What users are saying about
12 Ratings
18 Ratings
12 Ratings
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Score 9.7 out of 100
18 Ratings
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Score 8.5 out of 100

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Jessica Bwire | TrustRadius Reviewer

Benchmark Email

For low volume non-profits, Benchmark Email provides a respectable free service. Ease of use is high and customization of the email is good. The discount for 501(c)(3) organizations and fully free use for non-profits that help children is commendable. Although the GUI editor is flexible and easy to learn, it does have some issues with certain detailed formatting concerns, like properly showing the newlines between paragraphs. Image/photo processing and presentation is similarly both easy to use, but frustrating due to some capability gaps and quirks, like specifying image sizes and display on hi-resolution devices.

Overall, Benchmark Email provides a good service that is easy to learn to expand your communication reach; however, the ROI and satisfaction may not be as high if paying fees comparable to other offerings.
Tim Colson | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

360 Campaigner
9.6
Benchmark Email
8.4
WYSIWYG email editor
360 Campaigner
10.0
Benchmark Email
7.8
Dynamic content
360 Campaigner
9.0
Benchmark Email
8.1
Ability to test dynamic content
360 Campaigner
10.0
Benchmark Email
9.2
Landing pages
360 Campaigner
10.0
Benchmark Email
9.6
A/B testing
360 Campaigner
9.0
Benchmark Email
9.3
Mobile optimization
360 Campaigner
10.0
Benchmark Email
8.9
Email deliverability reporting
360 Campaigner
9.0
Benchmark Email
8.5
List management
360 Campaigner
9.0
Benchmark Email
5.9
Triggered drip sequences
360 Campaigner
10.0
Benchmark Email
8.2

Lead Management

360 Campaigner
9.8
Benchmark Email
Lead nurturing
360 Campaigner
10.0
Benchmark Email
Lead scoring and grading
360 Campaigner
10.0
Benchmark Email
Data quality management
360 Campaigner
10.0
Benchmark Email
Automated sales alerts and tasks
360 Campaigner
9.0
Benchmark Email

Campaign Management

360 Campaigner
9.5
Benchmark Email
Calendaring
360 Campaigner
9.0
Benchmark Email
Event/webinar marketing
360 Campaigner
10.0
Benchmark Email

Social Media Marketing

360 Campaigner
10.0
Benchmark Email
Social sharing and campaigns
360 Campaigner
10.0
Benchmark Email
Social profile integration
360 Campaigner
10.0
Benchmark Email

Reporting & Analytics

360 Campaigner
9.3
Benchmark Email
7.5
Dashboards
360 Campaigner
9.0
Benchmark Email
7.6
Standard reports
360 Campaigner
10.0
Benchmark Email
7.6
Custom reports
360 Campaigner
9.0
Benchmark Email
7.2

Platform & Infrastructure

360 Campaigner
9.3
Benchmark Email
API
360 Campaigner
9.0
Benchmark Email
Role-based workflow & approvals
360 Campaigner
9.0
Benchmark Email
Customizability
360 Campaigner
10.0
Benchmark Email
Integration with Salesforce.com
360 Campaigner
9.0
Benchmark Email
Integration with Microsoft Dynamics CRM
360 Campaigner
9.0
Benchmark Email
Integration with SugarCRM
360 Campaigner
10.0
Benchmark Email

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Jessica Bwire | TrustRadius Reviewer

Benchmark Email

  • Great native split testing for a/b groups.
  • Automation of list cleaning is a breeze -- very easy!
  • Native analytics are decent, but not amazing.
Blake Baron | TrustRadius Reviewer

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Jessica Bwire | TrustRadius Reviewer

Benchmark Email

  • Scheduling emails can be a nightmare. I, for some reason, can never schedule an email at the correct time I want. They make the time zones confusing and it's in a 24 hour format which is annoying.
  • You can customize well in the editor but it can be an extremely painful experience if you make a mistake. There's no undo button after you save something.
  • Email automation is available but it's extremely basic.
Anonymous | TrustRadius Reviewer

Alternatives Considered

360 Campaigner

360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Jessica Bwire | TrustRadius Reviewer

Benchmark Email

Of the free email marketing services I tried, Benchmark could only stack up against Zoho Campaigns and Moosend. as unfortunately, MailChimp has better signup form customization options, SendinBlue's free plan offers advanced automation and MailerLite offers advanced customization and the creation of landing page.I do believe that Benchmark email has a lot of potential, and if they fix the design issues and the allow signup forms to have their own URLs that can easily be shared, then they would stack up well against most free ESPs.
Abigail Nwaocha | TrustRadius Reviewer

Return on Investment

360 Campaigner

  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Jessica Bwire | TrustRadius Reviewer

Benchmark Email

  • If we think particularly on the ROI then benchmark email gives you a definite amount of ROI. But it takes time, you will see the results after a six month span of time. Because sending an email itself is a slow and steady process to follow.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

360 Campaigner

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

360 Campaigner Editions & Modules

Edition
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994
  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails
Additional Pricing Details
For additional tiers of emails, contacts and nurturing credits under each plan.

Benchmark Email

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Benchmark Email Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

360 Campaigner
10.0
Benchmark Email
8.0

Likelihood to Renew

360 Campaigner
Benchmark Email
8.0

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