What users are saying about
12 Ratings
12 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.7 out of 100
Top Rated
39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.1 out of 100

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Jessica Bwire | TrustRadius Reviewer

Everest (Return Path + 250ok)

Every new or established brand should be using Everest. It doesn't matter what you're trying to say in your emails—if they're not reaching the inbox, no one is listening or reading. Everest gives you the insight you need to understand your inbox placement, reputation and so much more.
Mark Robert Anderson | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

360 Campaigner
9.6
Everest (Return Path + 250ok)
6.4
WYSIWYG email editor
360 Campaigner
10.0
Everest (Return Path + 250ok)
5.0
Dynamic content
360 Campaigner
9.0
Everest (Return Path + 250ok)
6.3
Ability to test dynamic content
360 Campaigner
10.0
Everest (Return Path + 250ok)
6.3
Landing pages
360 Campaigner
10.0
Everest (Return Path + 250ok)
5.0
A/B testing
360 Campaigner
9.0
Everest (Return Path + 250ok)
5.4
Mobile optimization
360 Campaigner
10.0
Everest (Return Path + 250ok)
4.0
Email deliverability reporting
360 Campaigner
9.0
Everest (Return Path + 250ok)
9.4
List management
360 Campaigner
9.0
Everest (Return Path + 250ok)
7.8
Triggered drip sequences
360 Campaigner
10.0
Everest (Return Path + 250ok)
8.0

Lead Management

360 Campaigner
9.8
Everest (Return Path + 250ok)
Lead nurturing
360 Campaigner
10.0
Everest (Return Path + 250ok)
Lead scoring and grading
360 Campaigner
10.0
Everest (Return Path + 250ok)
Data quality management
360 Campaigner
10.0
Everest (Return Path + 250ok)
Automated sales alerts and tasks
360 Campaigner
9.0
Everest (Return Path + 250ok)

Campaign Management

360 Campaigner
9.5
Everest (Return Path + 250ok)
Calendaring
360 Campaigner
9.0
Everest (Return Path + 250ok)
Event/webinar marketing
360 Campaigner
10.0
Everest (Return Path + 250ok)

Social Media Marketing

360 Campaigner
10.0
Everest (Return Path + 250ok)
Social sharing and campaigns
360 Campaigner
10.0
Everest (Return Path + 250ok)
Social profile integration
360 Campaigner
10.0
Everest (Return Path + 250ok)

Reporting & Analytics

360 Campaigner
9.3
Everest (Return Path + 250ok)
6.9
Dashboards
360 Campaigner
9.0
Everest (Return Path + 250ok)
8.2
Standard reports
360 Campaigner
10.0
Everest (Return Path + 250ok)
6.5
Custom reports
360 Campaigner
9.0
Everest (Return Path + 250ok)
6.0

Platform & Infrastructure

360 Campaigner
9.3
Everest (Return Path + 250ok)
API
360 Campaigner
9.0
Everest (Return Path + 250ok)
Role-based workflow & approvals
360 Campaigner
9.0
Everest (Return Path + 250ok)
Customizability
360 Campaigner
10.0
Everest (Return Path + 250ok)
Integration with Salesforce.com
360 Campaigner
9.0
Everest (Return Path + 250ok)
Integration with Microsoft Dynamics CRM
360 Campaigner
9.0
Everest (Return Path + 250ok)
Integration with SugarCRM
360 Campaigner
10.0
Everest (Return Path + 250ok)

Pre-Send Testing

360 Campaigner
Everest (Return Path + 250ok)
7.3
URL Validation
360 Campaigner
Everest (Return Path + 250ok)
7.0
Link Tracking
360 Campaigner
Everest (Return Path + 250ok)
6.4
Image Validation
360 Campaigner
Everest (Return Path + 250ok)
7.1
Inbox Display
360 Campaigner
Everest (Return Path + 250ok)
7.5
Email Accessibility Tools
360 Campaigner
Everest (Return Path + 250ok)
7.1
Spelling and Grammar Check
360 Campaigner
Everest (Return Path + 250ok)
7.7
Spam Testing
360 Campaigner
Everest (Return Path + 250ok)
8.0
Email Previews
360 Campaigner
Everest (Return Path + 250ok)
7.9

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Jessica Bwire | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • Individualized attention. They really dug in to understand our products and services.
  • Easy-to-understand training and actionable items that you can sustain over a long period of time.
  • They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.
Joni Kalstrup | TrustRadius Reviewer

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Jessica Bwire | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • Some domain summary data inconsistent with seedlist detail
  • UI feels a little dated
  • Reporting options are limited
  • As part of the SFMC integration, Return Path support issues and question go through Salesforce, not Return Path
  • Inbox Preview rendering could be more robust and extensive
  • Would like to see Dark Mode previewing rendering
Anonymous | TrustRadius Reviewer

Likelihood to Renew

360 Campaigner

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 8.2
Based on 5 answers
We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.
Dan Sixbury, PMP, MBA | TrustRadius Reviewer

Usability

360 Campaigner

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 7.3
Based on 1 answer
I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.
Anonymous | TrustRadius Reviewer

Support Rating

360 Campaigner

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 9.1
Based on 1 answer
Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
Brett Schenker | TrustRadius Reviewer

Implementation Rating

360 Campaigner

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 8.2
Based on 1 answer
I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.
Anonymous | TrustRadius Reviewer

Alternatives Considered

360 Campaigner

360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Jessica Bwire | TrustRadius Reviewer

Everest (Return Path + 250ok)

Like I said before, Return Path is really the budget bundle. You get a lot of service for how much you pay. Since I am currently at an early stage startup, we could not afford Litmus, so having Return Path is crucial. The partnership with Salesforce also allowed us to get it at pretty low cost.
Anonymous | TrustRadius Reviewer

Return on Investment

360 Campaigner

  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Jessica Bwire | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • It has helped identify inbox issues and thus helping our clients reach more inboxes.
  • They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
  • They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

360 Campaigner

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

360 Campaigner Editions & Modules

Edition
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994
  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails
Additional Pricing Details
For additional tiers of emails, contacts and nurturing credits under each plan.

Everest (Return Path + 250ok)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Everest (Return Path + 250ok) Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

360 Campaigner
10.0
Everest (Return Path + 250ok)
7.8

Likelihood to Renew

360 Campaigner
Everest (Return Path + 250ok)
8.2

Usability

360 Campaigner
Everest (Return Path + 250ok)
7.3

Support Rating

360 Campaigner
Everest (Return Path + 250ok)
9.1

Implementation Rating

360 Campaigner
Everest (Return Path + 250ok)
8.2

Add comparison