What users are saying about
5 Ratings
10 Ratings
5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.2 out of 100
10 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 10 out of 100

Likelihood to Recommend

250ok

250ok is a great tool for companies that have recently switched ESPs to monitor inbox placement or for companies that historically have been having email deliverability issues and would like to learn about the root cause and improve. Unlike ReturnPath, 250ok doesn't offer certification, but honestly, you don't need certification if you follow the Gmail/Microsoft/AOL/Yahoo bulk sender guidelines. I haven't seen a company which significantly improved their results with that certification and I've been working for one major ESP for 7 years. 250ok is a good diagnostic/monitoring tool but it is not a panacea for those who continue to violate sender guidelines due to poor list/content management.
Anonymous | TrustRadius Reviewer

Yesmail360i

For all outbound messaging, YesMail is perfect. For Social Media management, or for customer service management, where customers or subscribers need a place to "talk back" to your organization, YesMail might not be the best platform.
Annette Giordano | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

250ok
8.2
Yesmail360i
9.9
A/B testing
250ok
8.0
Yesmail360i
9.9
Mobile optimization
250ok
10.0
Yesmail360i
9.9
Email deliverability
250ok
8.9
Yesmail360i
10.0
List management
250ok
5.9
Yesmail360i
9.9
WYSIWYG email editor
250ok
Yesmail360i
9.9
Dynamic content
250ok
Yesmail360i
9.9
Ability to test dynamic content
250ok
Yesmail360i
9.9
Landing pages
250ok
Yesmail360i
9.7
Triggered drip sequences
250ok
Yesmail360i
9.9

Reporting & Analytics

250ok
7.0
Yesmail360i
9.9
Dashboards
250ok
7.6
Yesmail360i
9.9
Standard reports
250ok
7.1
Yesmail360i
9.9
Custom reports
250ok
6.3
Yesmail360i
9.9

Pros

250ok

  • They provide a wide-ranging tool to view your email templates in many different email clients under different circumstances. We used this tool to identify specific issues we couldn't test that a small subset of users had complained about.
  • The Seedlist Optimizer Tool does the legwork for you to identify which ESPs are used the most and gives you a custom seed list for testing.
  • The Campaign Diagnostics report shows immediate feedback after sending on how your email is performing and where you can improve in the future.
Joe Hallissey | TrustRadius Reviewer

Yesmail360i

  • Large Enterprise email campaigns for Fortune 500 clients.
  • Account managers are very easy to work with and contact. I usually can get a response within a few hours to solve an issue.
  • Software is very easy to use and ramp up time was short.
Bobby Pierce | TrustRadius Reviewer

Cons

250ok

  • Does not specifically identify which email addresses are spam traps
  • This is software as a service, so it's not managed and you need to have team members who can make adjustments to your email program
  • Would be nice if 250ok had a direct relationship with ISPs and could reach out on your behalf
Kevin Scally | TrustRadius Reviewer

Yesmail360i

  • The ramp up time for new users is pretty poor. Since it is not an intuitive interface non tech savvy users have a hard time getting the most out of it
  • A lot of common functionality has to be built in... Which costs extra
  • Support isn't the best, they do respond but not at the speed I would like.
Nicholas Black | TrustRadius Reviewer

Likelihood to Renew

250ok

No score
No answers yet
No answers on this topic

Yesmail360i

Yesmail360i 3.9
Based on 4 answers
I do not have the buying decision to renew/change providers, but do have the ability to provide my feedback to those who do. Yesmail has a lot of kinks that need to be worked out. But, for those that just need to deploy emails, and house subscriptions, this is a decent platform to do so. Companies with more advanced campaign targeting/analysis needs should explore other service providers.
Anonymous | TrustRadius Reviewer

Usability

250ok

No score
No answers yet
No answers on this topic

Yesmail360i

Yesmail360i 5.0
Based on 1 answer
Overall it is easy to use but there's several different portals you must log into instead of having everything at your disposal in one place (reporting, emails, extracting data, etc).
Anonymous | TrustRadius Reviewer

Support Rating

250ok

No score
No answers yet
No answers on this topic

Yesmail360i

Yesmail360i 9.0
Based on 1 answer
Very easy to get a hold of an actual person and quick responses.
Bobby Pierce | TrustRadius Reviewer

Alternatives Considered

250ok

It’s cheaper than its competitors and it has dmarc tracking.
Anonymous | TrustRadius Reviewer

Yesmail360i

We currently use MailChimp for automation campaigns. While there are limitations with MailChimp segmentation, it was much faster to get set up. We still use Yesmail for the bulk of our sending, and could probably do all the same things we do with MailChimp but it would just take a bit longer to get it set up
Lucas Powell | TrustRadius Reviewer

Return on Investment

250ok

  • Easy real-time inbox placement and deliverability monitoring for IPs and domains.
  • Proactive problem resolution to avoid potential issues.
  • Great addition to other deliverability tools to get the full picture on performance.
  • Easy to partner with and to get trained.
Anonymous | TrustRadius Reviewer

Yesmail360i

  • We spend quite a bit of time troubleshooting, so it has had a negative impact on employee efficiency. When there is an issue we have to give them step by step examples of what went wrong so they can re-create it. 8 times out of 10, they can't recreate the issue.
Anonymous | TrustRadius Reviewer

Pricing Details

250ok

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Yesmail360i

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

250ok
7.6
Yesmail360i
10.0

Likelihood to Renew

250ok
Yesmail360i
3.9

Usability

250ok
Yesmail360i
5.0

Support Rating

250ok
Yesmail360i
9.0

Add comparison