What users are saying about
15 Ratings
8 Ratings
15 Ratings
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Score 9.1 out of 100
8 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Feature Set Ratings

  • 360 Campaigner ranks higher in 1 feature set: Email & Online Marketing
  • WhatCounts ranks higher in 1 feature set: Reporting & Analytics

Email & Online Marketing

9.6

360 Campaigner

96%
9.0

WhatCounts

90%
360 Campaigner ranks higher in 8/9 features

WYSIWYG email editor

10.0
100%
1 Rating
9.0
90%
2 Ratings

Dynamic content

9.0
90%
1 Rating
10.0
100%
1 Rating

Ability to test dynamic content

10.0
100%
1 Rating
9.0
90%
1 Rating

Landing pages

10.0
100%
1 Rating
9.0
90%
2 Ratings

A/B testing

9.0
90%
1 Rating
9.0
90%
2 Ratings

Mobile optimization

10.0
100%
1 Rating
10.0
100%
2 Ratings

Email deliverability reporting

9.0
90%
1 Rating
9.0
90%
3 Ratings

List management

9.0
90%
1 Rating
9.0
90%
2 Ratings

Triggered drip sequences

10.0
100%
1 Rating
7.0
70%
1 Rating

Lead Management

9.8

360 Campaigner

98%

WhatCounts

Feature Set Not Supported
N/A
360 Campaigner ranks higher in 4/4 features

Lead nurturing

10.0
100%
1 Rating
N/A
0 Ratings

Lead scoring and grading

10.0
100%
1 Rating
N/A
0 Ratings

Data quality management

10.0
100%
1 Rating
N/A
0 Ratings

Automated sales alerts and tasks

9.0
90%
1 Rating
N/A
0 Ratings

Campaign Management

9.5

360 Campaigner

95%

WhatCounts

Feature Set Not Supported
N/A
360 Campaigner ranks higher in 2/2 features

Calendaring

9.0
90%
1 Rating
N/A
0 Ratings

Event/webinar marketing

10.0
100%
1 Rating
N/A
0 Ratings

Social Media Marketing

10.0

360 Campaigner

100%

WhatCounts

Feature Set Not Supported
N/A
360 Campaigner ranks higher in 2/2 features

Social sharing and campaigns

10.0
100%
1 Rating
N/A
0 Ratings

Social profile integration

10.0
100%
1 Rating
N/A
0 Ratings

Reporting & Analytics

9.3

360 Campaigner

93%
10.0

WhatCounts

100%
WhatCounts ranks higher in 3/3 features

Dashboards

9.0
90%
1 Rating
10.0
100%
2 Ratings

Standard reports

10.0
100%
1 Rating
10.0
100%
2 Ratings

Custom reports

9.0
90%
1 Rating
10.0
100%
1 Rating

Platform & Infrastructure

9.3

360 Campaigner

93%

WhatCounts

Feature Set Not Supported
N/A
360 Campaigner ranks higher in 6/6 features

API

9.0
90%
1 Rating
N/A
0 Ratings

Role-based workflow & approvals

9.0
90%
1 Rating
N/A
0 Ratings

Customizability

10.0
100%
1 Rating
N/A
0 Ratings

Integration with Salesforce.com

9.0
90%
1 Rating
N/A
0 Ratings

Integration with Microsoft Dynamics CRM

9.0
90%
1 Rating
N/A
0 Ratings

Integration with SugarCRM

10.0
100%
1 Rating
N/A
0 Ratings

Pre-Send Testing

360 Campaigner

Feature Set Not Supported
N/A
8.8

WhatCounts

88%
WhatCounts ranks higher in 8/8 features

URL Validation

N/A
0 Ratings
9.0
90%
1 Rating

Link Tracking

N/A
0 Ratings
9.0
90%
1 Rating

Image Validation

N/A
0 Ratings
8.0
80%
1 Rating

Inbox Display

N/A
0 Ratings
10.0
100%
1 Rating

Email Accessibility Tools

N/A
0 Ratings
9.0
90%
1 Rating

Spelling and Grammar Check

N/A
0 Ratings
10.0
100%
1 Rating

Spam Testing

N/A
0 Ratings
7.0
70%
1 Rating

Email Previews

N/A
0 Ratings
8.0
80%
1 Rating

Attribute Ratings

  • 360 Campaigner is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

10.0

360 Campaigner

100%
1 Rating
9.0

WhatCounts

90%
2 Ratings

Support Rating

360 Campaigner

N/A
0 Ratings
10.0

WhatCounts

100%
2 Ratings

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Read full review

Whatcounts

How big is your email list? For the money WhatCounts allows us to manage a large list and gives us great tools. If you have a small list this product might be more than you need. How many emails do you want to send? WhatCounts charges by the email and of course you get a better price per email the more emails you send. If you will not be sending many emails or are sending to a small list WhatCounts might not be the right tool for you.
Read full review

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Read full review

Whatcounts

  • Email marketing with customized templates
  • Sending Catchy SMS to the existing customer base
  • Integrating with company's CRM to manage data
Read full review

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Read full review

Whatcounts

  • Some of the list management tools were hard to find at first but now I use them every month. If I could change one thing I would allow the account details filter window to show all the available slots with no scrolling and I would add a feature to set / reset all selections on the dropdowns.
Read full review

Pricing Details

360 Campaigner

Starting Price

$90 upto 10000 emails

Editions & Modules

360 Campaigner editions and modules pricing
EditionModules
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994

Footnotes

  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

For additional tiers of emails, contacts and nurturing credits under each plan.

WhatCounts

Starting Price

Editions & Modules

WhatCounts editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Support Rating

    360 Campaigner

    No answers on this topic

    Whatcounts

    We have a great representative. She schedules regular calls with our team and helps us learn new ways to use the tool. We get great personal support. I know she has many other clients but I always feel like she has time for me and genuinely enjoys working with our team.
    Read full review

    Alternatives Considered

    360 Campaigner

    360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
    Read full review

    Whatcounts

    Whatscount have always provided data to evaluate about the campaigns and its responses. More customization are present to add create campaigns that resonates customer needs. The reports provided us insights about the effectiveness of our promotional campaigns and decide the areas to improve customer attraction.
    Read full review

    Return on Investment

    360 Campaigner

    • Email marketing brings more clients on board, making us have huge sales.
    • Lead management increases the customer loyalty and the brand reputation.
    • The sales volume exceeds the cost of installing 360 Campaigner.
    Read full review

    Whatcounts

    • Customer reach was increased and that generated more responses
    • The ratio of Emails opened and sign-ups through hyperlink on Email gave us an idea about the effectiveness of the campaigns
    Read full review

    Screenshots

    Add comparison