What users are saying about
25 Ratings

Criteo Dynamic Retargeting

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37 Ratings
25 Ratings
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Score 6.5 out of 101

Criteo Dynamic Retargeting

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>
37 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.5 out of 101

Add comparison

Likelihood to Recommend

Acquisio

How many accounts is your team handling? How important is reporting to your clients? If you're handling a large volume of accounts and attractive reporting is extremely important, then I highly recommend Acquisio. The smaller your team and fewer your clients, the less I would recommend Acquisio.
Cory Torrella profile photo

Criteo Dynamic Retargeting

For very low prices it is perfect because it stands out on the retagreting ads and the dynamic ad format shows a range of vehicles in case they want something bigger/smaller.
Yazmin Collister profile photo

Feature Rating Comparison

Ad Network Integration

Acquisio
Criteo Dynamic Retargeting
8.8
Data Transfer
Acquisio
Criteo Dynamic Retargeting
8.6
DSP integration
Acquisio
Criteo Dynamic Retargeting
9.0

Ad Campaigns

Acquisio
Criteo Dynamic Retargeting
8.1
Ad campaign creation
Acquisio
Criteo Dynamic Retargeting
7.9
Ad deployment
Acquisio
Criteo Dynamic Retargeting
8.4
Display advertising
Acquisio
Criteo Dynamic Retargeting
8.3
Ad display and retargeting segmentation
Acquisio
Criteo Dynamic Retargeting
7.8

Ad Reporting & Analytics

Acquisio
Criteo Dynamic Retargeting
7.2
Ad dashboards
Acquisio
Criteo Dynamic Retargeting
8.2
Ad performance reports
Acquisio
Criteo Dynamic Retargeting
7.0
Ad conversion tracking
Acquisio
Criteo Dynamic Retargeting
7.7
Ad attribution reporting
Acquisio
Criteo Dynamic Retargeting
6.0
Cross-channel ad management
Acquisio
Criteo Dynamic Retargeting
8.0
Ad forecasting and optimization
Acquisio
Criteo Dynamic Retargeting
6.5

Pros

  • Our list of campaigns was massive and our team was small, so we found that Acquisio helped us streamline much of the tedious work.
  • Another reason (and probably the most important) for picking up Acquisio was for the reporting features: fast, easy, and looks great.
  • Another strength for Acquisio is working together with your team and having the queue of changes to go through a single point to avoid massive mistakes.
Cory Torrella profile photo
  • Lower funnel retargeting - stop your customers going elsewhere
  • TVex - make your TV ads work harder
  • Offline store sales - learn more about the value of brand building and onmichannel reporting
  • Weekly strategy calls
Adam Keys profile photo

Cons

  • The data is very often wrong.
  • The data is slow to update.
  • They often experience technical issues, which makes us never want to use their internal tracking system.
Amanda West-Bookwalter profile photo
  • Criteo API has more accessibility and this helps the agencies to access the data and the reports programmatically, combining data from other sources in one marketing dashboard.
Luiz Lai profile photo

Likelihood to Renew

Acquisio5.4
Based on 6 answers
Having had sync issues several times in the past, and with the recent Flash incompatibility issue, if there was a way to generate reports that had the same high level of control and professional, streamlined look, with less time investment, we would look into it.
No photo available
Criteo Dynamic Retargeting10.0
Based on 1 answer
Criteo is the only remarketing firm worth using for a retailer, in my opinion.
Joe Preston profile photo

Usability

Acquisio6.0
Based on 2 answers
The updates they have recently made have been time consuming to keep up with
No photo available
No score
No answers yet
No answers on this topic

Support

Acquisio8.2
Based on 3 answers
Within the interface there is an instant chat support feature that you can use to get help right away without having to pick up the phone or look for an email address. We have have an account manager who responds to emails quickly and is always helpful. Anytime issues require further tech support we are kept up to date on the progress of the issue and they are usually resolved the same day.
No photo available
No score
No answers yet
No answers on this topic

Implementation

Acquisio8.0
Based on 2 answers
I was not part of the initial implementation
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

Doubleclick
No photo available
This is the first time we have ever taken on a project like this and we are pleased with the results.
No photo available

Return on Investment

  • Improving the time of reporting
No photo available
  • It has a slight positive impact, although it is difficult to measure it with accuracy in any instance.
Caroline Silvestre profile photo

Pricing Details

Acquisio

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Acquisio More Information

Criteo Dynamic Retargeting

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details
Pricing is based on a CPC model and is dependent on traffic generated to a site

Criteo Dynamic Retargeting More Information