What users are saying about
12 Ratings
12 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.8 out of 100
4 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Jessica Bwire | TrustRadius Reviewer

Vero Workflows

Vero tends to play nice with companies that have their websites as the primary source of truth. This allows them to send as many events as they need and develop more complex workflows that introduce conditionality into Vero emails. However, for those that rely more on Salesforce, it might have more limited applications. The product is fairly easy to use, so it's easy for multiple people on the team to pick it up and do what they need for their respective groups. On the other hand, creating email templates will require some knowledge of HTML/CSS, unless those are copied from another source. That would require another product of course that provides more robust layout editing features and templates.
Frank Ramirez | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

360 Campaigner
9.6
Vero Workflows
9.1
WYSIWYG email editor
360 Campaigner
10.0
Vero Workflows
7.0
Dynamic content
360 Campaigner
9.0
Vero Workflows
10.0
Ability to test dynamic content
360 Campaigner
10.0
Vero Workflows
10.0
Landing pages
360 Campaigner
10.0
Vero Workflows
A/B testing
360 Campaigner
9.0
Vero Workflows
10.0
Mobile optimization
360 Campaigner
10.0
Vero Workflows
9.8
Email deliverability reporting
360 Campaigner
9.0
Vero Workflows
8.1
List management
360 Campaigner
9.0
Vero Workflows
9.0
Triggered drip sequences
360 Campaigner
10.0
Vero Workflows
9.0

Lead Management

360 Campaigner
9.8
Vero Workflows
Lead nurturing
360 Campaigner
10.0
Vero Workflows
Lead scoring and grading
360 Campaigner
10.0
Vero Workflows
Data quality management
360 Campaigner
10.0
Vero Workflows
Automated sales alerts and tasks
360 Campaigner
9.0
Vero Workflows

Campaign Management

360 Campaigner
9.5
Vero Workflows
Calendaring
360 Campaigner
9.0
Vero Workflows
Event/webinar marketing
360 Campaigner
10.0
Vero Workflows

Social Media Marketing

360 Campaigner
10.0
Vero Workflows
Social sharing and campaigns
360 Campaigner
10.0
Vero Workflows
Social profile integration
360 Campaigner
10.0
Vero Workflows

Reporting & Analytics

360 Campaigner
9.3
Vero Workflows
10.0
Dashboards
360 Campaigner
9.0
Vero Workflows
10.0
Standard reports
360 Campaigner
10.0
Vero Workflows
9.9
Custom reports
360 Campaigner
9.0
Vero Workflows
10.0

Platform & Infrastructure

360 Campaigner
9.3
Vero Workflows
API
360 Campaigner
9.0
Vero Workflows
Role-based workflow & approvals
360 Campaigner
9.0
Vero Workflows
Customizability
360 Campaigner
10.0
Vero Workflows
Integration with Salesforce.com
360 Campaigner
9.0
Vero Workflows
Integration with Microsoft Dynamics CRM
360 Campaigner
9.0
Vero Workflows
Integration with SugarCRM
360 Campaigner
10.0
Vero Workflows

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Jessica Bwire | TrustRadius Reviewer

Vero Workflows

  • Segmentation
  • Contact management
  • Template design
Anonymous | TrustRadius Reviewer

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Jessica Bwire | TrustRadius Reviewer

Vero Workflows

  • Migration from our previous provider took longer than we initially expected.
  • The email template options are a bit limited compared to other email software.
Anonymous | TrustRadius Reviewer

Alternatives Considered

360 Campaigner

360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Jessica Bwire | TrustRadius Reviewer

Vero Workflows

Vero's price tag is far more attractive but for what you will find to be clear and obvious reasons. Vero has no CRM unlike HubSpot and Infusionsoft. Vero also has limited tracking unlike the seemingly endless possibilities offered from HubSpot which as we all know comes with at a significant cost, often not feasible by a small startup company.
James McQuillin | TrustRadius Reviewer

Return on Investment

360 Campaigner

  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Jessica Bwire | TrustRadius Reviewer

Vero Workflows

  • The overall costs of using Vero have been much lower than using two comparable products that handle transactional emails and newsletters, respectively. MailChimp has relatively recently integrated their Mandrill product for transactional emails, so that's worth looking at as well.
  • Using a single product for many things lowers the learning curve, as team members only have to learn one product well, rather than several.
  • While infrequent, Vero's outages have impacted our operations at times. If absolute reliability is crucial to your business, then you may have to find a larger provider with a more robust infrastructure. As mentioned, though, it hasn't been a big problem for us.
Frank Ramirez | TrustRadius Reviewer

Screenshots

Pricing Details

360 Campaigner

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

360 Campaigner Editions & Modules

Edition
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994
  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails
Additional Pricing Details
For additional tiers of emails, contacts and nurturing credits under each plan.

Vero Workflows

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Vero Workflows Editions & Modules

Edition
Starter - unlimited email and push messages$1251
Growth - unlimited email and push messages$1992
Pro - unlimited email and push messages$3993
Scale - unlimited email and push messages$7494
Enterprise - unlimited email and push messages$1,049+5
  1. 15,000 subscribers
  2. 50,000 subscribers
  3. 100,000 subscribers
  4. 200,000 subscribers
  5. 200,000+ subscribers
Additional Pricing Details
Save 15% with an annual subscription

Rating Summary

Likelihood to Recommend

360 Campaigner
10.0
Vero Workflows
9.0

Add comparison