What users are saying about
380 Ratings
40 Ratings
380 Ratings
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Score 7.2 out of 100
40 Ratings
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Score 5.6 out of 100

Likelihood to Recommend

Act-On

There are so many ways it could improve with just smoother functionality and UI/UX, mostly in the ways I said it needed improvement that are quite major. But overall I think it has the right ideas and tries to offer a lot of options for marketing tasks and a solid system for working with a marketing funnel.
Anonymous | TrustRadius Reviewer

Bitrix24

If i could provide a lower score, I would. The company falsely advertises integrations with Quickbooks Online, it does not work. The software is a shell, meaning that the purchaser has to "create" every document and infrastructure in order for the application to even come close to working. The very thing that it appears it was designed for (CRM) fails miserably. You won't even see your deals or opportunities move to the "next stage" without some form of manual manipulation. Telephone integration does absolutely nothing other than clog up your leads with calls with zero info on them. Top all of this off with the complete lack of support (even in the paid version). They will take days to respond and then its with a canned response about going and researching the answer yourself in a pile of some of the worst help files I have seen in my more than 30 years in business. Then, finally capped by this...once you have wasted the $1000.00 for the access to the software and the countless hours and thousands of dollars to try to get it to work with just basic day to day operation....you finally decide that there are much better options available (like Salesforce) they will refuse to refund you any part of your remaining subscription. BUYER BEWARE- complete and total scam of a solution. DO NOT WASTE YOUR MONEY!
Lee holter | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Act-On
7.8
Bitrix24
WYSIWYG email editor
Act-On
7.6
Bitrix24
Dynamic content
Act-On
7.2
Bitrix24
Ability to test dynamic content
Act-On
7.3
Bitrix24
Landing pages
Act-On
7.6
Bitrix24
A/B testing
Act-On
7.2
Bitrix24
Mobile optimization
Act-On
8.2
Bitrix24
Email deliverability reporting
Act-On
8.3
Bitrix24
List management
Act-On
8.6
Bitrix24
Triggered drip sequences
Act-On
8.2
Bitrix24

Lead Management

Act-On
7.7
Bitrix24
Lead nurturing
Act-On
8.3
Bitrix24
Lead scoring and grading
Act-On
8.1
Bitrix24
Data quality management
Act-On
7.3
Bitrix24
Automated sales alerts and tasks
Act-On
7.2
Bitrix24

Campaign Management

Act-On
7.5
Bitrix24
Calendaring
Act-On
6.8
Bitrix24
Event/webinar marketing
Act-On
8.2
Bitrix24

Social Media Marketing

Act-On
6.1
Bitrix24
Social sharing and campaigns
Act-On
6.3
Bitrix24
Social profile integration
Act-On
5.8
Bitrix24

Reporting & Analytics

Act-On
7.1
Bitrix24
Dashboards
Act-On
7.4
Bitrix24
Standard reports
Act-On
7.6
Bitrix24
Custom reports
Act-On
6.3
Bitrix24

Platform & Infrastructure

Act-On
7.9
Bitrix24
API
Act-On
6.9
Bitrix24
Role-based workflow & approvals
Act-On
7.6
Bitrix24
Customizability
Act-On
7.1
Bitrix24
Integration with Salesforce.com
Act-On
8.3
Bitrix24
Integration with Microsoft Dynamics CRM
Act-On
8.4
Bitrix24
Integration with SugarCRM
Act-On
8.8
Bitrix24

Project Management

Act-On
Bitrix24
3.3
Task Management
Act-On
Bitrix24
3.9
Gantt Charts
Act-On
Bitrix24
3.7
Scheduling
Act-On
Bitrix24
3.3
Workflow Automation
Act-On
Bitrix24
3.5
Mobile Access
Act-On
Bitrix24
2.4
Search
Act-On
Bitrix24
3.1
Visual planning tools
Act-On
Bitrix24
3.3

