What users are saying about

7Sheep

24 Ratings
Score 8 out of 101

Mautic Marketing Automation

2 Ratings
Score 6.7 out of 101

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Likelihood to Recommend

7Sheep

I think 7Sheep is especially important for organizations who need flexibility in translating and adapting their communications for an international target group. Being able to send out mailings and set forms up in multiple languages is very useful and in some cases necessary. Also, 7Sheep is great if you want to track how people are responding to your mailings. For example, do they open the mailings? If so, what do they click?

Mautic Marketing Automation

Mautic is particularly well suited for smaller companies who need a full-featured marketing automation suite at a reasonable cost. Commercial options are prohibitively expensive for small companies and agencies. Mautic takes a little work to get up and running, but once you have it configured, you're good to go.If you need the support or onboarding training that a commercial platform provides, Mautic may not be the best choice.

Feature Rating Comparison

Email & Online Marketing

7Sheep
7.3
Mautic Marketing Automation
7.1
WYSIWYG email editor
7Sheep
8.3
Mautic Marketing Automation
7.0
Dynamic content
7Sheep
6.9
Mautic Marketing Automation
7.0
Ability to test dynamic content
7Sheep
5.9
Mautic Marketing Automation
7.0
Landing pages
7Sheep
6.6
Mautic Marketing Automation
A/B testing
7Sheep
6.3
Mautic Marketing Automation
Mobile optimization
7Sheep
7.8
Mautic Marketing Automation
5.0
Email deliverability
7Sheep
8.4
Mautic Marketing Automation
8.0
List management
7Sheep
7.9
Mautic Marketing Automation
7.0
Triggered drip sequences
7Sheep
7.6
Mautic Marketing Automation
9.0

Lead Management

7Sheep
7.4
Mautic Marketing Automation
8.3
Lead nurturing
7Sheep
8.0
Mautic Marketing Automation
9.0
Lead scoring and grading
7Sheep
6.6
Mautic Marketing Automation
9.0
Data quality management
7Sheep
7.8
Mautic Marketing Automation
Automated sales alerts and tasks
7Sheep
7.1
Mautic Marketing Automation
7.0

Campaign Management

7Sheep
8.6
Mautic Marketing Automation
Calendaring
7Sheep
9.1
Mautic Marketing Automation
Event/webinar marketing
7Sheep
8.0
Mautic Marketing Automation

Social Media Marketing

7Sheep
8.3
Mautic Marketing Automation
6.0
Social sharing and campaigns
7Sheep
8.3
Mautic Marketing Automation
Social profile integration
7Sheep
8.3
Mautic Marketing Automation
6.0

Reporting & Analytics

7Sheep
6.8
Mautic Marketing Automation
8.0
Dashboards
7Sheep
6.4
Mautic Marketing Automation
8.0
Standard reports
7Sheep
6.4
Mautic Marketing Automation
8.0
Custom reports
7Sheep
7.6
Mautic Marketing Automation

Platform & Infrastructure

7Sheep
7.6
Mautic Marketing Automation
8.0
API
7Sheep
8.5
Mautic Marketing Automation
8.0
Role-based workflow & approvals
7Sheep
6.8
Mautic Marketing Automation
Customizability
7Sheep
7.8
Mautic Marketing Automation
8.0
Integration with Salesforce.com
7Sheep
7.3
Mautic Marketing Automation
8.0

Pros

  • Their support is fantastic - even helping me think through the logic of my campaigns with their concierge service and offering advice on how to save time. Their new online manual is excellent too. Very clearly written.
  • The flexibility of the 7Sheep form builder allows me not only to automate a lot of outbound marketing but I am also consolidating a lot of my communications activities in one place. This is great when handling a diverse portfolio of campaigns.
  • Being able to integrate our forms within our own website wipes out the need to create standalone landing pages: we save a lot of time and keep an integration and overview with this. Love it. (Our client feedback scores have gone up since we used 7Sheep as well.)
  • Free and open source
  • Full-featured marketing automation
  • Lead scoring and lead nurturing

Cons

  • The terminology used is not always obvious to people who are not marketing automation experts, but it's essentially a personal learning curve - and 7Sheep does take user suggestions onboard and works to improve these things all the time.
  • Design flexibility already outclasses some of the other systems I have used, but even more flexibility/adaptability would obviously make my marcomms job even easier.
  • At the beginning, the wiki was a little too technical for me, when I just wanted answers to a "how do I make it do this" question.
  • Because it's open source, support is limited to community forums
  • Integrations and features are still being developed
  • Need to install it yourself, which can be a challenge if you don't have a developer on staff

Likelihood to Renew

7Sheep8.2
Based on 3 answers
Because it's affordable and really useful to me as a freelancer - I don't see that changing anytime soon!
No score
No answers yet
No answers on this topic

Usability

7Sheep7.0
Based on 2 answers
It is easy to use and if I do have a problem or question I receive an answer almost immediately.
No score
No answers yet
No answers on this topic

Support

7Sheep8.2
Based on 3 answers
I seem to always talk to the same person and they've been very helpful and given support where needed.
No score
No answers yet
No answers on this topic

Alternatives Considered

Mautic's competitive advantage is cost. Other solutions can be prohibitively expensive, and some other marketing automation solutions I had used required costly up-front investment for onboarding. I chose Mautic because I had grown weary of the aggressive sales tactics and unreasonable pricing of competitors' offerings for small businesses and agencies.

Return on Investment

  • increasing customer engagement
  • increased ease to deliver multiple step marketing campaigns
  • fewer forgotten emails due to drip campaign automation
  • Automated the lead nurturing process
  • Led to more leads and more customers

Screenshots

Mautic Marketing Automation

Pricing Details

7Sheep

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
7Sheep Editions & Modules
7Sheep
Edition
Entrepreneur
$591
Small Team
$2492
Business
$3893
Enterprise
4
1. Single User
2. Per month, up to 5 Users
3. Per month, up to 10 users
4. Above 10 users
Additional Pricing Details

Mautic Marketing Automation

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Mautic Marketing Automation Editions & Modules
Mautic Marketing Automation
Edition
Mautic Marketing Automation
$0
Additional Pricing Details