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44 Ratings
Top Rated
59 Ratings
44 Ratings
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Score 8.5 out of 101
Top Rated
59 Ratings
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Score 8.1 out of 101

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Likelihood to Recommend

AB Tasty

I can only mention where AB Tasty has been useful as I haven't had negative experiences on the tests we have carried out. A useful scenario for us is that we use AB Tasty to test changes on pages in a test environment instead of having to test on live
No photo available

Evergage

We have not yet come across a use case Evergage is not well suited to handle. In fact, its flexibility is such an asset, it may be used in ways that go beyond what it was originally built to accommodate. While we have used Evergage to deliver pop-ups and modals, info bars, callouts, and in-line content swaps on the page, we have also used it to completely rebuild entire website pages with fully responsive CSS and server-side integration via API calls. We have also used it to bridge the attribution gap between website usage and offline (call center) transactions -- something we never could adequately solve prior to using Evergage.
Chris Martin profile photo

Pros

  • Ab tasty helped us to very easily create promotional pop-ups to highlight our gift with purchase operations. It allows us to be very prompt in launching a gift and promoting it.
  • We had some refresh to do on our portrait version on tablet, and AB tasty helped us to target the tablet in portrait, and to display a message suggesting to pivot the tablet to have better navigation. It helped us to avoid having to do development to display this message.
  • We had really different point of view regarding up-selling banners. AB tasty helped us to create an AB test allowing us to compare conversion rate and average basket with respect to the up-selling banner was displayed or not, and helped us make a decision thanks to concrete results.
Panthéa Nasseri profile photo
  • Evergage plays nicely with most code frameworks and has been very stable. The only situation in which we could not (yet) find a way to use Evergage is in conjunction with Handlebars.js templates.
  • Enterprise-level data security considerations are well-handled by Evergage. Trust me... as a top-level PCI compliant company that builds travel loyalty solutions for major US banks, we have no greater concern than data security.
  • "No flicker" synchronous integration is a VERY important feature Evergage offers -- I'm unsure if any other competitors offer the same as I think Evergage has a patent on this. So when the webpage loads, users don't see the original page contents flash before being replaced with personalized/alternate contents.
  • The powerful user interface is easy-to-use and comes in two flavors: a more traditional CMS-style "admin" view and an on-page WYSIWYG view.
  • Test use cases in the browser prior to going live.
  • It's easy to build and measure A/B/n tests, either as rule-based tests, or as % split testing.
  • I love the ability to create user segments based on "sentence-style" logic structures that incorporates actions, KPIs, even third-party data.
  • Evergage is built to accommodate everyone from non-technical users to coders. Use the WYSIWYG editor to bring things to life, build complex front-end use cases with Javascript/JQuery, or use the API for control from the server side.
Chris Martin profile photo

Cons

  • A debugger console is missing, because it is sometimes hard to understand why your personalization is not displaying.
Panthéa Nasseri profile photo
  • I'm actually really pleased with the product. We've been customers before the brand change, and the app/company has come a long way in a short time.
Eric Harrington profile photo

Likelihood to Renew

AB Tasty7.7
Based on 8 answers
We are very satisfied with the tool and the service that comes with it. Not renewing our use of AB Tasty is unlikely.
Sébastien Manaches profile photo
Evergage9.5
Based on 4 answers
After a 3-year term of use, we recently renewed for another 3-year term. I would renew again!
Chris Martin profile photo

Usability

No score
No answers yet
No answers on this topic
Evergage8.1
Based on 6 answers
See previous comments - very slow, not extremely intuitive to set up campaigns, not really user friendly in terms of figuring out where to go to edit certain settings like who sees it and where it shows up.
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Reliability and Availability

No score
No answers yet
No answers on this topic
Evergage10.0
Based on 2 answers
We have never experienced an availability issue and the Evergage Javascript beacon loads very quickly with virtually no impact on page load times.
Chris Martin profile photo

Performance

No score
No answers yet
No answers on this topic
Evergage9.9
Based on 2 answers
Evergage is quick loading and very responsive. We always have concerns about page load time and the integration of Evergage with our websites has never once caused any issue in this regard.
Chris Martin profile photo

Support

AB Tasty8.2
Based on 1 answer
People are avalaible and they know very well their product which helps to resolve quick issues. Also the benchmark they have helps us to improve our own business.
Fabrice Moncaut profile photo
Evergage9.2
Based on 5 answers
Our questions have always been answered and effective solutions provided. In the process, we always seem to learn something new about Evergage that is useful for future use cases.
Chris Martin profile photo

In-Person Training

No score
No answers yet
No answers on this topic
Evergage5.0
Based on 1 answer
Training program is not very well established. There is very little documentations. More often than not it's in-person training. I wish there were more video tutorials so that somebody can learn the system quickly. Their documentation is very much like an RFP. Long and very technichal. They should definitly improve on this area.
No photo available

Implementation

No score
No answers yet
No answers on this topic
Evergage9.6
Based on 3 answers
Ensure that systems are in place to communicate Evergage dependencies to Web Developers so those dependencies don't break with subsequent revisions or enhancements to the website.
Chris Martin profile photo

Alternatives Considered

We selected AB Tasty after using Google Analytics because setting up tests on Google's free test was not as easy and the results were not very precise. We had illogical results due to the way tests were set up on the tool so we chose a more reliable tool with flexibility for the marketing team. Our website technical architecture can sometimes be complex and AB Tasty was the only tool with a french support team that allowed us to set up the tests we needed
No photo available
Appcues - I like them. Very easy to use, which is the one main advantage they have over Evergage. That said their simplicity means the tool is limited in what it can do compared to Evergage. Plus Evergage's data logging capabilities in addition to messaging make it more useful for my needs.
Brian Rogers profile photo

Scalability

No score
No answers yet
No answers on this topic
Evergage9.8
Based on 2 answers
The product has been able to handle considerable web traffic without a problem.
Chris Martin profile photo

Return on Investment

  • Using AB Tasty made the marketing team a lot more efficient as we don't need the IT team that much to launch tests and follow the results.
  • AB Tasty reportings gave us the useful information to analyse the results of our tests and to keep improving our forms and landing pages.
  • The results are much more reliable on AB Tasty than on free tools we'd been using before.
No photo available
  • Increased average order size.
  • Increased conversions in emails.
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Pricing Details

AB Tasty

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

Evergage

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details