Communication

Act-On
Bitrix24
3.0
Chat
Act-On
Bitrix24
3.9
Notifications
Act-On
Bitrix24
3.3
Discussions
Act-On
Bitrix24
3.9
Surveys
Act-On
Bitrix24
2.9
Internal knowledgebase
Act-On
Bitrix24
3.1
Integrates with GoToMeeting
Act-On
Bitrix24
1.4
Integrates with Gmail and Google Hangouts
Act-On
Bitrix24
2.6
Integrates with Outlook
Act-On
Bitrix24
2.6

File Sharing & Management

Act-On
Bitrix24
3.5
Versioning
Act-On
Bitrix24
3.4
Video files
Act-On
Bitrix24
2.9
Audio files
Act-On
Bitrix24
2.9
Document collaboration
Act-On
Bitrix24
3.8
Access control
Act-On
Bitrix24
3.8
Advanced security features
Act-On
Bitrix24
3.6
Integrates with Google Drive
Act-On
Bitrix24
3.7
Device sync
Act-On
Bitrix24
3.6

Pros

Act-On

  • Act-On's customer service is exceptional, they are quick and thorough when you are needing help. For example, we could not figure out how to automate a birthday date for our birthday campaign and the representative was able to walk through the process with myself and another team member. This is a strength of Act-On because many other companies do not have customer services that will speak with you, they direct you to blogs or informational sessions.
  • The landing pages that Act-On has created for use on the web is exceptional. The formatting is very user-friendly and the templates are great to navigate. The landing pages allow you to make the page fit whatever campaign or reason you are in need of. This is a strength of Act-On because the landing pages resolve the issue of having to create actual web pages.
  • The spam feature of Act-On's emails is a great add on. This feature allows you to test how the spam alerts are triggered in your email and how you can fix it. This has helped many emails be developed in a way so that they reach many more people than they would have without this feature. many other programs do not have this feature.
Danielle Armour | TrustRadius Reviewer

Bitrix24

  • Huge opportunities for customization, integration with other services. Easy search for solutions to setup questions.
  • The ability to write letters directly from the system with the help of a binding for working mail.
  • The presence of an application for Android. This helps to get access anywhere.
Oleg Galimov | TrustRadius Reviewer

Cons

Act-On

  • Building email and landing page templates are difficult, the drag and drop builder is not straightforward, and requires coding knowledge
  • The workflow tool is cumbersome and not as intuitive as I'd expect a best in class marketing software's to be
  • Domain connections and domain management functionality made it difficult to manage multiple company domains and subdomains for pages
Kyle Moloo | TrustRadius Reviewer

Bitrix24

  • It's user interface can use some work. Although it doesn't take as long as some other software to learn, there is still a bit of a learning curve when it comes to day to day usage.
  • Bitrix offers a lot of features. It would be nice to have those features laid out in an easier-to-read layout, versus the long list at the side of the page.
  • It's mobile app functionality is quite limited. It can be difficult to work with other team members, solely off of their mobile app.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Act-On

Act-On 8.9
Based on 112 answers
It's my single biggest asset in my current role. With limited resources, its enabled Anachron to punch well above our weight marketing wise and although we're still at the beginning of our journey I know the system can scale with us
Damian Leslie | TrustRadius Reviewer

Bitrix24

No score
No answers yet
No answers on this topic

Usability

Act-On

Act-On 9.1
Based on 32 answers
It's good, but not quite brilliant. Some parts of the interface are still a bit outdated. The product has been evolving very fast, though, and I believe in a few months it will be up there with the best of them, interface wise as well.
Diogo Cabral | TrustRadius Reviewer

Bitrix24

Bitrix24 1.0
Based on 2 answers
This software is unintuitive. Even after customization it feels like an outdated 1990's interface. They try to be all things to all people and they ended up delivering an awful overall experience. Even our "expert Bitrix24 consultant" on Upwork couldn't figure out basic functions and said it's a very difficult tool to work with
Anonymous | TrustRadius Reviewer

Reliability and Availability

Act-On

Act-On 9.1
Based on 28 answers
I have always found them quick to respond to my query by web inquiry. In those instances when I call, I have always reached help quickly. They are conscientious and skilled in discussing my concern and finding a solution to my problem. Other tech organizations should use Act-On as a model for top-notch customer service.
Eric Kinaitis, MBA | TrustRadius Reviewer

