Aberdeen vs. CIENCE GO Digital

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Aberdeen
Score 9.0 out of 10
N/A
Aberdeen offers intent data for B2B marketers. By collecting data from over one billion web interactions, Aberdeen aims to predict what brands and technologies users are seeking and which ones are ready to make a purchase. Aberdeen boasts a high accuracy in predicting buyer intent and utilizes machine learning to maximize efficiency and minimize false leads. The software is highly customizable and allows businesses to select target keywords that are right for them. Aberdeen increased…N/A
CIENCE GO Digital
Score 8.7 out of 10
N/A
CIENCE GO Digital enables targeted ads to be served -- down to the individual contacts in an Ideal Customer Profile. Boasting pinpoint accurate data, CIENCE GO Digital is a Demand Side Platform, with DSP features that include: Comprehensive advertising coverage at auction prices. Display, Audio (Podcast), Video (OTT, CTV), and Social Media ad formats Target custom audiences, including CPMs, HEMs, and MAIDs.** Advanced Bidding…N/A
Pricing
AberdeenCIENCE GO Digital
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AberdeenCIENCE GO Digital
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
AberdeenCIENCE GO Digital
Top Pros

No answers on this topic

Top Cons

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Features
AberdeenCIENCE GO Digital
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Aberdeen
7.7
1 Ratings
4% below category average
CIENCE GO Digital
-
Ratings
Contact information8.01 Ratings00 Ratings
Company information7.01 Ratings00 Ratings
Industry information8.01 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Aberdeen
6.6
1 Ratings
15% below category average
CIENCE GO Digital
-
Ratings
Web Personalization7.01 Ratings00 Ratings
3rd party intent signals4.01 Ratings00 Ratings
Downstream intent signals2.01 Ratings00 Ratings
Account identification5.01 Ratings00 Ratings
Buyer journey tracking7.01 Ratings00 Ratings
Revenue forecasts9.01 Ratings00 Ratings
Audience segmentation9.01 Ratings00 Ratings
Conversion optimization9.01 Ratings00 Ratings
Content Syndication7.01 Ratings00 Ratings
Best Alternatives
AberdeenCIENCE GO Digital
Small Businesses
Lusha
Lusha
Score 8.1 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
Medium-sized Companies
Qualified
Qualified
Score 9.7 out of 10
The Trade Desk
The Trade Desk
Score 7.0 out of 10
Enterprises
Bombora
Bombora
Score 9.1 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AberdeenCIENCE GO Digital
Likelihood to Recommend
9.0
(1 ratings)
8.7
(2 ratings)
User Testimonials
AberdeenCIENCE GO Digital
Likelihood to Recommend
Aberdeen
Aberdeen's research and consulting services might be well suited for: - Companies looking to improve their sales and marketing performance. Aberdeen's research and consulting services can help companies understand the best practices and strategies being used by leading companies in their industry. This can help them identify areas for improvement in their own operations and take action to drive growth. - Companies looking to stay informed about emerging trends and technologies: Aberdeen's research can help companies stay informed about emerging trends and technologies in the sales and marketing field. This can help them make strategic decisions about how to adapt to changing market conditions. However, here are some scenarios where Aberdeen's services might be less appropriate: - Small or early-stage companies with limited resources: Aberdeen's services can be quite expensive, and may not be a good fit for small or early-stage companies with limited resources. - Companies looking for a free service: Aberdeen's research and consulting services are only accessible to clients that have a subscription and some users may not have the budget to access the research, this may limit the access to a specific group of clients.
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CIENCE
CIENCE GO Digital is a fine tool for companies that are just getting started with programmatic advertising (like us). Filters are simple to put on and off and we were able to display our ads in all the ways we needed. Targeting showed good results as ads were pushed in the exact directions we wanted them to go. A great experience overall.
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Pros
Aberdeen
No answers on this topic
CIENCE
  • Intuitive UI/UX that makes the whole process of creating a new campaign easier.
  • It has a precise targeting system.
  • It's intuitive and support all Ads formats.
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Cons
Aberdeen
No answers on this topic
CIENCE
  • The price is a bit expansive.
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Alternatives Considered
Aberdeen
No answers on this topic
CIENCE
CIENCE GO Digital is definitely easier to use and with less bugs and blockers.
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Return on Investment
Aberdeen
No answers on this topic
CIENCE
  • It helped us to create more effective campaigns with better results.
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