What users are saying about
6 Ratings
6 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.3 out of 100
2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 6.8 out of 100

Likelihood to Recommend

250ok

250ok is a great tool for companies that have recently switched ESPs to monitor inbox placement or for companies that historically have been having email deliverability issues and would like to learn about the root cause and improve. Unlike ReturnPath, 250ok doesn't offer certification, but honestly, you don't need certification if you follow the Gmail/Microsoft/AOL/Yahoo bulk sender guidelines. I haven't seen a company which significantly improved their results with that certification and I've been working for one major ESP for 7 years. 250ok is a good diagnostic/monitoring tool but it is not a panacea for those who continue to violate sender guidelines due to poor list/content management.
Anonymous | TrustRadius Reviewer

Resulticks-mCloud

  • True Omnichannel support (no need to massage data during / post campaign)
  • Support to Machine learning
  • Support to multiple statistical models
  • Near real time segmentation analysis
Mani Gopalarathinam | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

250ok
8.2
Resulticks-mCloud
7.6
A/B testing
250ok
8.0
Resulticks-mCloud
7.7
Mobile optimization
250ok
10.0
Resulticks-mCloud
7.3
Email deliverability reporting
250ok
8.9
Resulticks-mCloud
7.3
List management
250ok
5.8
Resulticks-mCloud
7.7
WYSIWYG email editor
250ok
Resulticks-mCloud
9.1
Dynamic content
250ok
Resulticks-mCloud
7.3
Ability to test dynamic content
250ok
Resulticks-mCloud
7.3
Landing pages
250ok
Resulticks-mCloud
6.8
Triggered drip sequences
250ok
Resulticks-mCloud
8.2

Reporting & Analytics

250ok
6.8
Resulticks-mCloud
7.0
Dashboards
250ok
7.5
Resulticks-mCloud
7.3
Standard reports
250ok
6.9
Resulticks-mCloud
7.3
Custom reports
250ok
6.1
Resulticks-mCloud
6.4

Lead Management

250ok
Resulticks-mCloud
7.7
Lead nurturing
250ok
Resulticks-mCloud
8.2
Data quality management
250ok
Resulticks-mCloud
7.3

Campaign Management

250ok
Resulticks-mCloud
7.5
Calendaring
250ok
Resulticks-mCloud
7.7
Event/webinar marketing
250ok
Resulticks-mCloud
7.3

Social Media Marketing

250ok
Resulticks-mCloud
7.5
Social sharing and campaigns
250ok
Resulticks-mCloud
7.3
Social profile integration
250ok
Resulticks-mCloud
7.7

Platform & Infrastructure

250ok
Resulticks-mCloud
6.8
API
250ok
Resulticks-mCloud
6.8
Role-based workflow & approvals
250ok
Resulticks-mCloud
6.8
Customizability
250ok
Resulticks-mCloud
6.8
Integration with Salesforce.com
250ok
Resulticks-mCloud
6.8
Integration with Microsoft Dynamics CRM
250ok
Resulticks-mCloud
6.8
Integration with SugarCRM
250ok
Resulticks-mCloud
6.8

Pros

250ok

  • They provide a wide-ranging tool to view your email templates in many different email clients under different circumstances. We used this tool to identify specific issues we couldn't test that a small subset of users had complained about.
  • The Seedlist Optimizer Tool does the legwork for you to identify which ESPs are used the most and gives you a custom seed list for testing.
  • The Campaign Diagnostics report shows immediate feedback after sending on how your email is performing and where you can improve in the future.
Joe Hallissey | TrustRadius Reviewer

Resulticks-mCloud

  • Simple account and campaign setup mechanisms
  • End-to-end tracking on conversion with personalized URLs
  • Multi-dimensional campaigns that allow follow-up communication using multiple channels
Rangan Varadan | TrustRadius Reviewer

Cons

250ok

  • Does not specifically identify which email addresses are spam traps
  • This is software as a service, so it's not managed and you need to have team members who can make adjustments to your email program
  • Would be nice if 250ok had a direct relationship with ISPs and could reach out on your behalf
Kevin Scally | TrustRadius Reviewer

Resulticks-mCloud

  • API Connections to Paid Media
  • In Store beacon integration
  • Federated workflows
  • App store for API – Third party developer support
Mani Gopalarathinam | TrustRadius Reviewer

Usability

250ok

No score
No answers yet
No answers on this topic

Resulticks-mCloud

Resulticks-mCloud 8.2
Based on 1 answer
The UI and visualise toons are very intuitive and do not require interpretation
Mani Gopalarathinam | TrustRadius Reviewer

Alternatives Considered

250ok

It’s cheaper than its competitors and it has dmarc tracking.
Anonymous | TrustRadius Reviewer

Resulticks-mCloud

Resulticks
provides the breadth of digital channels to leverage with audiences. The
ability to use multiple channels with the same audience and tracking down to an
individual level is a definite advantage.
Rangan Varadan | TrustRadius Reviewer

Return on Investment

250ok

  • Easy real-time inbox placement and deliverability monitoring for IPs and domains.
  • Proactive problem resolution to avoid potential issues.
  • Great addition to other deliverability tools to get the full picture on performance.
  • Easy to partner with and to get trained.
Anonymous | TrustRadius Reviewer

Resulticks-mCloud

  • Augmentation of target audience database. Eg. Building mobile data leveraging existing email IDs and vice versa, building social profiles leveraging consent-based apps
  • Improved lead generation and nurturing. Eg Customized content delivery, based on interest levels tracked
  • Accurate conversion tracking across channels
Rangan Varadan | TrustRadius Reviewer

Pricing Details

250ok

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Resulticks-mCloud

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
5000-22000*

* per installation

Rating Summary

Likelihood to Recommend

250ok
7.6
Resulticks-mCloud
6.8

Usability

250ok
Resulticks-mCloud
8.2

Add comparison