What users are saying about

7Sheep

24 Ratings
Score 8 out of 101

emfluence Marketing Platform

4 Ratings
Score 9 out of 101

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Likelihood to Recommend

7Sheep

As we are primarily a B2B company, I find 7Sheep particularly suited to our needs - specifically being able to track engagement with both our digital campaigns and see the events that our buyers have attended. I don't need to have more e-mails per month than are included in our plan. I imagine that for a B2C company the volume of e-mails that need to be sent per month might exceed the limit within the plan (100,000) and this might be something to ask during the selection process.

emfluence Marketing Platform

If an organization sends out a lot of marketing emails and has social media campaigns to go along with the emails, you can manage all of it all in one platform. This makes it easier to monitor. Each email and social media posts can be assigned to a certain campaign which makes it great to gather results to share with a sponsor when they want to know if their sponsorship dollars are being used correctly and their contract is being met.If an organization doesn't have a need to send out marketing emails, then it might not be that great of a fit.

Feature Rating Comparison

Email & Online Marketing

7Sheep
7.3
emfluence Marketing Platform
8.4
WYSIWYG email editor
7Sheep
8.3
emfluence Marketing Platform
8.5
Dynamic content
7Sheep
6.9
emfluence Marketing Platform
8.8
Ability to test dynamic content
7Sheep
5.9
emfluence Marketing Platform
8.5
Landing pages
7Sheep
6.6
emfluence Marketing Platform
8.5
A/B testing
7Sheep
6.3
emfluence Marketing Platform
8.7
Mobile optimization
7Sheep
7.8
emfluence Marketing Platform
8.0
Email deliverability
7Sheep
8.4
emfluence Marketing Platform
9.0
List management
7Sheep
7.9
emfluence Marketing Platform
8.0
Triggered drip sequences
7Sheep
7.6
emfluence Marketing Platform
8.0

Lead Management

7Sheep
7.4
emfluence Marketing Platform
8.0
Lead nurturing
7Sheep
8.0
emfluence Marketing Platform
8.0
Lead scoring and grading
7Sheep
6.6
emfluence Marketing Platform
7.0
Data quality management
7Sheep
7.8
emfluence Marketing Platform
9.0
Automated sales alerts and tasks
7Sheep
7.1
emfluence Marketing Platform
8.0

Campaign Management

7Sheep
8.6
emfluence Marketing Platform
10.0
Calendaring
7Sheep
9.1
emfluence Marketing Platform
10.0
Event/webinar marketing
7Sheep
8.0
emfluence Marketing Platform
10.0

Social Media Marketing

7Sheep
8.3
emfluence Marketing Platform
10.0
Social sharing and campaigns
7Sheep
8.3
emfluence Marketing Platform
10.0
Social profile integration
7Sheep
8.3
emfluence Marketing Platform
10.0

Reporting & Analytics

7Sheep
6.8
emfluence Marketing Platform
8.4
Dashboards
7Sheep
6.4
emfluence Marketing Platform
8.5
Standard reports
7Sheep
6.4
emfluence Marketing Platform
8.5
Custom reports
7Sheep
7.6
emfluence Marketing Platform
8.3

Platform & Infrastructure

7Sheep
7.6
emfluence Marketing Platform
8.3
API
7Sheep
8.5
emfluence Marketing Platform
8.0
Role-based workflow & approvals
7Sheep
6.8
emfluence Marketing Platform
8.0
Customizability
7Sheep
7.8
emfluence Marketing Platform
9.0
Integration with Salesforce.com
7Sheep
7.3
emfluence Marketing Platform

Pros

  • 7Sheep's support is fantastic and they have been extremely helpful, whenever we have encountered issues or needed assistance, in particular when we first began using the product. They were great in helping us to customize everything for our use.
  • I particularly appreciate how easy it is to create queries and separate our contact lists. This aids us immensely with targeted communications.
  • The tags to personalize mailings are incredibly useful and save a lot of time.
  • I enabled text message campaigns within our account and it is really very simple, a very low additional cost and drives our personalized engagement further.
  • Custom landing pages to dive deeper into campaigns and track results
  • Responsive customer service with any problems we come by
  • A/B testing

