360 Campaigner vs. FreshMail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
360 Campaigner
Score 7.6 out of 10
Small Businesses (1-50 employees)
360 Campaigner is a B2B marketing automation platform that includes email marketing, lead nurturing, and CRM capabilities. Data Below Provided by 360 Campaigner Marketing Automation Features Email & Online Marketing Features WYSIWYG Email Editor Scheduled Emails Deliverability Scoring Delivery Tracking Drip Email Marketing Forms, Dynamic Content Dynamic Content Testing (pre…
$90
upto 10000 emails
FreshMail
Score 7.7 out of 10
N/A
FreshMail is a browser based email marketing solution used to create and send newsletter campaigns. This solution leads users from campaign planning and creation to final reports.N/A
Pricing
360 CampaignerFreshMail
Editions & Modules
Starter
$90
upto 10000 emails
Genius
$249
up to 10000 emails, 30000 Nurture emails
Explorer
$1,499
up to 10000 emails & Contacts
Champion
$1,699
up to 10000 emails & Contacts, 30000 Nurture emails
No answers on this topic
Offerings
Pricing Offerings
360 CampaignerFreshMail
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeRequired
Additional DetailsFor additional tiers of emails, contacts and nurturing credits under each plan.FreshMail is absolutely free if you send less than 2000 emails to up to 500 subscribers per month.
More Pricing Information
Features
360 CampaignerFreshMail
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
360 Campaigner
9.6
1 Ratings
21% above category average
FreshMail
8.4
3 Ratings
3% above category average
WYSIWYG email editor10.01 Ratings8.53 Ratings
Dynamic content9.01 Ratings8.53 Ratings
Ability to test dynamic content10.01 Ratings9.03 Ratings
Landing pages10.01 Ratings9.02 Ratings
A/B testing9.01 Ratings8.03 Ratings
Mobile optimization10.01 Ratings7.03 Ratings
Email deliverability reporting9.01 Ratings10.03 Ratings
List management9.01 Ratings7.03 Ratings
Triggered drip sequences10.01 Ratings8.53 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
360 Campaigner
9.8
1 Ratings
24% above category average
FreshMail
-
Ratings
Lead nurturing automation10.01 Ratings00 Ratings
Lead scoring and grading10.01 Ratings00 Ratings
Data quality management10.01 Ratings00 Ratings
Automated sales alerts and tasks9.01 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
360 Campaigner
9.5
1 Ratings
22% above category average
FreshMail
-
Ratings
Calendaring9.01 Ratings00 Ratings
Event/webinar marketing10.01 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
360 Campaigner
10.0
1 Ratings
28% above category average
FreshMail
-
Ratings
Social sharing and campaigns10.01 Ratings00 Ratings
Social profile integration10.01 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
360 Campaigner
9.3
1 Ratings
21% above category average
FreshMail
8.2
3 Ratings
5% above category average
Dashboards9.01 Ratings8.03 Ratings
Standard reports10.01 Ratings8.03 Ratings
Custom reports9.01 Ratings8.53 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
360 Campaigner
9.3
1 Ratings
20% above category average
FreshMail
-
Ratings
API9.01 Ratings00 Ratings
Role-based workflow & approvals9.01 Ratings00 Ratings
Customizability10.01 Ratings00 Ratings
Integration with Salesforce.com9.01 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.01 Ratings00 Ratings
Integration with SugarCRM10.01 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
360 Campaigner
-
Ratings
FreshMail
8.4
2 Ratings
0% below category average
URL Validation00 Ratings8.52 Ratings
Link Tracking00 Ratings9.52 Ratings
Image Validation00 Ratings8.02 Ratings
Inbox Display00 Ratings8.02 Ratings
Email Accessibility Tools00 Ratings9.02 Ratings
Spelling and Grammar Check00 Ratings8.02 Ratings
Spam Testing00 Ratings8.02 Ratings
Email Previews00 Ratings8.02 Ratings
Best Alternatives
360 CampaignerFreshMail
Small Businesses
Vbout
Vbout
Score 9.6 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
360 CampaignerFreshMail
Likelihood to Recommend
10.0
(1 ratings)
8.5
(3 ratings)
User Testimonials
360 CampaignerFreshMail
Likelihood to Recommend
360 Campaigner
360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Read full review
FreshMail
The platform works very well for sending emails with simple layouts, it also allows you to keep track of the opening data of those who receive the emails. The platform could improve its ability to modify databases and integrate with other platforms in order to automate some of the marketing actions.
Read full review
Pros
360 Campaigner
  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Read full review
FreshMail
  • Location targeting to filter people based on their region
  • Auto responding to questions and similar inquiries related to content
  • Engaging and building interest in the product
Read full review
Cons
360 Campaigner
  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Read full review
FreshMail
  • My campaign got delayed because of their moderation process. When I wrote them to ask what was going on they said they have some kind of anti-spam moderation process that was taking longer than usual.
  • I don’t like the fact that you can’t edit your template in HTML in their editing program (FreshMail Designer). This is probably isn’t a big deal for most people but some of us like to take over every detail of the template.
Read full review
Alternatives Considered
360 Campaigner
360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Read full review
FreshMail
FreshMail stands out for its ease of email design. Being a specialised email tool, it is more versatile when it comes to obtaining data from users, it is more intuitive, as the amount of time that needs to be invested in learning how to design emails, landing pages, a/b testing and others, is much less than the competition
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Return on Investment
360 Campaigner
  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Read full review
FreshMail
  • Better Outreach
  • Hitting the objective of marketing prospects qualified
  • Return on cost
Read full review
ScreenShots

360 Campaigner Screenshots

Screenshot of The DashboardScreenshot of Integrated Contact DatabaseScreenshot of Uploading A ListScreenshot of Campaign Creation - Step I - VScreenshot of Built-In CRMScreenshot of Lead Nurturing

FreshMail Screenshots

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