Acquia Digital Experience Platform vs. Salesforce CMS

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Acquia Digital Experience Platform
Score 8.4 out of 10
N/A
The Acquia Digital Experience Platform is an "Open DXP" with its two core pillars being content and data. Built on top of one of the largest open-source content management systems, Drupal, it aims to provide the flexibility and interoperability a modern organization needs. With its customer data platform, it allows organizations to understand who their customers are and deliver personalized experiences. Acquia's DXP offers variety of other tools including digital asset management,…N/A
Salesforce CMS
Score 8.4 out of 10
N/A
Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…N/A
Pricing
Acquia Digital Experience PlatformSalesforce CMS
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Acquia Digital Experience PlatformSalesforce CMS
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Acquia Digital Experience PlatformSalesforce CMS
Features
Acquia Digital Experience PlatformSalesforce CMS
Security
Comparison of Security features of Product A and Product B
Acquia Digital Experience Platform
8.1
49 Ratings
1% below category average
Salesforce CMS
9.0
58 Ratings
9% above category average
Role-based user permissions8.149 Ratings9.058 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Acquia Digital Experience Platform
7.8
41 Ratings
6% below category average
Salesforce CMS
8.5
54 Ratings
10% above category average
API7.839 Ratings8.453 Ratings
Internationalization / multi-language7.732 Ratings8.643 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Acquia Digital Experience Platform
7.9
43 Ratings
4% above category average
Salesforce CMS
7.9
53 Ratings
2% above category average
WYSIWYG editor7.331 Ratings7.934 Ratings
Code quality / cleanliness8.134 Ratings8.144 Ratings
Admin section7.942 Ratings8.044 Ratings
Page templates8.030 Ratings8.148 Ratings
Library of website themes8.126 Ratings7.337 Ratings
Mobile optimization / responsive design7.828 Ratings7.645 Ratings
Publishing workflow8.034 Ratings8.144 Ratings
Form generator7.924 Ratings8.043 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Acquia Digital Experience Platform
7.2
35 Ratings
0% above category average
Salesforce CMS
8.0
47 Ratings
8% above category average
Content taxonomy7.828 Ratings8.040 Ratings
SEO support6.329 Ratings7.936 Ratings
Bulk management7.131 Ratings8.438 Ratings
Availability / breadth of extensions7.632 Ratings8.041 Ratings
Community / comment management7.326 Ratings7.742 Ratings
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Acquia Digital Experience PlatformSalesforce CMS
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Score 9.0 out of 10
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User Ratings
Acquia Digital Experience PlatformSalesforce CMS
Likelihood to Recommend
8.4
(93 ratings)
8.4
(63 ratings)
Likelihood to Renew
8.9
(11 ratings)
9.0
(5 ratings)
Usability
7.7
(2 ratings)
8.3
(48 ratings)
Availability
-
(0 ratings)
9.0
(2 ratings)
Performance
-
(0 ratings)
8.0
(2 ratings)
Support Rating
9.0
(5 ratings)
9.0
(9 ratings)
In-Person Training
-
(0 ratings)
8.0
(1 ratings)
Implementation Rating
9.1
(1 ratings)
9.0
(1 ratings)
Configurability
-
(0 ratings)
9.0
(2 ratings)
Ease of integration
-
(0 ratings)
9.0
(2 ratings)
Product Scalability
8.2
(73 ratings)
9.0
(2 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
Acquia Digital Experience PlatformSalesforce CMS
Likelihood to Recommend
Acquia
It made it super easy to upgrade 300+ Drupal sites to the latest major version in 12 weeks, end to end. It is easy to deploy legal changes and updates to components at scale. Turnkey service to deploy new environments and to clone sites. There are no ecosystem lock-in principles for Customer service/success services and professional services for new approaches.
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Salesforce
When managing a team of 30 or more technician the tools available for a scheduler are incredible. The system sync's quickly so all schedulers can be looking at the same Gantt and see what changes have been made or need to be made. If you have too small of a team this service would be overkill especially given the cost.
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Pros
Acquia
  • It's fast, no lag time
  • Exceptionally good support. When there's a problem, you reach out to your account manager who either fixes the issue or gets you to the right person. We've had no downtime.
  • Platform is very accessible to those who know how to manage the back end software.
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Salesforce
  • It has a very smooth integration with Salesforce and third-party tools, ensuring easy tracking of policies and assets.
  • It also has impressive security features like used-based permissions and encrypted data.
  • Everything can be managed from a centralized place which saves a lot of time.
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Cons
Acquia
  • Support responds pretty quickly to critical tickets, but they can be slow to respond on non-urgent items. Some of what we experienced may have been related to a newer ticketing system recently implemented.
