What users are saying about

7Sheep

24 Ratings

Zoho Campaigns

33 Ratings

7Sheep

24 Ratings
Score 8 out of 101

Zoho Campaigns

33 Ratings
Score 7.6 out of 101

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Likelihood to Recommend

7Sheep

I use 7Sheep for marketing as a sales person. This works well for me as a single user. I do not think I could use the software together with my colleagues. Although we could have separated lists the access rights might not fit our use case. It has a strong marketing focus and cannot replace a full CRM system.

Zoho Campaigns

Zoho Campaigns has been useful in doing outreach to prospective customers. It's allowed us to test our subject lines and messages and determine which are the most effective for improving open rates and generating click-throughs. Content supports both HTML and text versions, and the editor is relatively easy to use.

Feature Rating Comparison

Email & Online Marketing

7Sheep
7.3
Zoho Campaigns
8.7
WYSIWYG email editor
7Sheep
8.3
Zoho Campaigns
10.0
Dynamic content
7Sheep
6.9
Zoho Campaigns
9.0
Ability to test dynamic content
7Sheep
5.9
Zoho Campaigns
6.5
Landing pages
7Sheep
6.6
Zoho Campaigns
7.0
A/B testing
7Sheep
6.3
Zoho Campaigns
8.5
Mobile optimization
7Sheep
7.8
Zoho Campaigns
10.0
Email deliverability
7Sheep
8.4
Zoho Campaigns
9.0
List management
7Sheep
7.9
Zoho Campaigns
10.0
Triggered drip sequences
7Sheep
7.6
Zoho Campaigns
8.5

Lead Management

7Sheep
7.4
Zoho Campaigns
Lead nurturing
7Sheep
8.0
Zoho Campaigns
Lead scoring and grading
7Sheep
6.6
Zoho Campaigns
Data quality management
7Sheep
7.8
Zoho Campaigns
Automated sales alerts and tasks
7Sheep
7.1
Zoho Campaigns

Campaign Management

7Sheep
8.6
Zoho Campaigns
Calendaring
7Sheep
9.1
Zoho Campaigns
Event/webinar marketing
7Sheep
8.0
Zoho Campaigns

Social Media Marketing

7Sheep
8.3
Zoho Campaigns
Social sharing and campaigns
7Sheep
8.3
Zoho Campaigns
Social profile integration
7Sheep
8.3
Zoho Campaigns

Reporting & Analytics

7Sheep
6.8
Zoho Campaigns
8.7
Dashboards
7Sheep
6.4
Zoho Campaigns
9.0
Standard reports
7Sheep
6.4
Zoho Campaigns
8.5
Custom reports
7Sheep
7.6
Zoho Campaigns
8.5

Platform & Infrastructure

7Sheep
7.6
Zoho Campaigns
API
7Sheep
8.5
Zoho Campaigns
Role-based workflow & approvals
7Sheep
6.8
Zoho Campaigns
Customizability
7Sheep
7.8
Zoho Campaigns
Integration with Salesforce.com
7Sheep
7.3
Zoho Campaigns

Pros

  • When preparing an event, 7Sheep takes care of pretty much everything you need to select, inform, and register participants, as well as prepare materials for the events, such as name badges and signature lists.
  • We also use 7Sheep for reporting on communications activities.
  • 7Sheep allows you to build simple or complex forms and questionnaires which we use both for events and independent surveys.
  • The drag and drop HTML editor makes things look good without a lot of extra effort.
  • The integration with Zoho CRM is key. It makes creating segmented and targeted lists very easy. Plus, it keeps stats updated within the CRM module.
  • Its UI is simple and easy to use. There are likely some that are flashier, but simple stupid works well for our approach.
  • Sending out campaigns is a pain free process and can be managed from the mobile app. The reports and stats available once the campaign is sent are very helpful.

Cons

  • The terminology used is not always obvious to people who are not marketing automation experts, but it's essentially a personal learning curve - and 7Sheep does take user suggestions onboard and works to improve these things all the time.
  • Design flexibility already outclasses some of the other systems I have used, but even more flexibility/adaptability would obviously make my marcomms job even easier.
  • At the beginning, the wiki was a little too technical for me, when I just wanted answers to a "how do I make it do this" question.
  • The social campaigns section we have not used much, probably because it only works with Twitter and Facebook, and we are more active on Google+ and LinkedIn.
  • The templates are nice, but I have seen other services with better pre-built templates.
  • To segment lists can be a bit hard to configure initially, however exporting lists from our CRM is simple.

Likelihood to Renew

7Sheep8.2
Based on 3 answers
Because it's affordable and really useful to me as a freelancer - I don't see that changing anytime soon!
No score
No answers yet
No answers on this topic

Usability

7Sheep7.0
Based on 2 answers
It is easy to use and if I do have a problem or question I receive an answer almost immediately.
No score
No answers yet
No answers on this topic

Support

7Sheep8.2
Based on 3 answers
I seem to always talk to the same person and they've been very helpful and given support where needed.
No score
No answers yet
No answers on this topic

Alternatives Considered

We can synchronise our systems and also produce form letters.
We already use Zoho CRM so it made sense to use Zoho Campaigns to make importing from the CRM easier. MailChimp and Zoho both have an editor for editing HTML directly, so there was no clear advantage there. MailChimp was slightly more expensive than Zoho Campaigns (by about $10 / month) so that was the other deciding factor.

Return on Investment

  • Saving time with my event being able to create auto-messages and also all of the badges.
  • Using templates I set up very easily with the template editor has given a more professional look and I have been complimented on it.
  • I get a lot more responses to my messages now that I send them out with the personalisation. We also are able to save a lot of time without using the mail merge in word and Excel.
  • Zoho Campaigns has allowed us to reach a larger audience with less time spent than making individual calls to each contact.

Pricing Details

7Sheep

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
7Sheep Editions & Modules
7Sheep
Edition
Entrepreneur
$591
Small Team
$2492
Business
$3893
Enterprise
4
1. Single User
2. Per month, up to 5 Users
3. Per month, up to 10 users
4. Above 10 users
Additional Pricing Details

Zoho Campaigns

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Zoho Campaigns Editions & Modules
Zoho Campaigns
Additional Pricing Details