Cons

  • The terminology used is not always obvious to people who are not marketing automation experts, but it's essentially a personal learning curve - and 7Sheep does take user suggestions onboard and works to improve these things all the time.
  • Design flexibility already outclasses some of the other systems I have used, but even more flexibility/adaptability would obviously make my marcomms job even easier.
  • At the beginning, the wiki was a little too technical for me, when I just wanted answers to a "how do I make it do this" question.
  • I do have issues sometimes when making a website popup. I specify certain measurements of my popup yet when it shows up on my website, the graphic doesn't adjust and I have a bunch of white space. But that could also be my website.
  • When adding a new contact into the contact section, once you hit save, the contact information stays on the screen instead of an empty contact profile so you can immediately add the next person.
  • Sometimes when I update a template, The unsubscribe link will link to my email address instead of the person the email is being sent to.

Likelihood to Renew

7Sheep8.2
Based on 3 answers
Because it's affordable and really useful to me as a freelancer - I don't see that changing anytime soon!
No score
No answers yet
No answers on this topic

Usability

7Sheep7.0
Based on 2 answers
It is easy to use and if I do have a problem or question I receive an answer almost immediately.
No score
No answers yet
No answers on this topic

Support

7Sheep8.2
Based on 3 answers
I seem to always talk to the same person and they've been very helpful and given support where needed.
No score
No answers yet
No answers on this topic

Alternatives Considered

I've mostly used survey monkey and google forms and doodle for small inexpensive jobs - anything more sophisticated always seemed to cost more than the actual fee I charge. 7sheep does everything they do, but it automates a lot of the processing, for a cost which is affordable and makes me more efficient - as I can use my subscription for different clients.
We have used Constant Contact and with the issues we had with them lead us to turn to emfluence 8 years ago. The emfluence platform is easier to use, and we like that they are a Kansas City based company. We are able to visit their staff at the office and they have come to our office for meetings. It's been a very personal relationship with their staff and I have become friends with some of their staff over the years. Even though we are a small organization, they make us feel like we are their top client. I always get a quick response when I email support and they handle any issues or questions withing 24/48 hours, sometimes even sooner.

Return on Investment

  • Spending less time on sending newsletters.
  • Optimised engagement with partners and the press.
  • Getting a full picture of all our donor and contact information.
  • Needed to train our team on using an additional software.
  • Needed to invest time for the integration of the 3 systems.
  • We always have a very high rate of open percentage, which usually lead to more registration. We can track that we can have a large uptick in registrations after certain emails have been sent.
  • The more results we can gather like social media clicks, shares and likes and the email opens we can share with sponsors, the more they will come back as a sponsor and also possibly be more investing in our organization.

Pricing Details

7Sheep

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
7Sheep Editions & Modules
7Sheep
Edition
Entrepreneur
$591
Small Team
$2492
Business
$3893
Enterprise
4
1. Single User
2. Per month, up to 5 Users
3. Per month, up to 10 users
4. Above 10 users
Additional Pricing Details

emfluence Marketing Platform

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
$2,500*
1.  per installation.
emfluence Marketing Platform Editions & Modules
emfluence Marketing Platform
Edition
Up to 10,000 Active Emails
$5001
Up to 30,000 Active Emails
$6501
Up to 60,000 Active Emails
$8001
Up to 80,000 Active Emails
$1,0001
Up to 100,000 Active Emails
$1,2001
Up to 150,000 Active Emails
$1,5001
Up to 200,000 Active Emails
$1,8001
Up to 250,000 Active Emails
$2,0001
Up to 500,000 Active Emails
$3,2001
Up to 1,000,000 Active Emails
$4,2001
More than 1,000,000 Active Emails
Custom1
1. per month
Additional Pricing Details
The emfluence Marketing Platform offers unlimited users of the platform plus unlimited email sends. Pricing is based solely on Active Email List Size.