Acrolinx vs. smartocto

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Acrolinx
Score 7.5 out of 10
N/A
Acrolinx is a marketing writing tool that captures the way an enterprise communicates and its guidelines, and aligns content with guidelines, using automation to shorten the editorial process.N/A
smartocto
Score 8.5 out of 10
N/A
Smartocto creates smart editorial analytics: analytical tools for newsrooms and content creators, to track and analyse the performance of the content they publish online. Its goal is to make data actionable, because content creators are not data analysts. They need data that's easy to interpret and attractive to look at. Analysing content performance consists of two things: keeping an eye on…N/A
Pricing
Acrolinxsmartocto
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Acrolinxsmartocto
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsContact vendor for pricing information.
More Pricing Information
Community Pulse
Acrolinxsmartocto
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Acrolinxsmartocto
Content Creation
Comparison of Content Creation features of Product A and Product B
Acrolinx
8.0
1 Ratings
1% below category average
smartocto
-
Ratings
Ideation8.01 Ratings00 Ratings
Approval workflows7.01 Ratings00 Ratings
Content collaboration9.01 Ratings00 Ratings
Content calendar8.01 Ratings00 Ratings
Network for content licensing/production8.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Acrolinx
8.5
1 Ratings
5% above category average
smartocto
-
Ratings
Content hub9.01 Ratings00 Ratings
Forms / Gated content8.01 Ratings00 Ratings
Embedded CTAs9.01 Ratings00 Ratings
Content distribution7.01 Ratings00 Ratings
Content promotion8.01 Ratings00 Ratings
Content automation10.01 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Acrolinx
8.0
1 Ratings
2% above category average
smartocto
-
Ratings
Audience profiling and targeting8.01 Ratings00 Ratings
Closed-loop tracking and reporting8.01 Ratings00 Ratings
Content performance analytics7.01 Ratings00 Ratings
Campaign optimization dashboard9.01 Ratings00 Ratings
Competitive analytics8.01 Ratings00 Ratings
Best Alternatives
Acrolinxsmartocto
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Alteryx
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User Ratings
Acrolinxsmartocto
Likelihood to Recommend
9.0
(1 ratings)
8.7
(8 ratings)
User Testimonials
Acrolinxsmartocto
Likelihood to Recommend
Acrolinx
I have used Acrolinx as an integrated tool with Microsoft Office. I use Office tools on a regular basis and need new formatting options for not only presentations slides but also for document creation, email templates, etc., and here is where Acrolinx helps me on a daily basis. Acrolinx, however, suffers from some frequent unavailability of the tool, which results in some disturbance, but overall the experience is great with the software.
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smartocto
Great for setting up MEL measurements for web based media. Great for use in media environments especially where there is no dedicated data analytics staff. Not sure how useful it would be for those sites that are not content focused.
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Pros
Acrolinx
  • Powerful theme suggestions when integrated with Microsoft Office
  • Powerful syntax corrections when integrated with Microsoft Office
  • Powerful formatting suggestions when integrated with Microsoft Office
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smartocto
  • Providing actionable data the moment that you need it
  • Providing a clear and easy to use UX
  • Very flexible when it comes to the configuration for your particular business
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Cons
Acrolinx
  • Noticed some frequent unavailability of the servers that results in loading of Acrolinx
  • Need to add more formatting options
  • Need to add more themes
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smartocto
  • It has a lot of information and data all over the place. It took us some time to get used to it and get people properly onboarded. We have seen some improvement, but UX has more space to improve.
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Alternatives Considered
Acrolinx
I only have Acrolinx integration with Microsoft Office and Outlooks suites.
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smartocto
smartocto is much easier to use and is perfectly setup so that newsrooms can see the information they need in a quick and easy-to-use format.
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Return on Investment
Acrolinx
  • I haven't calculated the exact financial benefits, but indeed Acrolinx has contributed greatly to the quality of the content my company has been producing
  • With enhanced formatting, themes, and organization of the documents, emails, and presentations, we have been able to attract new customers, resulting in more business
  • With the offerings Acrolinx have, team's productivity has increased manifolds
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smartocto
  • It had a positive ROI in terms of support they provide and custom based approach to all our media partners
  • Readiness to find solutions to any type of question we might have
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ScreenShots

Acrolinx Screenshots

Screenshot of Acrolinx

smartocto Screenshots

Screenshot of Realtime and smart notificationsScreenshot of Historical insightsScreenshot of Customisable BigscreenScreenshot of Realtime A/B testing of headers and lead-in texts