What users are saying about

7Sheep

24 Ratings

7Sheep

24 Ratings
Score 8 out of 101

Right On Interactive

2 Ratings
Score 4.2 out of 101

Add comparison

Likelihood to Recommend

7Sheep

I use 7Sheep for marketing as a sales person. This works well for me as a single user. I do not think I could use the software together with my colleagues. Although we could have separated lists the access rights might not fit our use case. It has a strong marketing focus and cannot replace a full CRM system.

Right On Interactive

Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.

Feature Rating Comparison

Email & Online Marketing

7Sheep
7.3
Right On Interactive
7.0
WYSIWYG email editor
7Sheep
8.3
Right On Interactive
7.0
Dynamic content
7Sheep
6.9
Right On Interactive
Ability to test dynamic content
7Sheep
5.9
Right On Interactive
Landing pages
7Sheep
6.6
Right On Interactive
6.0
A/B testing
7Sheep
6.3
Right On Interactive
Mobile optimization
7Sheep
7.8
Right On Interactive
Email deliverability
7Sheep
8.4
Right On Interactive
7.0
List management
7Sheep
7.9
Right On Interactive
Triggered drip sequences
7Sheep
7.6
Right On Interactive
8.0

Lead Management

7Sheep
7.4
Right On Interactive
8.5
Lead nurturing
7Sheep
8.0
Right On Interactive
Lead scoring and grading
7Sheep
6.6
Right On Interactive
8.0
Data quality management
7Sheep
7.8
Right On Interactive
Automated sales alerts and tasks
7Sheep
7.1
Right On Interactive
9.0

Campaign Management

7Sheep
8.6
Right On Interactive
Calendaring
7Sheep
9.1
Right On Interactive
Event/webinar marketing
7Sheep
8.0
Right On Interactive

Social Media Marketing

7Sheep
8.3
Right On Interactive
8.0
Social sharing and campaigns
7Sheep
8.3
Right On Interactive
Social profile integration
7Sheep
8.3
Right On Interactive
8.0

Reporting & Analytics

7Sheep
6.8
Right On Interactive
8.5
Dashboards
7Sheep
6.4
Right On Interactive
9.0
Standard reports
7Sheep
6.4
Right On Interactive
8.0
Custom reports
7Sheep
7.6
Right On Interactive

Platform & Infrastructure

7Sheep
7.6
Right On Interactive
7.5
API
7Sheep
8.5
Right On Interactive
Role-based workflow & approvals
7Sheep
6.8
Right On Interactive
Customizability
7Sheep
7.8
Right On Interactive
7.0
Integration with Salesforce.com
7Sheep
7.3
Right On Interactive
8.0

Pros

  • Their support is fantastic - even helping me think through the logic of my campaigns with their concierge service and offering advice on how to save time. Their new online manual is excellent too. Very clearly written.
  • The flexibility of the 7Sheep form builder allows me not only to automate a lot of outbound marketing but I am also consolidating a lot of my communications activities in one place. This is great when handling a diverse portfolio of campaigns.
  • Being able to integrate our forms within our own website wipes out the need to create standalone landing pages: we save a lot of time and keep an integration and overview with this. Love it. (Our client feedback scores have gone up since we used 7Sheep as well.)
  • It is able to pull in as many data sources as you would like.
  • It is easy to connect data across multiple sources to create segments.
  • Forces you to think about your customer lifecycle to get the most out of the software.

Cons

  • The terminology used is not always obvious to people who are not marketing automation experts, but it's essentially a personal learning curve - and 7Sheep does take user suggestions onboard and works to improve these things all the time.
  • Design flexibility already outclasses some of the other systems I have used, but even more flexibility/adaptability would obviously make my marcomms job even easier.
  • At the beginning, the wiki was a little too technical for me, when I just wanted answers to a "how do I make it do this" question.
  • The interface is improving in recent months but it still has a way to go to catch up to competitors.
  • The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
  • Could use more integrations with marketing softwares.

Likelihood to Renew

7Sheep8.2
Based on 3 answers
Because it's affordable and really useful to me as a freelancer - I don't see that changing anytime soon!
No score
No answers yet
No answers on this topic

Usability

7Sheep7.0
Based on 2 answers
It is easy to use and if I do have a problem or question I receive an answer almost immediately.
No score
No answers yet
No answers on this topic

Support

7Sheep8.2
Based on 3 answers
I seem to always talk to the same person and they've been very helpful and given support where needed.
No score
No answers yet
No answers on this topic

Alternatives Considered

Better integration in our workflow and in our own application.
No answers on this topic

Return on Investment

  • Our two drip campaings make staying in touch so much easier.
  • A big plus is to have all contact data for leads and clients in one tool to use with newsletters etc.
  • Constant communication during onboarding can be a pain and this is now easier.
  • It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
  • It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
  • The time it took the marketing team to create the campaigns could've been faster.

Pricing Details

7Sheep

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
7Sheep Editions & Modules
7Sheep
Edition
Entrepreneur
$591
Small Team
$2492
Business
$3893
Enterprise
4
1. Single User
2. Per month, up to 5 Users
3. Per month, up to 10 users
4. Above 10 users
Additional Pricing Details

Right On Interactive

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Right On Interactive Editions & Modules
Right On Interactive
Edition
Outreach
$5001
Engagement
$9002
Lifecycle Marketing
$1,4003
1. up to 2 users, up to 10,000 contacts
2. up to 5 users, up to 10,000 contacts
3. up to 10 users, up to 10,000 contacts
Additional Pricing Details
All contracts are annual