What users are saying about
14 Ratings
37 Ratings
14 Ratings
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Score 8.5 out of 101
37 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.5 out of 101

Likelihood to Recommend

6sense

If your company wants to identify buying intent before the prospect starts talks with a competitor, or before the prospect even concretely defines their needs, 6sense is the answer.
Parker O'Very profile photo

Demandbase

Demandbase is best for marketers with large target account lists who want to scale personalized marketing efforts. Demandbase's functionality is lost on small account lists. It is also a great tool for sales and marketing teams who are just starting to build their target account list or who are refreshing their list. It's AI is good for putting some intent data behind the selection process.
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Pros

6sense

  • Stores and organizes information by product, department, etc., to make it easier for our website to function.
  • Help us track the buyer journey, making it a more enjoyable buying process for them on our website.
  • Help us drive revenue against competitors such as Amazon and Wal-Mart.
No photo available

Demandbase

  • Data integration with Google Analytics is great. It gives us additional data points to segment and analyze.
  • The forms module decreases the number of form fields we need to ask our prospects but also passes more firmographic information behind the scenes.
  • Demandbase Content gives us great flexibility to use along with Optimizely to run split test messaging to different industries.
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Cons

6sense

  • A bit difficult to navigate at times, so watch all the training videos and ask for help
  • Not as intuitive but very powerful once you know how to use it
  • Sometimes there are glitches but they have great support to help and fix it and never a repeat issue
Rob Morris profile photo

Demandbase

  • This technology only works for visits emerging from large enterprises. If the visitor is accessing your website from outside of his/her company network (e.g. working from home and using an ISP) then you can not identify those visits. Also, if there is IP-spoofing used by some large/mid-size corporations then you can get falsified data.
  • Same logic holds for small or micro businesses where the business uses an ISP (internet service provider such as Comcast or AT&T) to browse your website then those visits can not be mapped back to a particular small/micro business.
Kinjal Shah profile photo

Likelihood to Renew

6sense

No score
No answers yet
No answers on this topic

Demandbase

Demandbase 9.3
Based on 10 answers
We expect to see good success in creating personalized experiences using Demandbase. This has allowed us to create industry specific visitor site experience as well as account specific site experience. This is expected to lead to higher conversion on the site.Therefore, we are very much likely to continue to use it.
Naveen Jain profile photo

Support

6sense

No score
No answers yet
No answers on this topic

Demandbase

Demandbase 8.0
Based on 5 answers
I send all of my questions to our rep and I get quick responses and she is great about also following up with the support team to make sure my questions were answered.
Elizabeth Lawson profile photo

Online Training

6sense

No score
No answers yet
No answers on this topic

Demandbase

Demandbase 9.0
Based on 1 answer
We were able to implement quickly.
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Implementation

6sense

No score
No answers yet
No answers on this topic

Demandbase

Demandbase 10.0
Based on 3 answers
The consultant did a fantastic job in integrating Demandbase with Adobe Insight so we could leverage it to full potential. We also customized the industry groups specific to our company.
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Alternatives Considered

6sense

6sense is the most innovative, accurate, and forward-thinking software in the space
Parker O'Very profile photo

Demandbase

We have reviewed over half a dozen ABM Platform companies but Demandbase stood out the most because their platform is intuitive and many of our business partners recommended them. After seeing a few demos from Demandbase, we were confident that we were making the right choice. We also like the fact they have this ABM conference every year where they do a great job hosting it. I was impressed with the knowledge of people that worked for Demandbase where they knew a lot of challenges we faced because we had too many companies we are trying to market to
Jay Kang profile photo

Return on Investment

6sense

  • Revenue growth
  • More productive employees
Laurie Wheeler profile photo

Demandbase

  • Demandbase has helped me close business by focusing my lead generation efforts on companies that I know are interested in my services or use products that I consult on
  • At Salesforce.com, I used Demandbase to alert sales about companies that are "actively" looking at our products, which led to faster close times and increased revenues
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Pricing Details

6sense

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Demandbase

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

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