5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.7 out of 100
5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.3 out of 100

Likelihood to Recommend

Acoustic Content (formerly IBM Watson Content Hub)

It is appropriate for building custom pages/apps that call specific programs and content without giving direct access to those programs. We have yet to come across a proposed use case where it was inappropriate to use.
Ben Williams | TrustRadius Reviewer

Curata

I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
Shane Adair | TrustRadius Reviewer

Feature Rating Comparison

Security

Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
Role-based user permissions
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata

Platform & Infrastructure

Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
API
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
Internationalization / multi-language
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata

Web Content Creation

Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
WYSIWYG editor
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
Code quality / cleanliness
Acoustic Content (formerly IBM Watson Content Hub)
6.0
Curata
Admin section
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
Page templates
Acoustic Content (formerly IBM Watson Content Hub)
9.0
Curata
Library of website themes
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
Mobile optimization / responsive design
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
Publishing workflow
Acoustic Content (formerly IBM Watson Content Hub)
9.0
Curata
Form generator
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata

Web Content Management

Acoustic Content (formerly IBM Watson Content Hub)
7.4
Curata
Content taxonomy
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
SEO support
Acoustic Content (formerly IBM Watson Content Hub)
7.0
Curata
Bulk management
Acoustic Content (formerly IBM Watson Content Hub)
8.0
Curata
Availability / breadth of extensions
Acoustic Content (formerly IBM Watson Content Hub)
9.0
Curata
Community / comment management
Acoustic Content (formerly IBM Watson Content Hub)
5.0
Curata

Content Publishing

Acoustic Content (formerly IBM Watson Content Hub)
Curata
7.5
Content hub
Acoustic Content (formerly IBM Watson Content Hub)
Curata
7.0
Content distribution
Acoustic Content (formerly IBM Watson Content Hub)
Curata
8.0

Content Reporting & Analytics

Acoustic Content (formerly IBM Watson Content Hub)
Curata
8.5
Closed-loop tracking and reporting
Acoustic Content (formerly IBM Watson Content Hub)
Curata
8.0
Content performance analytics
Acoustic Content (formerly IBM Watson Content Hub)
Curata
9.0

Pros

Acoustic Content (formerly IBM Watson Content Hub)

  • It has a wide variety of built-in API calls.
  • Building unique pages is simple and straightforward and requires only basic fundamental knowledge to get started.
  • More advanced API calls can be developed simply.
Ben Williams | TrustRadius Reviewer

Curata

  • Curata is great at curating in content that is relevant to our audience. It is easy to add many different sources to the feed from all around the web and we've really seen Curata "learn" what we see as the most relevant.
  • The microsite we got as part of our Curata subscription is really fantastic. It's very customizable and we've been able to really craft it to suit our needs. There are so many different options available and our Curata rep has been really great with helping us cater each piece to our vision while making helpful suggestions along the way in terms of best practices. Plus, the word processor for publishing blog posts is so easy to use and I've had no issues with it so far unlike many other CMS platforms I've worked with. The Curata microsite is actually going to be replacing our current blog very soon - we love it that much!
  • I've had a great experience with customer service from Curata. Our rep is responsive and helpful and really good about not just answering our concerns but also providing feedback on our processes and giving advice for how we can improve.
  • Search capabilities within the curated content feed are fabulous. This is one area where I found other solutions to be lacking when we were going through the sales process, but Curata really succeeds here. It's extremely easy to find exactly what you're looking for in your content feed.
Allison Davis | TrustRadius Reviewer

Cons

Acoustic Content (formerly IBM Watson Content Hub)

  • The organization of the application is poor and some elements could be more easily accessible not buried in menus.
  • There is little to no community around the application and what does exist is out of date.
  • Does not work well with our IBM applications as well as you would expect, which seems a common issue with IBM products.
Ben Williams | TrustRadius Reviewer

Curata

  • For me the product worked great for what I needed it for, I no longer needed it and was a few days past their renewal date (you have to cancel either 60 or 90 days before the end date of the contract) and they would not work with me. They took the stance of, "Too bad, so sad." They offered me their CMS along with their CCS for this last year, but we never fully used it and was turned off by the lack of customer service initially in this situation...especially after it was a matter of around 10 days or so that I was late.
  • Having to keep reconnecting LinkedIn would throw me off at times.
  • Sometimes the article I was trying to post to WordPress would get hung up and I would need to get a hold of support to help clear the system.
Shane Adair | TrustRadius Reviewer

Likelihood to Renew

Acoustic Content (formerly IBM Watson Content Hub)

No score
No answers yet
No answers on this topic

Curata

Curata 10.0
Based on 1 answer
For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
Allison Davis | TrustRadius Reviewer

Alternatives Considered

Acoustic Content (formerly IBM Watson Content Hub)

I haven't had experience outside of the IBM applications but can confirm that compared to other content tools provided by IBM, this is one of the more complete packages.
Ben Williams | TrustRadius Reviewer

Curata

We closely considered Rallyverse before deciding on Curata. Rallyverse had superior social sharing capabilities, but Curata's microsite and email newsletter features plus the infinite content source and feed search capabilities far outweighed what Rallyverse has to offer at this time. We are very happy with our decision
Allison Davis | TrustRadius Reviewer

Return on Investment

Acoustic Content (formerly IBM Watson Content Hub)

  • Freed up user time to call a variety of applications quicker.
  • Allowed developer an easier tool to integrate other applications for end users.
  • Allowed us to have a single method of application implementation and usage that is easier to debug, saving time.
Ben Williams | TrustRadius Reviewer

Curata

  • I would say neutral for us, but more so because of how we were using it and it being a stop-gap fix for us.
Shane Adair | TrustRadius Reviewer

Screenshots

Pricing Details

Acoustic Content (formerly IBM Watson Content Hub)

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Acoustic Content (formerly IBM Watson Content Hub) Editions & Modules

Additional Pricing Details

Curata

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Curata Editions & Modules

Edition
Curata Software$6991
  1. per Instance (no seat limits)
Additional Pricing Details
We have 2 solutions: - Curata CCS content curation software - Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)

Rating Summary

Likelihood to Recommend

Acoustic Content (formerly IBM Watson Content Hub)
7.0
Curata
8.0

Likelihood to Renew

Acoustic Content (formerly IBM Watson Content Hub)
Curata
10.0

Add comparison