What users are saying about
12 Ratings
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Score 9.7 out of 100
32 Ratings
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Score 8 out of 100

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Jessica Bwire | TrustRadius Reviewer

Pega Customer Decision Hub

PRPC is a BPM and Case management suite from Pega Systems. Pega is a comprehensive suite which offers a unique theme of BPM development in the market. A no-coding approach based on rules with inheritance makes Pega a very powerful product but is very difficult to learn. Even, if we go to Pegasystems for training, we have to work on a project at least for a year to have some confidence. Areas where it requires improvements:1) One of the first things that client's IT department questions about is proprietary BLOB column in PRPC, for them, it is a disadvantage, but as we all know BLOB is what makes the highly complex data model of any BPM application fit inside to a common schema which eliminates the help of a DBA. 2) Another area of improvement is: when using the wizards to generate rules (such as the connector wizards) you have to be careful about the level of coupling between the work object's data model and the interface's data model. This can also create maintenance issues.3) The complete Pega suite of products have a long time to develop and deploy and it can be easily done using other low-cost software.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

360 Campaigner
9.6
Pega Customer Decision Hub
WYSIWYG email editor
360 Campaigner
10.0
Pega Customer Decision Hub
Dynamic content
360 Campaigner
9.0
Pega Customer Decision Hub
Ability to test dynamic content
360 Campaigner
10.0
Pega Customer Decision Hub
Landing pages
360 Campaigner
10.0
Pega Customer Decision Hub
A/B testing
360 Campaigner
9.0
Pega Customer Decision Hub
Mobile optimization
360 Campaigner
10.0
Pega Customer Decision Hub
Email deliverability reporting
360 Campaigner
9.0
Pega Customer Decision Hub
List management
360 Campaigner
9.0
Pega Customer Decision Hub
Triggered drip sequences
360 Campaigner
10.0
Pega Customer Decision Hub

Lead Management

360 Campaigner
9.8
Pega Customer Decision Hub
Lead nurturing
360 Campaigner
10.0
Pega Customer Decision Hub
Lead scoring and grading
360 Campaigner
10.0
Pega Customer Decision Hub
Data quality management
360 Campaigner
10.0
Pega Customer Decision Hub
Automated sales alerts and tasks
360 Campaigner
9.0
Pega Customer Decision Hub

Campaign Management

360 Campaigner
9.5
Pega Customer Decision Hub
Calendaring
360 Campaigner
9.0
Pega Customer Decision Hub
Event/webinar marketing
360 Campaigner
10.0
Pega Customer Decision Hub

Social Media Marketing

360 Campaigner
10.0
Pega Customer Decision Hub
Social sharing and campaigns
360 Campaigner
10.0
Pega Customer Decision Hub
Social profile integration
360 Campaigner
10.0
Pega Customer Decision Hub

Reporting & Analytics

360 Campaigner
9.3
Pega Customer Decision Hub
Dashboards
360 Campaigner
9.0
Pega Customer Decision Hub
Standard reports
360 Campaigner
10.0
Pega Customer Decision Hub
Custom reports
360 Campaigner
9.0
Pega Customer Decision Hub

Platform & Infrastructure

360 Campaigner
9.3
Pega Customer Decision Hub
API
360 Campaigner
9.0
Pega Customer Decision Hub
Role-based workflow & approvals
360 Campaigner
9.0
Pega Customer Decision Hub
Customizability
360 Campaigner
10.0
Pega Customer Decision Hub
Integration with Salesforce.com
360 Campaigner
9.0
Pega Customer Decision Hub
Integration with Microsoft Dynamics CRM
360 Campaigner
9.0
Pega Customer Decision Hub
Integration with SugarCRM
360 Campaigner
10.0
Pega Customer Decision Hub

Sales Force Automation

360 Campaigner
Pega Customer Decision Hub
7.6
Customer data management / contact management
360 Campaigner
Pega Customer Decision Hub
7.0
Workflow management
360 Campaigner
Pega Customer Decision Hub
8.0
Territory management
360 Campaigner
Pega Customer Decision Hub
6.5
Opportunity management
360 Campaigner
Pega Customer Decision Hub
8.0
Integration with email client (e.g., Outlook or Gmail)
360 Campaigner
Pega Customer Decision Hub
7.3
Interaction tracking
360 Campaigner
Pega Customer Decision Hub
9.0

