360 Campaigner vs. emfluence Marketing Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
360 Campaigner
Score 7.6 out of 10
Small Businesses (1-50 employees)
360 Campaigner is a B2B marketing automation platform that includes email marketing, lead nurturing, and CRM capabilities. Data Below Provided by 360 Campaigner Marketing Automation Features Email & Online Marketing Features WYSIWYG Email Editor Scheduled Emails Deliverability Scoring Delivery Tracking Drip Email Marketing Forms, Dynamic Content Dynamic Content Testing (pre…
$90
upto 10000 emails
emfluence Marketing Platform
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
The emfluence Marketing Platform is a marketing automation platform featuring drag-and-drop email editors and automated campaign builders, simple social media scheduling, manageable landing pages, workflow management, analytics, website tracking, surveys, and modals. The platform works for B2B and B2C marketers, marketing agencies, and CRM providers. The product supports CRM integrations and an open API for custom integrations. emfluence offers digital marketing consulting…
$1,000
per month
Pricing
360 Campaigneremfluence Marketing Platform
Editions & Modules
Starter
$90
upto 10000 emails
Genius
$249
up to 10000 emails, 30000 Nurture emails
Explorer
$1,499
up to 10000 emails & Contacts
Champion
$1,699
up to 10000 emails & Contacts, 30000 Nurture emails
Up to 30,000 Active Emails
$1,000
per month
Up to 60,000 Active Emails
$1,200
per month
Up to 80,000 Active Emails
$1,400
per month
Up to 100,000 Active Emails
$1,600
per month
Up to 150,000 Active Emails
$2,000
per month
Up to 200,000 Active Emails
$2,400
per month
Up to 250,000 Active Emails
$2,600
per month
Up to 500,000 Active Emails
$4,100
per month
Up to 1,000,000 Active Emails
$5,400
per month
More than 1,000,000 Active Emails
Custom
per month
Offerings
Pricing Offerings
360 Campaigneremfluence Marketing Platform
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup fee$3,100 one-time fee
Additional DetailsFor additional tiers of emails, contacts and nurturing credits under each plan.The emfluence Marketing Platform offers month-to-month pricing that’s based on the number of contacts added, with no restrictions on how many emails are sent each month or by which features are used.
More Pricing Information
Features
360 Campaigneremfluence Marketing Platform
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
360 Campaigner
9.6
1 Ratings
21% above category average
emfluence Marketing Platform
8.4
6 Ratings
8% above category average
WYSIWYG email editor10.01 Ratings9.16 Ratings
Dynamic content9.01 Ratings8.66 Ratings
Ability to test dynamic content10.01 Ratings8.26 Ratings
Landing pages10.01 Ratings8.24 Ratings
A/B testing9.01 Ratings8.25 Ratings
Mobile optimization10.01 Ratings7.75 Ratings
Email deliverability reporting9.01 Ratings9.16 Ratings
List management9.01 Ratings8.26 Ratings
Triggered drip sequences10.01 Ratings8.24 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
360 Campaigner
9.8
1 Ratings
24% above category average
emfluence Marketing Platform
8.1
5 Ratings
5% above category average
Lead nurturing automation10.01 Ratings9.15 Ratings
Lead scoring and grading10.01 Ratings7.74 Ratings
Data quality management10.01 Ratings8.24 Ratings
Automated sales alerts and tasks9.01 Ratings7.33 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
360 Campaigner
9.5
1 Ratings
22% above category average
emfluence Marketing Platform
8.4
3 Ratings
10% above category average
Calendaring9.01 Ratings8.23 Ratings
Event/webinar marketing10.01 Ratings8.63 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
360 Campaigner
10.0
1 Ratings
28% above category average
emfluence Marketing Platform
8.4
3 Ratings
11% above category average
Social sharing and campaigns10.01 Ratings8.23 Ratings
Social profile integration10.01 Ratings8.63 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
360 Campaigner
9.3
1 Ratings
21% above category average
emfluence Marketing Platform
6.7
6 Ratings
11% below category average
Dashboards9.01 Ratings9.16 Ratings
Standard reports10.01 Ratings7.26 Ratings
Custom reports9.01 Ratings3.76 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
360 Campaigner
9.3
1 Ratings
20% above category average
emfluence Marketing Platform
8.2
5 Ratings
8% above category average
API9.01 Ratings8.63 Ratings
Role-based workflow & approvals9.01 Ratings8.63 Ratings
Customizability10.01 Ratings8.25 Ratings
Integration with Salesforce.com9.01 Ratings7.22 Ratings
Integration with Microsoft Dynamics CRM9.01 Ratings8.22 Ratings
