What users are saying about
5 Ratings
17 Ratings
5 Ratings
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Score 7.2 out of 100
17 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

250ok

250ok is a great tool for companies that have recently switched ESPs to monitor inbox placement or for companies that historically have been having email deliverability issues and would like to learn about the root cause and improve. Unlike ReturnPath, 250ok doesn't offer certification, but honestly, you don't need certification if you follow the Gmail/Microsoft/AOL/Yahoo bulk sender guidelines. I haven't seen a company which significantly improved their results with that certification and I've been working for one major ESP for 7 years. 250ok is a good diagnostic/monitoring tool but it is not a panacea for those who continue to violate sender guidelines due to poor list/content management.
Anonymous | TrustRadius Reviewer

SendPulse

SendPulse is great if you want to connect with your list on a more personal basis, and making sure that your email reaches your subscriber when it is best for him/her. You can also use the SMS function (though I haven't used it yet). Let's say you have clients and want to send a message to them automatically on their birthday, SendPulse allows you to do that. It allows you to add in specific fields that are relevant to you, in order to customise your messaging as much as you want and need.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

250ok
8.2
SendPulse
8.1
A/B testing
250ok
8.0
SendPulse
7.6
Mobile optimization
250ok
10.0
SendPulse
8.7
Email deliverability
250ok
8.9
SendPulse
8.6
List management
250ok
5.9
SendPulse
7.9
WYSIWYG email editor
250ok
SendPulse
8.7
Dynamic content
250ok
SendPulse
7.8
Ability to test dynamic content
250ok
SendPulse
8.0
Triggered drip sequences
250ok
SendPulse
7.6

Reporting & Analytics

250ok
7.0
SendPulse
8.3
Dashboards
250ok
7.6
SendPulse
8.4
Standard reports
250ok
7.1
SendPulse
8.7
Custom reports
250ok
6.3
SendPulse
7.9

Pros

250ok

  • They provide a wide-ranging tool to view your email templates in many different email clients under different circumstances. We used this tool to identify specific issues we couldn't test that a small subset of users had complained about.
  • The Seedlist Optimizer Tool does the legwork for you to identify which ESPs are used the most and gives you a custom seed list for testing.
  • The Campaign Diagnostics report shows immediate feedback after sending on how your email is performing and where you can improve in the future.
Joe Hallissey | TrustRadius Reviewer

SendPulse

  • One of the best features of this software is its user interface. I found it very intuitive.
  • It has sms feature also which is a great add-on to this software.
  • It has live chat support feature. And I find it very helpful when i find any technical problem.
Anonymous | TrustRadius Reviewer

Cons

250ok

  • Does not specifically identify which email addresses are spam traps
  • This is software as a service, so it's not managed and you need to have team members who can make adjustments to your email program
  • Would be nice if 250ok had a direct relationship with ISPs and could reach out on your behalf
Kevin Scally | TrustRadius Reviewer

SendPulse

  • In the email editor they should include text separator. I can not put any separator between two lines in the same box. And sometimes the unavailabilty of this feature make my e-mails slightly less attractive.
  • They should include image editor in Drag & Drop Edition option so that users can edit their images there itself.
  • Campaign approvals take long time.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

250ok

No score
No answers yet
No answers on this topic

SendPulse

SendPulse 9.1
Based on 1 answer
Because I love how easy and intuitive SendPulse is.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Usability

250ok

No score
No answers yet
No answers on this topic

SendPulse

SendPulse 8.2
Based on 1 answer
I find that overall SendPulse is very intuitive to use and the support is there to help you out in case you don't find how to do what you wish to do. The drag and drop functionalities make it easy to create the newsletters you want. Every field is explained and small tutorials are included to show you how to create a new template, newsletter, etc. which makes it very easy to use.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Support Rating

250ok

No score
No answers yet
No answers on this topic

SendPulse

SendPulse 9.1
Based on 1 answer
Every time I contacted the support team with a question or a problem, they were very fast in replying and helping me out solve it. Usually latest within 10 minutes I would receive a first answer, and the problem would get solved on the same day.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Implementation Rating

250ok

No score
No answers yet
No answers on this topic

SendPulse

SendPulse 8.2
Based on 1 answer
When implementing SendPulse, it is a good idea to have a transition phase where you still use both systems, in case anything goes wrong.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Alternatives Considered

250ok

It’s cheaper than its competitors and it has dmarc tracking.
Anonymous | TrustRadius Reviewer

SendPulse

Its integration with sms facility and Viber makes it different from others.To be very honest I use all three facilities depending upon the content which i need to communicate to my subscribers. I use SendPulse more frequently because of its richness. And it delivers good results for my organisation as well.
Anonymous | TrustRadius Reviewer

Return on Investment

250ok

  • Easy real-time inbox placement and deliverability monitoring for IPs and domains.
  • Proactive problem resolution to avoid potential issues.
  • Great addition to other deliverability tools to get the full picture on performance.
  • Easy to partner with and to get trained.
Anonymous | TrustRadius Reviewer

SendPulse

  • Tapping NRI clients with this software helps me in generating good revenue in last financial year.
  • I grow my NRI database by 60 in last year. And this software played a major role in doing so.
  • It made brand building very easy among my clients.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

250ok

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

SendPulse

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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