Customer Service & Support

360 Campaigner
Pega Customer Decision Hub
8.7
Case management
360 Campaigner
Pega Customer Decision Hub
9.0
Call center management
360 Campaigner
Pega Customer Decision Hub
9.0
Help desk management
360 Campaigner
Pega Customer Decision Hub
8.2

Marketing Automation

360 Campaigner
Pega Customer Decision Hub
8.0
Lead management
360 Campaigner
Pega Customer Decision Hub
8.0
Email marketing
360 Campaigner
Pega Customer Decision Hub
8.0

CRM Project Management

360 Campaigner
Pega Customer Decision Hub
8.0
Task management
360 Campaigner
Pega Customer Decision Hub
8.4
Reporting
360 Campaigner
Pega Customer Decision Hub
7.7

CRM Reporting & Analytics

360 Campaigner
Pega Customer Decision Hub
8.0
Pipeline visualization
360 Campaigner
Pega Customer Decision Hub
8.1
Customizable reports
360 Campaigner
Pega Customer Decision Hub
8.0

Customization

360 Campaigner
Pega Customer Decision Hub
7.7
Custom fields
360 Campaigner
Pega Customer Decision Hub
8.0
Custom objects
360 Campaigner
Pega Customer Decision Hub
8.0
Scripting environment
360 Campaigner
Pega Customer Decision Hub
8.0
API for custom integration
360 Campaigner
Pega Customer Decision Hub
7.0

Security

360 Campaigner
Pega Customer Decision Hub
8.0
Single sign-on capability
360 Campaigner
Pega Customer Decision Hub
8.0
Role-based user permissions
360 Campaigner
Pega Customer Decision Hub
8.0

Social CRM

360 Campaigner
Pega Customer Decision Hub
7.7
Social data
360 Campaigner
Pega Customer Decision Hub
7.8
Social engagement
360 Campaigner
Pega Customer Decision Hub
7.5

Integrations with 3rd-party Software

360 Campaigner
Pega Customer Decision Hub
7.0
Marketing automation
360 Campaigner
Pega Customer Decision Hub
7.0

Platform

360 Campaigner
Pega Customer Decision Hub
8.2
Mobile access
360 Campaigner
Pega Customer Decision Hub
8.2

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Jessica Bwire | TrustRadius Reviewer

Pega Customer Decision Hub

  • Ability to design custom integrated campaigns
  • Analytics to provide key insights and ability to tune your campaign accordingly
  • Ability to design agent workflows
Anonymous | TrustRadius Reviewer

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Jessica Bwire | TrustRadius Reviewer

Pega Customer Decision Hub

  • Pega Customer Engagement Suite is ready to use out of the box with several features, but custom development is always needed.
  • Although new features can be quickly implemented, they have to go through a screening Business analysis process, QA screening and SCRUM based development.
  • Pega eliminates the need for custom code, but there are rare cases where an specific requirement has little to no support from Pega, and implementing custom code can break OOB functionality and make the system unstable.
David A. Herrera | TrustRadius Reviewer

Alternatives Considered

360 Campaigner

360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Jessica Bwire | TrustRadius Reviewer

Pega Customer Decision Hub

We evaluated Marketo as another potential customer engagement partner but felt that they did not offer nearly the same flexibility in terms of process management that Pega did. Also, Pega seems to be years ahead of Marketo when it comes to leveraging AI for decision making and predictive analytics.
John Silva, MBA | TrustRadius Reviewer

Return on Investment

360 Campaigner

  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Jessica Bwire | TrustRadius Reviewer

Pega Customer Decision Hub

  • Reduction in Admin cost through automation.
  • Achieve efficiency in the customer service operations.
  • Pega's capability for quick time to Market helped us keep the system up to date specifically relating to compliance requirements which has stricter implementation timelines.
Anonymous | TrustRadius Reviewer

Screenshots

Pega Customer Decision Hub

Pricing Details

360 Campaigner

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

360 Campaigner Editions & Modules

Edition
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994
  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails
Additional Pricing Details
For additional tiers of emails, contacts and nurturing credits under each plan.

Pega Customer Decision Hub

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Pega Customer Decision Hub Editions & Modules

Edition
Unified Messaging$145.001
Case Management$97.001
Enterprise$165.001
Digital Customer Engagement$260.001
  1. Per User Per Month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

360 Campaigner
10.0
Pega Customer Decision Hub
8.0

Add comparison