Acoustic Content vs. Curata

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Acoustic Content
Score 8.4 out of 10
N/A
Acoustic Content (formerly Watson Content Hub) gives business owners the power to create, robust and consistent brand experiences using cloud-based, cognitive content management capabilities. Marketing and merchandising professionals can quickly select content to create relevant offers delivered across multiple channels, such as mobile, web-based or email. Acoustic is an independent spun off from IBM Watson Marketing in 2019.N/A
Curata
Score 8.0 out of 10
N/A
Curata's content marketing platform (Curata CMP) enables more efficient content creation with greater impact on pipeline. According to the vendor, this solution enables users to: Analyze marketing and sales pipeline impact: Instantly access content metrics such as leads generated/touched and sales opportunities generated/touched by gated, un-gated and off-site content. Streamline content production: An easy to use editorial calendar to keep your team on the same page and…
$699
per Instance (no seat limits)
Pricing
Acoustic ContentCurata
Editions & Modules
No answers on this topic
Curata Software
$699
per Instance (no seat limits)
Offerings
Pricing Offerings
Acoustic ContentCurata
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWe have 2 solutions: - Curata CCS content curation software - Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)
More Pricing Information
Features
Acoustic ContentCurata
Security
Comparison of Security features of Product A and Product B
Acoustic Content
8.5
3 Ratings
6% above category average
Curata
-
Ratings
Role-based user permissions8.53 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Acoustic Content
8.4
3 Ratings
9% above category average
Curata
-
Ratings
API8.43 Ratings00 Ratings
Internationalization / multi-language8.53 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Acoustic Content
8.7
3 Ratings
13% above category average
Curata
-
Ratings
WYSIWYG editor7.53 Ratings00 Ratings
Code quality / cleanliness8.43 Ratings00 Ratings
Admin section8.43 Ratings00 Ratings
Page templates8.43 Ratings00 Ratings
Library of website themes9.03 Ratings00 Ratings
Mobile optimization / responsive design9.03 Ratings00 Ratings
Publishing workflow9.53 Ratings00 Ratings
Form generator9.53 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Acoustic Content
8.9
3 Ratings
19% above category average
Curata
-
Ratings
Content taxonomy8.43 Ratings00 Ratings
SEO support8.53 Ratings00 Ratings
Bulk management8.93 Ratings00 Ratings
Availability / breadth of extensions9.53 Ratings00 Ratings
Community / comment management8.93 Ratings00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
Acoustic Content
-
Ratings
Curata
8.3
1 Ratings
4% above category average
Ideation00 Ratings8.01 Ratings
Approval workflows00 Ratings8.01 Ratings
Content collaboration00 Ratings9.01 Ratings
Content calendar00 Ratings8.01 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Acoustic Content
-
Ratings
Curata
8.0
2 Ratings
1% below category average
Content hub00 Ratings8.02 Ratings
Embedded CTAs00 Ratings8.01 Ratings
Content distribution00 Ratings8.02 Ratings
Content promotion00 Ratings8.01 Ratings
Content automation00 Ratings8.01 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Acoustic Content
-
Ratings
Curata
8.3
2 Ratings
9% above category average
Closed-loop tracking and reporting00 Ratings8.02 Ratings
Content performance analytics00 Ratings9.02 Ratings
Campaign optimization dashboard00 Ratings8.01 Ratings
Competitive analytics00 Ratings8.01 Ratings
Best Alternatives
Acoustic ContentCurata
Small Businesses
ManageWP
ManageWP
Score 9.6 out of 10
Vyond
Vyond
Score 9.1 out of 10
Medium-sized Companies
WordPress VIP
WordPress VIP
Score 9.4 out of 10
Vyond
Vyond
Score 9.1 out of 10
Enterprises
Tridion
Tridion
Score 9.3 out of 10
Vyond
Vyond
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Acoustic ContentCurata
Likelihood to Recommend
8.4
(3 ratings)
8.0
(3 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Acoustic ContentCurata
Likelihood to Recommend
Acoustic
We can organize all our content easily by uploading content files and other digital assets. CMS smart AI generates metadata by tagging them automatically which helps us to sort our content into different categories. CMS content modeling feature helps us to visualize our content structure, assemble them in an intelligent manner and reuse the content whenever we want to for different purposes.
Read full review
Curata
I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
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Pros
Acoustic
  • Creating separate pages is easy and straightforward and only requires basic basic knowledge to get started
  • Advanced API calls can be easily built.
Read full review
Curata
  • Curata is great at curating in content that is relevant to our audience. It is easy to add many different sources to the feed from all around the web and we've really seen Curata "learn" what we see as the most relevant.
  • The microsite we got as part of our Curata subscription is really fantastic. It's very customizable and we've been able to really craft it to suit our needs. There are so many different options available and our Curata rep has been really great with helping us cater each piece to our vision while making helpful suggestions along the way in terms of best practices. Plus, the word processor for publishing blog posts is so easy to use and I've had no issues with it so far unlike many other CMS platforms I've worked with. The Curata microsite is actually going to be replacing our current blog very soon - we love it that much!
  • I've had a great experience with customer service from Curata. Our rep is responsive and helpful and really good about not just answering our concerns but also providing feedback on our processes and giving advice for how we can improve.
  • Search capabilities within the curated content feed are fabulous. This is one area where I found other solutions to be lacking when we were going through the sales process, but Curata really succeeds here. It's extremely easy to find exactly what you're looking for in your content feed.
Read full review
Cons
Acoustic
  • The organization of the application is poor and some elements could be more easily accessible not buried in menus.
  • There is little to no community around the application and what does exist is out of date.
  • Does not work well with our IBM applications as well as you would expect, which seems a common issue with IBM products.
Read full review
Curata
  • more subscription plans as not all people need all features.
Read full review
Likelihood to Renew
Acoustic
No answers on this topic
Curata
For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
Read full review
Alternatives Considered
Acoustic
Acoustic Content stands out mainly in 3 areas, Digital Asset Management system AI Based metatags More secure CDN and REST API to share content All these three features play a huge role in Acoustic Content CMS in terms of finding matching images for our content, categorize and sort our content automatically and finally secure way to publish our content.
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Curata
The main difference that made me choose Curata over Percolate is that it is not complex. Curata is easier to set up, to use, and to manage. It does not involve any complicated configuration to get the content and data you need. Curata technical support is amazing, to say the least. I am not an expert in the technical stuff, but I feel assured their team can help me out when I have an issue
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Return on Investment
Acoustic
  • Approved developer is a simple tool for integrating other end-user applications.
  • It has allowed us to have one-stop-shop and easy-to-use debugging, saving time.
Read full review
Curata
  • I would say neutral for us, but more so because of how we were using it and it being a stop-gap fix for us.
Read full review
ScreenShots

Acoustic Content Screenshots

Screenshot of Cognitive TaggingScreenshot of Flexible, Easy EditingScreenshot of Automatic renditions createdScreenshot of Card-based Asset Library

Curata Screenshots

Screenshot of Curata CMP content marketing platform:  Editorial calendar to optimize content production.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CCS content curation software: Complement your created content with curated content to help fuel your content marketing engine.