What users are saying about

7Sheep

24 Ratings

Vero

1 Ratings

7Sheep

24 Ratings
Score 8 out of 101

Vero

1 Ratings
Score 7 out of 101

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Likelihood to Recommend

7Sheep

I think 7Sheep is especially important for organizations who need flexibility in translating and adapting their communications for an international target group. Being able to send out mailings and set forms up in multiple languages is very useful and in some cases necessary. Also, 7Sheep is great if you want to track how people are responding to your mailings. For example, do they open the mailings? If so, what do they click?

Vero

Vero is well suited for basic email marketing if you have a great developer or development team on your staff. You can expect basic tracking like opens and clicks, but do not expect additional tracking or reports outside of this. Vero truly is a basic marketing automation software hence its price reasonableness in comparison to competitors.

Feature Rating Comparison

Email & Online Marketing

7Sheep
7.3
Vero
8.0
WYSIWYG email editor
7Sheep
8.3
Vero
7.0
Dynamic content
7Sheep
6.9
Vero
Ability to test dynamic content
7Sheep
5.9
Vero
8.0
Landing pages
7Sheep
6.6
Vero
A/B testing
7Sheep
6.3
Vero
Mobile optimization
7Sheep
7.8
Vero
Email deliverability
7Sheep
8.4
Vero
10.0
List management
7Sheep
7.9
Vero
7.0
Triggered drip sequences
7Sheep
7.6
Vero

Lead Management

7Sheep
7.4
Vero
Lead nurturing
7Sheep
8.0
Vero
Lead scoring and grading
7Sheep
6.6
Vero
Data quality management
7Sheep
7.8
Vero
Automated sales alerts and tasks
7Sheep
7.1
Vero

Campaign Management

7Sheep
8.6
Vero
Calendaring
7Sheep
9.1
Vero
Event/webinar marketing
7Sheep
8.0
Vero

Social Media Marketing

7Sheep
8.3
Vero
Social sharing and campaigns
7Sheep
8.3
Vero
Social profile integration
7Sheep
8.3
Vero

Reporting & Analytics

7Sheep
6.8
Vero
1.0
Dashboards
7Sheep
6.4
Vero
1.0
Standard reports
7Sheep
6.4
Vero
1.0
Custom reports
7Sheep
7.6
Vero
1.0

Platform & Infrastructure

7Sheep
7.6
Vero
API
7Sheep
8.5
Vero
Role-based workflow & approvals
7Sheep
6.8
Vero
Customizability
7Sheep
7.8
Vero
Integration with Salesforce.com
7Sheep
7.3
Vero

Pros

  • Their support is fantastic - even helping me think through the logic of my campaigns with their concierge service and offering advice on how to save time. Their new online manual is excellent too. Very clearly written.
  • The flexibility of the 7Sheep form builder allows me not only to automate a lot of outbound marketing but I am also consolidating a lot of my communications activities in one place. This is great when handling a diverse portfolio of campaigns.
  • Being able to integrate our forms within our own website wipes out the need to create standalone landing pages: we save a lot of time and keep an integration and overview with this. Love it. (Our client feedback scores have gone up since we used 7Sheep as well.)
  • Email template editor allowed our developers to design emails to looks like beautiful marketing emails or basic personal emails.
  • The Vero API allowed our developers to connect triggers and events from our visitors to kick start campaigns.
  • Campaign flows were fairly easy to create and define.

Cons

  • The personalized tags cannot be accessed from the menu/page you create your emails. I get around this by opening two windows, but in the future this might be an improvement.
  • I needed to create custom reports in order to get the overview on the campaigns that I needed. More generic reporting would be a useful feature.
  • I would like to be able to duplicate e-mail campaigns across different activities/databases. I could set up a mailing template for this but sometimes it would be good to be able to just re-create a particular campaign that we received a good response to for another, entirely different, activity.
  • Naming conventions. Some items, once given a name, could not have the name changed.
  • User-friendliness of interface for non-developers. Vero is certainly built with the developer in mind and a marketer/user cannot do much before a developer configures everything.
  • Absolutely terrible if you are hoping to use Vero as a CRM. To its credit, it does not claim to be a CRM.

Likelihood to Renew

7Sheep8.2
Based on 3 answers
Because it's affordable and really useful to me as a freelancer - I don't see that changing anytime soon!
No score
No answers yet
No answers on this topic

Usability

7Sheep7.0
Based on 2 answers
It is easy to use and if I do have a problem or question I receive an answer almost immediately.
No score
No answers yet
No answers on this topic

Support

7Sheep8.2
Based on 3 answers
With both chat and email support I have always had enough ways to get through to them! Their support is good, honest and most importantly supportive. They helped us set up and start using the tool when we got stuck. Moving from Mailchimp where there were some semantic lessons to learn and they took the time to help us get used to 7Sheep
No score
No answers yet
No answers on this topic

Alternatives Considered

Better integration in our workflow and in our own application.
Vero's price tag is far more attractive but for what you will find to be clear and obvious reasons. Vero has no CRM unlike HubSpot and Infusionsoft. Vero also has limited tracking unlike the seemingly endless possibilities offered from HubSpot which as we all know comes with at a significant cost, often not feasible by a small startup company.

Return on Investment

  • We certainly have experienced a great efficiency for our staff.
  • We spend far less time chasing tasks as they can be divided within 7Sheep.
  • Segmentation of data and lead management is really great and has helped us enormously in terms of efficient use of data.
  • Some campaigns have led visitors to complete a task they originally left incomplete
  • We have seen new customer signups from a particular email series campaign
  • Thanks to the help of our great developers, Vero has actually been a great software for this stage of the startup

Pricing Details

7Sheep

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
7Sheep Editions & Modules
7Sheep
Edition
Entrepreneur
$591
Small Team
$2492
Business
$3893
Enterprise
4
1. Single User
2. Per month, up to 5 Users
3. Per month, up to 10 users
4. Above 10 users
Additional Pricing Details

Vero

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Vero Editions & Modules
Vero
Additional Pricing Details