What users are saying about
12 Ratings
17 Ratings
12 Ratings
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Score 9.7 out of 100
17 Ratings
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Score 9.9 out of 100

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Jessica Bwire | TrustRadius Reviewer

Mad Mimi

Mad Mimi is perfect for scheduling remainder emails. For instance, if you need to remind a client about a pending order next week, you can schedule the remainder email today and it will be sent exactly the date and time you want it to even if you are out of office. If you need to contact thousands of people at a time, Mad Mimi can be used to send the emails all at once to all of them, especially for marketing purposes and newsletter purposes.
deba omoluru | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

360 Campaigner
9.6
Mad Mimi
7.9
WYSIWYG email editor
360 Campaigner
10.0
Mad Mimi
9.8
Dynamic content
360 Campaigner
9.0
Mad Mimi
9.8
Ability to test dynamic content
360 Campaigner
10.0
Mad Mimi
9.8
Landing pages
360 Campaigner
10.0
Mad Mimi
7.2
A/B testing
360 Campaigner
9.0
Mad Mimi
10.0
Mobile optimization
360 Campaigner
10.0
Mad Mimi
4.0
Email deliverability reporting
360 Campaigner
9.0
Mad Mimi
9.7
List management
360 Campaigner
9.0
Mad Mimi
2.5
Triggered drip sequences
360 Campaigner
10.0
Mad Mimi
8.1

Lead Management

360 Campaigner
9.8
Mad Mimi
Lead nurturing
360 Campaigner
10.0
Mad Mimi
Lead scoring and grading
360 Campaigner
10.0
Mad Mimi
Data quality management
360 Campaigner
10.0
Mad Mimi
Automated sales alerts and tasks
360 Campaigner
9.0
Mad Mimi

Campaign Management

360 Campaigner
9.5
Mad Mimi
Calendaring
360 Campaigner
9.0
Mad Mimi
Event/webinar marketing
360 Campaigner
10.0
Mad Mimi

Social Media Marketing

360 Campaigner
10.0
Mad Mimi
Social sharing and campaigns
360 Campaigner
10.0
Mad Mimi
Social profile integration
360 Campaigner
10.0
Mad Mimi

Reporting & Analytics

360 Campaigner
9.3
Mad Mimi
7.9
Dashboards
360 Campaigner
9.0
Mad Mimi
7.9
Standard reports
360 Campaigner
10.0
Mad Mimi
7.9
Custom reports
360 Campaigner
9.0
Mad Mimi
8.0

Platform & Infrastructure

360 Campaigner
9.3
Mad Mimi
API
360 Campaigner
9.0
Mad Mimi
Role-based workflow & approvals
360 Campaigner
9.0
Mad Mimi
Customizability
360 Campaigner
10.0
Mad Mimi
Integration with Salesforce.com
360 Campaigner
9.0
Mad Mimi
Integration with Microsoft Dynamics CRM
360 Campaigner
9.0
Mad Mimi
Integration with SugarCRM
360 Campaigner
10.0
Mad Mimi

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Jessica Bwire | TrustRadius Reviewer

Mad Mimi

  • I've been on the free plan for years and it has suited me very well. It's reliable and has all the core features I need at the moment. Considering how all the online tools can add up, this is right for my business.
  • Mad Mimi has a super-simple interface, and it's drag and drop, so I don't have to spend a lot of time designing each email. Although you can customize with your logo and colors.
  • There are several free add-ons, which allow for a limited amount of automation. I would recommend taking advantage of the RSS feed, webform, and drip campaign features.
  • You can segment your list into as many groups as you like, which makes for more effective email marketing.
Robbin Block | TrustRadius Reviewer

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Jessica Bwire | TrustRadius Reviewer

Mad Mimi

  • The ease on adding links, such as unsubscribe links, is not as easy as it is with other email service providers. Creating simple tags that take the place of a link could help a lot, especially for those not as familiar with HTML.
  • Perhaps a way of archiving old emails, or hiding them from the past emails area. It can look a bit cluttered, and can be confusing in some circumstances.
  • Providing some learning material, or at least a more thorough overview of email marketing, and the user interface would be of great use to beginners.
Tyler Hanlon | TrustRadius Reviewer

Likelihood to Renew

360 Campaigner

No score
No answers yet
No answers on this topic

Mad Mimi

Mad Mimi 10.0
Based on 5 answers
Pretty simple, I know I'm getting what I pay for and a little more. Although simple and easy for the new user; a more seasoned marketer can still get the most from MadMimi. Especially if the primary purpose is to generate strong brand loyalty with effective communication that integrates your various outlets: MadMimi makes it easy for your customer to pick-up what the business owner wants to relay.
Ehren Muhammad | TrustRadius Reviewer

Usability

360 Campaigner

No score
No answers yet
No answers on this topic

Mad Mimi

Mad Mimi 9.0
Based on 2 answers
I find it very easy to use just like my colleagues too. The learning curve is straight forward.
deba omoluru | TrustRadius Reviewer

Support Rating

360 Campaigner

No score
No answers yet
No answers on this topic

Mad Mimi

Mad Mimi 8.0
Based on 2 answers
My issues are usually quickly resolved and their support staffs are very knowledgeable on the software generally
deba omoluru | TrustRadius Reviewer

Alternatives Considered

360 Campaigner

360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Jessica Bwire | TrustRadius Reviewer

Mad Mimi

Constant Contact is the Goliath of the industry and to us, it was unnecessarily complex and expensive. We chose Mad Mimi, after looking at several other new offerings and we've been extremely satisfied with our choice of Mad Mimi.
Jackie Bassett | TrustRadius Reviewer

Return on Investment

360 Campaigner

  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Jessica Bwire | TrustRadius Reviewer

Mad Mimi

  • I've spent 3 years creating blog posts, and it is only now encompassing the breath that allows me to draw upon this pieces as a reusable resource, but now this is happening.
  • I preferred the Mad Mimi platform to Mail Chimp, and I suspect it continues to offer advantages. I felt Mad Mimi did themselves a disservice by failing to support their free subscriber service to the same extent that Mail Chimp does. When one's mail list gets sufficiently large, then it does pay to pay them, but not in the context I was using it.
  • It seems that Mad Mimi is targeting direct marketing purposes, as this is a use where ROI is more easily measured.
Lincoln Stoller, PhD, CHt | TrustRadius Reviewer

Screenshots

Pricing Details

360 Campaigner

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

360 Campaigner Editions & Modules

Edition
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994
  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails
Additional Pricing Details
For additional tiers of emails, contacts and nurturing credits under each plan.

Mad Mimi

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Mad Mimi Editions & Modules

Edition
Basic$10.001
Pro$42.001
Silver$199.001
Gold$1049.001
  1. Per Month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

360 Campaigner
10.0
Mad Mimi
9.9

Likelihood to Renew

360 Campaigner
Mad Mimi
10.0

Usability

360 Campaigner
Mad Mimi
9.0

Support Rating

360 Campaigner
Mad Mimi
8.0

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