6sense vs Anaplan Predictive Insights (Mintigo)

• Their predictive analytics has thus far proven to be incredibly accurate
• The UI is intuitive and provides a very good user experience
• Their implementation process was excellent! What might have been overwhelming and cumbersome was made simple and easy to understand.

Read full review

• Predictive intent signals
• Integration with complex databases
• Integration with CRM for creating marketing campaigns
• Excellent insights for marketing folks for segmentation based analysis
• Building models

Read full review

• No way to easily use UTMs for ads. If you want to use UTMs for different campaigns but the same creative, you have to upload the ads multiple times in order to be able to use different UTMs
• Getting the predictive model up and running took a bit longer than we hoped
• Should be able to allow spend to go to the top performing ads in campaigns rather than be spaced out evenly

Read full review

• We stopped using Mintigo recently because we found it to be too expensive. Compared to other marketing insight software, this is quite an expensive option.
• Our integrations sometimes misbehave - It seems like it loses sync intermittently.
• There are still a few missing integrations, I wish Mintigo more properly integrated with our CRM

Read full review

• Some ROI seen but we have not had many conversion rates from 6sense thus far
• Win: More decision-makers involved earlier on. 6sense allows us to get across more contacts and multi-thread much more earlier on in the process.
• Overall, being able to get across more accounts.

Read full review

• There is no way to organize scenarios in a structure, so the drop-down selection list for Scenario in our environment has grown quite a bit to match what is available on the Structured Planning side of the application.

Read full review