRM capabilities, but it would be nice to have some more CRM options since you can already see email/chat history, customer service tickets, etc.
Ian Keir | TrustRadius Reviewer

Likelihood to Renew

250ok

No score
No answers yet
No answers on this topic

Gist

Gist 6.4
Based on 1 answer
I need these tools to market my services and build my list for promotional offers.
Yamin Ismail | TrustRadius Reviewer

Usability

250ok

No score
No answers yet
No answers on this topic

Gist

Gist 7.8
Based on 2 answers
It’s pretty simple, but it does a lot so there are more complicated features which depend on an individuals ability for software implementation. I am not an IT expert and I’ve managed to implement everything myself, others that are more tech-minded may find everything easier.
Paul Hancock | TrustRadius Reviewer

Support Rating

250ok

No score
No answers yet
No answers on this topic

Gist

Gist 8.5
Based on 6 answers
I have communicated with their team multiple times and every time they have been very responsive, knowledgeable, and polite. They work to make sure you are happy and informed of what is going on. Better their team keeps up to date with their app, giving you new features, and keeping you notified and educated about what they are and how to use them. A+
Dustin Day | TrustRadius Reviewer

Alternatives Considered

250ok

It’s cheaper than its competitors and it has dmarc tracking.
Anonymous | TrustRadius Reviewer

Gist

Gist combines all our previous products into one application and adds many more features that would require more apps. Gist is excellent and a no-brainer all-in-one application when compared to having to manage multiple applications at higher cost. The support from the whole Gist team has been extremely responsive.
Mark Sinclair | TrustRadius Reviewer

Return on Investment

250ok

  • Easy real-time inbox placement and deliverability monitoring for IPs and domains.
  • Proactive problem resolution to avoid potential issues.
  • Great addition to other deliverability tools to get the full picture on performance.
  • Easy to partner with and to get trained.
Anonymous | TrustRadius Reviewer

Gist

  • Gist has helped me be able to manage customer support on my own vs. having to hire someone to help me by providing a mobile app for the live chat.
  • Gist has saved me money by providing one subscription to handle what usually would've required 3+.
Shayla Bell | TrustRadius Reviewer

Screenshots

Pricing Details

250ok

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Gist

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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