  • Standard support covers business days/hours but only critical support is available outside those times. We typically schedule our website updates for the weekend or "off" hours when only critical support is available.
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Salesforce
  • I find that the more complex you make things it starts to hit load times quite hard.
  • Additional tracking and analytics for the pages/emails would be nice.
  • Version control with autosaves and regular saves so you can tell the difference with 15-minute intervals.
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Likelihood to Renew
Acquia
We're moving away from Drupal as a platform. Drupal 8 and 9 were simply too overburdened and difficult to maintain compared to other offerings. PHP seems like a dying language so we are currently in the process of migrating all of our Drupal 7 functionality and custom modules to a Python/Django/Wagtail platform. This doesn't mean Acquia isn't a great service, they are professional and top-knotch, but the only way we'd say with them is if I didn't complete the migration.
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Salesforce
It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
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Usability
Acquia
It's a great user interface. It's always being updated and I've never noticed a bad update that increased the complexity or reduced
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Salesforce
Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
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Reliability and Availability
Acquia
No answers on this topic
Salesforce
Seen very least outages and it would took more time hardley not more than 10 mins that to with prior advance notice
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Performance
Acquia
No answers on this topic
Salesforce
Its very quick and not facing any issus in loading if we have good internet bandwidth then it works very well and doesnt gives any issues
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Support Rating
Acquia
Every time we have had an issue, Acquia support has responded promptly and worked with us as a team to solve the problem. The Acquia support team is global and we have literally had interactions with all of their support offices, yet the experience has been the same - top notch
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Salesforce
I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
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In-Person Training
Acquia
No answers on this topic
Salesforce
Since I attended training from one of our senior resource in organizations I didn't face any issues
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Online Training
Acquia
No answers on this topic
Salesforce
N/A. I wasn't present for vendor-provided training.
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Implementation Rating
Acquia
It was implemented when I got there. I don't know how it was prior.
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Salesforce
I joined post the installtion so not aware much of it but as per feedback its not that hard to setup
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Alternatives Considered
Acquia
We chose Acquia for a much better UI that gave non-analytical marketers and easy to use tool where they could create their own reports. The campaign side of things also had an easier to use UI as well, that made the targeting of audiences much easier.
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Salesforce
As our business heavily relies on Sales Cloud, Service Cloud, and Marketing Cloud, we need a CMS that works natively with our existing Salesforce Data. Other platforms would require third-party connectors or custom API development, making integration more complex and expensive. Salesforce allows us to manage content once and distribute it across multiple touchpoints. It also delivers personalized marketing content based on CRM data.
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Contract Terms and Pricing Model
Acquia
No answers on this topic
Salesforce
N/A. I did not help purchase Salesforce and am unaware of our contract details.
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Scalability
Acquia
The DXP tools can handle millions of requests and can scale automatically to fit your needs. We have clients that use only part of the DXP tools and have a small usage, but even in these cases they see great value in using tools like personalization and CDP.
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Salesforce
Its highly reliable when it comes to usage with high availability and robust infrastructure
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Professional Services
Acquia
No answers on this topic
Salesforce
N/A. I've never used Salesforce professional services.
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Return on Investment
Acquia
  • Acquia has helped us to stabilize and optimize our website performance, lowering page load times and dramatically decreasing the frequency of issues experienced by end-users.
  • Acquia SOLR search provided a much-improved search experience on our website.
  • Acquia's PCI-compliant hosting has helped us to remain compliant and cyber-secure.
  • We are working to implement Acquia Site Studio and Acquia Personalization now and expect those to improve our operation agility and ability to drive more relevant experiences to our various website visitors.
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Salesforce
  • It allows me to keep a close eye on all of my performance metrics through the Dashboard Reporting, ie what my sales pipeline looks like, how much it's changed in the last 60 days, new opportunities created in the last 7 days, # of emails sent for the week, etc. The ease of the design and output make it really easy to check my progress throughout the day to find where I have holes and am falling short on my personal and work goals. It's resulted in greater transparency with my Mgmt Team and shorter 1-on-1 mtgs with my boss as he can see exactly where I am at all times (to be fair, I'm a senior sales rep, so he pretty much lets me do my job completely unfettered), but it does prove that I am continually producing which recently resulted in a raise I didn't even ask for.
  • The SF repository is so detailed that I don't have to spend tons of time finding frequently used websites attached to a client or see what all interactions with the company look like. Even though I don't use SF for my bulk emails and email sequences, SF provides me with an email to use in the bcc of these emails which links everything back to SF. I find that extremely helpful. This really impacts my efficiency and I can honestly say that once I started using all the functionality of data management, it saved me about 20% of my time/week that I could then allocate towards other revenue-generating tasks like prospecting and account management. The more time I have for those, the better. My year-over-year on accounts 1 year and older just grew by 17% this last year.
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