What users are saying about

6sense

5 Ratings

Terminus

14 Ratings

6sense

5 Ratings
Score 8.3 out of 101

Terminus

14 Ratings
Score 7.8 out of 101

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Likelihood to Recommend

6sense

6sense is well suited in areas such as creating a campaign for our site. For example, "grill season". It makes it easy to create a campaign to advertise all our grills, best selling [grills] and create certain price updates/categories. It is not as useful on the product campaign, coupon and sales level, but still more useful than platforms we have used in the past.

Terminus

I believe Terminus is a great option for marketing teams looking to scale their messaging to accurate targets and accounts, for events, free trials and to gated content that will generate inbound leads. I would ask how the platform enables marketing qualified leads and also to understand what you want to measure your success on. Is it impressions, clicks, views? Having this outlined and clear expectations will allow the campaigns to thrive.

Pros

  • Stores and organizes information by product, department, etc., to make it easier for our website to function.
  • Help us track the buyer journey, making it a more enjoyable buying process for them on our website.
  • Help us drive revenue against competitors such as Amazon and Wal-Mart.
  • Targets the right clients
  • Real-time data
  • Creates new campaigns

Cons

  • Some of the terms used are a learning process for our team, but the site is easy to navigate.
  • Although the site is easier to navigate, it has a lot of facets that take time to learn where elements are saved.
  • Reporting capabilities is minimal at this time. Looking forward to the new ways we can report and measure with the features in their new platform.
  • Limited to 500 accounts in each tactic makes it challenging to segment audiences when your criteria exceeds 500 accounts. We have to get creative with existing fields in SFDC and have had to add new fields in SFDC to get to the right counts.
  • Would like to see bulk editor capabilities for reviewing and editing ad landing page URLs.

Alternatives Considered

Oracle is not user-friendly. It is outdated and confusing, also makes it hard to enter in and out of certain tabs/areas within the platform. 6sense is more in-depth and has more functional abilities compared to Salesforce.
Salesforce is a great solution as well but it is extremely expensive and not user-friendly. Unlike Sales, Terminus offers a more out of the box solution to cater to sales teams. If you are looking for an affordable solution that is user-friendly, tryout Terminus, but definitely look into Salesforce as well.

Return on Investment

  • It is easier to monitor our ROI on certain campaigns, departments, subclasses, within our sites.
  • We have less issues with launching campaigns correctly and the site crashing on us while processing and developing these campaigns.
  • Target accounts that can't reach or engage via other marketing channels
  • It's been a tactic to support our ABM strategy.

Pricing Details

6sense

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Terminus

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details