Integration with SugarCRM10.01 Ratings00 Ratings
Best Alternatives
360 Campaigneremfluence Marketing Platform
Small Businesses
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Score 9.5 out of 10
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Score 9.5 out of 10
Medium-sized Companies
PFL Direct Mail Platform
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Score 9.3 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
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User Ratings
360 Campaigneremfluence Marketing Platform
Likelihood to Recommend
10.0
(1 ratings)
9.1
(6 ratings)
User Testimonials
360 Campaigneremfluence Marketing Platform
Likelihood to Recommend
360 Campaigner
360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
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emfluence Digital Marketing
The reporting feature is not as detailed as we require for our documentation, so we have to organize the results into charts and graphs. For every other component of our social media and digital marketing, emfluence checks all of the boxes.
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Pros
360 Campaigner
  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
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emfluence Digital Marketing
  • Custom landing pages to dive deeper into campaigns and track results
  • Responsive customer service with any problems we come by
  • A/B testing
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Cons
360 Campaigner
  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
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emfluence Digital Marketing
  • I do have issues sometimes when making a website popup. I specify certain measurements of my popup yet when it shows up on my website, the graphic doesn't adjust and I have a bunch of white space. But that could also be my website.
  • When adding a new contact into the contact section, once you hit save, the contact information stays on the screen instead of an empty contact profile so you can immediately add the next person.
  • Sometimes when I update a template, The unsubscribe link will link to my email address instead of the person the email is being sent to.
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Alternatives Considered
360 Campaigner
360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
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emfluence Digital Marketing
They were the only company that could solve our specific problems. When we looked at larger companies like Constant Contact, they weren't as capable at handling our specific needs for a reasonable price. Some companies need to charge us programming hours. Bigger companies couldn't help our issue. emfluence is more flexible.
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Return on Investment
360 Campaigner
  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
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emfluence Digital Marketing
  • It's allowed for us to generate more traffic to our client's websites.
  • It's allowed for us to generate more leads from email marketing through emfluence.
  • Visual click maps, more customized dashboard and email templates, and a deeper dive in data would help further business objectives.
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ScreenShots

360 Campaigner Screenshots

Screenshot of The DashboardScreenshot of Integrated Contact DatabaseScreenshot of Uploading A ListScreenshot of Campaign Creation - Step I - VScreenshot of Built-In CRMScreenshot of Lead Nurturing

emfluence Marketing Platform Screenshots

Screenshot of search perimeters and contact characteristics using the Dynamic Marketing Group Query Builder.Screenshot of Google Analytics, used to measure the success of email and social media alongside spikes in website traffic. Granular reports can be scheduled for an overview of surveys, landing pages, forms, social posts, emails, and list growth.Screenshot of the drag-and-drop Workflow Canvas visual interface used to create automated marketing campaigns, plus send contacts from a single group into branches based on email views, clicks, or custom queries.Screenshot of the interface to build branching into automated workflows based on opens, clicks, or custom decisions (based on custom or out-of-the-box contact fields, dates, and more).Screenshot of a schedule with a month's worth of social media and email, built using the drag and drop marketing calendar.Screenshot of custom email templates, which can be reused or rebuilt with a drag and drop editor.