What users are saying about
73 Ratings
197 Ratings
73 Ratings
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Score 7.3 out of 100
197 Ratings
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Score 7.1 out of 100

Likelihood to Recommend

AB Tasty

A/B Tasty tool allows us do easy testing without burdening our limited developer resources all the time. Reports are simple enough to interpret. Support has been excellent and proactive, also the onboarding was successful. It is also an advantage that we have the possibility to drive all our traffic to the test versions rather than being limited to specific user amount per month. We can recommend A/B Tasty for testing purposes, as the platform keeps it’s promises, doesn’t require too much technical knowledge and the support is excellent.
Laura Karhu | TrustRadius Reviewer

Qubit

Qubit is well suited for companies who need to provide a strong business case before implementing any new functionality / changes to their website.It is also great for making in-day changes and showing different content to different types of customersI wouldn't recommend it if you wanted to do only testing or only personalisation - it works best and is most cost effective when doing both together
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Testing and Experimentation

AB Tasty
8.0
Qubit
a/b experiment testing
AB Tasty
8.4
Qubit
Split URL testing
AB Tasty
8.4
Qubit
Multivariate testing
AB Tasty
8.0
Qubit
Multi-page/funnel testing
AB Tasty
7.4
Qubit
Mobile app testing
AB Tasty
7.6
Qubit
Visual / WYSIWYG editor
AB Tasty
7.8
Qubit
Advanced code editor
AB Tasty
8.2
Qubit
Page surveys
AB Tasty
7.3
Qubit
Preview mode
AB Tasty
8.0
Qubit
Experiment scheduler
AB Tasty
8.2
Qubit
Client-side tests
AB Tasty
8.9
Qubit
Mutually exclusive tests
AB Tasty
8.2
Qubit

Audience Segmentation & Targeting

AB Tasty
8.5
Qubit
Standard visitor segmentation
AB Tasty
8.3
Qubit
Behavioral visitor segmentation
AB Tasty
8.4
Qubit
Traffic allocation control
AB Tasty
8.6
Qubit
Website personalization
AB Tasty
8.5
Qubit

Results and Analysis

AB Tasty
7.6
Qubit
Heatmap tool
AB Tasty
6.4
Qubit
Click analytics
AB Tasty
7.8
Qubit
Scroll maps
AB Tasty
7.7
Qubit
Conversion tracking
AB Tasty
7.9
Qubit
Goal tracking
AB Tasty
7.8
Qubit
Test reporting
AB Tasty
8.0
Qubit
Results segmentation
AB Tasty
7.2
Qubit
Experiments results dashboard
AB Tasty
7.7
Qubit

Pros

AB Tasty

  • Customer-focused. Over the past year, AB Tasty has worked with us to overcome many obstacles (e.g. tracking hurdles, ITP issues, etc.). The team always finds a solution in a timely manner to ensure we're able to execute on experiments.
  • Reliability. One of the biggest hurdles earlier this year were the ITP regulations set out by Apple. Over 40% of our ad traffic was Safari users. AB Tasty was using 3rd party cookies but quickly migrated over to a local session storage solution that circumvented the issue.
Matt Mattson | TrustRadius Reviewer

Qubit

  • Qubit platform uses solid testing algorithms and delivers reliable reporting and analytics of testing campaigns. The dashboard section is easy to use and provides a good high level overview of the core campaign metric performances.
  • On-boarding and implementation of Qubit technology was painless and well handed throughout the entire process even with more complicated platforms.
  • Turn-around time for development and testing of campaigns is extremely fast. This enables the business to have a much higher throughput of tests and allows for quick validation of ideas rather than having to wait for months before a test is ready to go live on production site.
Anonymous | TrustRadius Reviewer

Cons

AB Tasty

  • Sometimes the platform is a little glitchy and requires a refresh.
  • Would be great to be able to see the experiments and projects on a timeline with their status and main result to have an immediate view of ongoing and completed projects.
  • Email notification for when an experiment reaches a certain confidence level.
Anonymous | TrustRadius Reviewer

Qubit

  • While they do work very closely with us, especially our success manager, more involvement on a technical level or a dedicated engineer, would be a great advantage. We develop a lot of experiences in house and, like all companies that dev in house, we have our own way of working. A dedicated engineer that got to know us better as well and understood how we work could only help. Sometimes, a few errors can get through QA due to this.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

AB Tasty

AB Tasty 7.7
Based on 8 answers
AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms
Anonymous | TrustRadius Reviewer

Qubit

Qubit 8.1
Based on 29 answers
Qubit is currently providing resources and support we do not have internally. Our relationship managers are exceptional and I feel well informed and well supported by their team. The tool is nice, but our contacts from the company are the real reason to maintain our relationship. They work hard for clarity and continue to help us push for additional opportunities.
Zach Shelley | TrustRadius Reviewer

