What users are saying about
5 Ratings
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Score 7.2 out of 100
38 Ratings
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Score 8.4 out of 100

Likelihood to Recommend

250ok

250ok is a great tool for companies that have recently switched ESPs to monitor inbox placement or for companies that historically have been having email deliverability issues and would like to learn about the root cause and improve. Unlike ReturnPath, 250ok doesn't offer certification, but honestly, you don't need certification if you follow the Gmail/Microsoft/AOL/Yahoo bulk sender guidelines. I haven't seen a company which significantly improved their results with that certification and I've been working for one major ESP for 7 years. 250ok is a good diagnostic/monitoring tool but it is not a panacea for those who continue to violate sender guidelines due to poor list/content management.
Anonymous | TrustRadius Reviewer

Twilio SendGrid Email API

SendGrid Email API, I feel, is well suited for tech companies with smaller teams. I feel as if with a larger team of programmers, designers, etc. you may have better results with a competitor and coding things yourself. But for fast moving startups with quick implementation, nothing beats Twilio + SendGrid in those regards.
Evan Laird | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

250ok
8.2
Twilio SendGrid Email API
A/B testing
250ok
8.0
Twilio SendGrid Email API
Mobile optimization
250ok
10.0
Twilio SendGrid Email API
Email deliverability
250ok
8.9
Twilio SendGrid Email API
List management
250ok
5.9
Twilio SendGrid Email API

Reporting & Analytics

250ok
7.0
Twilio SendGrid Email API
Dashboards
250ok
7.6
Twilio SendGrid Email API
Standard reports
250ok
7.1
Twilio SendGrid Email API
Custom reports
250ok
6.3
Twilio SendGrid Email API

Pros

250ok

  • They provide a wide-ranging tool to view your email templates in many different email clients under different circumstances. We used this tool to identify specific issues we couldn't test that a small subset of users had complained about.
  • The Seedlist Optimizer Tool does the legwork for you to identify which ESPs are used the most and gives you a custom seed list for testing.
  • The Campaign Diagnostics report shows immediate feedback after sending on how your email is performing and where you can improve in the future.
Joe Hallissey | TrustRadius Reviewer

Twilio SendGrid Email API

  • Robust API for sending large volumes of customized e-mails quickly and simply.
  • Expansive Web Interface for viewing reporting, managing e-mail domains, configurations, message templates, and more.
  • Friendly and knowledgable support staff available when the documentation is not enough.
  • Many SDKs available in different languages
  • Very affordable, with a free tier for testing features before committing.
  • Extensive white-labeling and e-mail authorization best practice features available to maximize deliverability.
Jim Rubenstein | TrustRadius Reviewer

Cons

250ok

  • Does not specifically identify which email addresses are spam traps
  • This is software as a service, so it's not managed and you need to have team members who can make adjustments to your email program
  • Would be nice if 250ok had a direct relationship with ISPs and could reach out on your behalf
Kevin Scally | TrustRadius Reviewer

Twilio SendGrid Email API

  • Actually viewing previous emails dispatched. SendGrid does not have this feature - although it provides numbers on emails dispatched within 3 days for the cheapest plan.
  • The service asks you to pay more (although a minimal amount) to have visibility on email activity upto 30 days in the past.
  • The API doesn't allow an export of a report of email activity over a period of time. It can be quite frustrating at times to be limited in this way.
  • Their customer support isn't the best. Certainly some room for improvement there.
Anonymous | TrustRadius Reviewer

Support Rating

250ok

No score
No answers yet
No answers on this topic

Twilio SendGrid Email API

Twilio SendGrid Email API 8.7
Based on 3 answers
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
Bryan McAnulty | TrustRadius Reviewer

Alternatives Considered

250ok

It’s cheaper than its competitors and it has dmarc tracking.
Anonymous | TrustRadius Reviewer

Twilio SendGrid Email API

We prefer Twilio SendGrid as a solution, simpler installation, very low failure rate (less than 1%) Our goal is a 1 step solution that we never have to go back to, that way the client is only billed once and their ROI remains high.
Darcy Knapp, MBA | TrustRadius Reviewer

Return on Investment

250ok

  • Easy real-time inbox placement and deliverability monitoring for IPs and domains.
  • Proactive problem resolution to avoid potential issues.
  • Great addition to other deliverability tools to get the full picture on performance.
  • Easy to partner with and to get trained.
Anonymous | TrustRadius Reviewer

Twilio SendGrid Email API

  • The ability to get messages to our customers automatically at the right time allowing us to convert more often.
  • Streamlined processes so we're saving time every week.
  • Allowed the team to be very powerful and agile, we can get more done then we could before as we have more time to focus on other core functions.
Jake Bodmer | TrustRadius Reviewer

Pricing Details

250ok

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Twilio SendGrid Email API

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

250ok
7.6
Twilio SendGrid Email API
7.7

Support Rating

250ok
Twilio SendGrid Email API
8.7

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