What users are saying about
9 Ratings
20 Ratings
9 Ratings
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Score 8.4 out of 101
20 Ratings
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Score 8.1 out of 101

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Likelihood to Recommend

6sense

6sense is well suited in areas such as creating a campaign for our site. For example, "grill season". It makes it easy to create a campaign to advertise all our grills, best selling [grills] and create certain price updates/categories. It is not as useful on the product campaign, coupon and sales level, but still more useful than platforms we have used in the past.
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Terminus

I think Terminus is best suited for companies that have a well defined understanding of their prospect and customer base. It's imperative that before you invest in a solution like this and the money that goes along with putting ads out there that you don't waste time and money on companies that aren't a fit
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Pros

  • Quality data
  • Timing for updates
  • Excellent support
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  • Targets the right clients
  • Real-time data
  • Creates new campaigns
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Cons

  • Some of the terms used are a learning process for our team, but the site is easy to navigate.
  • Although the site is easier to navigate, it has a lot of facets that take time to learn where elements are saved.
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  • Reporting capabilities is minimal at this time. Looking forward to the new ways we can report and measure with the features in their new platform.
  • Limited to 500 accounts in each tactic makes it challenging to segment audiences when your criteria exceeds 500 accounts. We have to get creative with existing fields in SFDC and have had to add new fields in SFDC to get to the right counts.
  • Would like to see bulk editor capabilities for reviewing and editing ad landing page URLs.
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Alternatives Considered

Oracle is not user-friendly. It is outdated and confusing, also makes it hard to enter in and out of certain tabs/areas within the platform. 6sense is more in-depth and has more functional abilities compared to Salesforce.
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Terminus is a lot easier to use than other tools we have used or evaluated for our ABM campaigns. Updating what we want to see and working with their team has been a great experience. They listen and seem to understand our specific industry better. They aren't looking to constantly upsell us and rather focus on making sure we are getting what we want out of what we have right now.
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Return on Investment

  • Revenue growth
  • More productive employees
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  • Terminus has made a positive impact on my role in that I am able to use the engagement data that I get from the platform to build out a section of an account profile focused on how well that prospect might know us.
  • Once I know that a prospect has a high level of brand awareness, I can focus my efforts more on personalized messaging and prospecting vs. "this is who we are". This allows for more productive conversations.
  • Seeing a running tally every day of what we are spending on our marketing and ABM efforts allows us to see immediately the ROI once an opportunity gets into pipeline and then closes.
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Pricing Details

6sense

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Terminus

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details