Usability

AB Tasty

No score
No answers yet
No answers on this topic

Qubit

Qubit 7.1
Based on 17 answers
Very simple user interface, built on top of advanced functionality, makes the platform easy to use. The team at Qubit are also very open to feedback and introduce new and useful features fairly often. On the reporting side, the inbuilt dashboard reports are good for a top-level view of test results, and Qubit have made a lot of their output data available should you wish to run your own analysis
Gideon Caspi | TrustRadius Reviewer

Reliability and Availability

AB Tasty

No score
No answers yet
No answers on this topic

Qubit

Qubit 9.0
Based on 6 answers
I would say that the Qubit account managers are always available for any request. We have a lot of different promotions that could always do with last minute optimizing or changes and Qubit can be relied on to get this changes up and running in an impressive amount of time, so that we don't need to patch live or wait for the next IT sprint. Invaluable to our business.
Miriam Isaac | TrustRadius Reviewer

Performance

AB Tasty

No score
No answers yet
No answers on this topic

Qubit

Qubit 7.3
Based on 42 answers
Technology is good for A/B testing and personalisation - allowing any team with a dedicated developer to create test relatively easily and to report/analyse them in a fair amount of details. Some advanced features, especially on the set up of test cells, are dearly missing.Unfortunately, new features are often not free of bugs...Also, support is sub-par, which means new features are realised without proper documentation, example or training (but of our Qubit counterparts and internally).
Anonymous | TrustRadius Reviewer

Support Rating

AB Tasty

AB Tasty 7.3
Based on 3 answers
Support is good, but it would be better if it was quicker or if AB Tasty provided a quicker SLA. At times, you require stuff urgently but AB Tasty support isn't as quick as I personally like it to be.
Halima Satheya | TrustRadius Reviewer

Qubit

Qubit 6.8
Based on 38 answers
Qubit are supportive and flexible in providing support. They are happy working out of usual hours, even on weekends and if I have any doubts about the set up of an experience they’re quick to respond and willing to check my work. On particularly big revenue days they monitor our account and they’re quick to identify and problem solve any issues.
Anonymous | TrustRadius Reviewer

In-Person Training

AB Tasty

No score
No answers yet
No answers on this topic

Qubit

Qubit 8.0
Based on 6 answers
The training was great, but would be great to have a script or PDF with some explanations of the qubit JS layer. Without the script you can just try to learn on your own, so the training is not as powerfull as it could be. On the other hand - would be great to have training related to reading statistics or personalisation.
Art Bukowski | TrustRadius Reviewer

Implementation Rating

AB Tasty

No score
No answers yet
No answers on this topic

Qubit

Qubit 7.4
Based on 16 answers
Implementation couldn't be easier. All we needed to do was insert the tag. (easy) and set up the data layer. (dev required)This was pretty smooth in comparison to some of the other tools we use on our site, and was done in less than a day.Note : Data needs to be collected for a set period of time before you can accurately rely on the data that you are receiving. This is normal though with everyone else that we have used
Joe Dingley | TrustRadius Reviewer

Alternatives Considered

AB Tasty

We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.
Jeff Copetas | TrustRadius Reviewer

Qubit

At the time of taking the product, we found no comparable alternatives. Since then, the product has only grown from strength to strength, so it still does not have any comparable competitors that offer both the technical product and business knowledge that Qubit can. Google appear to offering a competing product which may be one to watch in future, and something for Qubit to keep an eye on
Neil Majithia | TrustRadius Reviewer

Scalability

AB Tasty

No score
No answers yet
No answers on this topic

Qubit

Qubit 8.7
Based on 6 answers
Our requirements change throughout the year like most E Commerce retailers. At Christmas and Peak we're dealing with around ten times the usual traffic on the site. Qubit had no problems with this at all, tests continued to fire, and stats were still reported accurately. I don't think that it is the most server intensive .js anyway, but we have seen no issues at all.
Joe Dingley | TrustRadius Reviewer

Return on Investment

AB Tasty

  • Since we use AB tasty our conversion rates have significantly increased on the Watch pages.
  • We can report positive comments about the evolutions of our interfaces, from our expert users. And so improved customer satisfaction.
  • The solution allows us to validate or invalidate without taking major risk while gaining in reactivity, our proposals relook pages.
  • Commitment rates are much higher, multiplied by 2 or 3, when we implement customizations that are relevant. These customizations are very relevant insofar as we are governed by the seasonality of events as a media site.
Valentin Viguier | TrustRadius Reviewer

Qubit

  • Faster recognition of customer needs - finding out exactly what customers are doing when they come on site.
  • Assessment of online assets for effectiveness and improvements - facilitated the analysis of 500 online feedback questionnaires for a campaign.
  • Mapping out lead conversion and helping identify opportunities to improve it.
Dennis Wildman | TrustRadius Reviewer

Screenshots

Pricing Details

AB Tasty

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Qubit

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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