Bitrix24

No score
No answers yet
No answers on this topic

Performance

Act-On

Act-On 8.2
Based on 26 answers
Great for the most part. Sometimes there are little lags, but that's likely because I'm requesting to see a lot of data at one time.
Anonymous | TrustRadius Reviewer

Bitrix24

No score
No answers yet
No answers on this topic

Support Rating

Act-On

Act-On 7.3
Based on 78 answers
Since we start using Act-on for ourselves and our clients, we have been supported very well. Often we need to integrate with legacy systems and we find the support team on our side during the whole endeavor. Always asking if they can help us further, always willing to do a better job. The support of Act-On is one of the main differentiators
Harold Klaassen | TrustRadius Reviewer

Bitrix24

Bitrix24 1.5
Based on 2 answers
The absolute worst! Your only contact method is via the paid version and via a chat window. They will take days to answer and when they finally do answer, they will provide nothing but a half baked canned help file.
Lee holter | TrustRadius Reviewer

In-Person Training

Act-On

Act-On 8.7
Based on 4 answers
Dan D. was great. He took the time to understand how I needed the program to run, and was very flexible to our special CRM setup.
Anonymous | TrustRadius Reviewer

Bitrix24

No score
No answers yet
No answers on this topic

Online Training

Act-On

Act-On 9.3
Based on 16 answers
Act-On had a lot of resources, and their staff was great at answering any questions I had to make sure we got started on the right foot. Looking back, I would have preferred some additional training sessions since we didn't have any previous experience with Marketing Automation and best practices.
Carrie Scheetz | TrustRadius Reviewer

Bitrix24

No score
No answers yet
No answers on this topic

Implementation Rating

Act-On

Act-On 8.6
Based on 44 answers
What impressed me most is that Act-On showed full committment in making our implementation successful, even when it required additional support from their team. This gave me a lot of warm and fuzzy feelings. Most other software software vendors are not anywhere close to being this responsive and effective
Prabal Roy | TrustRadius Reviewer

Bitrix24

No score
No answers yet
No answers on this topic

Alternatives Considered

Act-On

Act-On does most everything that Marketo and HubSpot can and Act-On does some of them better and some of them worse. I've outlined the strengths and weaknesses of Act-On already. I am familiar with Marketo and HubSpot but not familiar enough with them to create a matrix type of comparison. Some of the differences are just different, not better or worse. For example, Marketo throws all the contacts into a master list of sorts and segments are created via queries. Act-On has user-created lists and segments built off each list.
Dave Moll | TrustRadius Reviewer

Bitrix24

Bitrix stacks up beautifully and goes beyond others in certain features. Just like any other software it has its own pros and cons but overall is an excellent software to work on if it can satisfy majority of your needs. Overall it can do very well with just a few minor improvements and more exposure in the corporate world.
Anonymous | TrustRadius Reviewer

Scalability

Act-On

Act-On 9.1
Based on 1 answer
Before I feel like I need more features, the Act-On customer service reps are contacting me telling about new features as part of my account.
Anonymous | TrustRadius Reviewer

Bitrix24

No score
No answers yet
No answers on this topic

Return on Investment

Act-On

  • Consistently positive ROI: very specific ROI tracking and successful campaign tracking across various mediums: email, website, etc...
  • Negative: Difficult on-boarding, sometimes seems like UI is outdated, so training first time was quite difficult.
  • Negative: Quite expensive compared to other similar solutions
Fedor Paretsky | TrustRadius Reviewer

Bitrix24

  • Positive impact: very easy and fast deployment on cloud version. Very low investment to set up and start to use. Chance to test the product before start paying to use it.
  • Positive impact: ease of use and intuitive system (no need to train users to perform basic tasks). People started to obtain benefits very quickly.
  • Positive impact: free version up to 12 users/low price for additional users and/or other paid packages.
Luciano Gardesani Marques | TrustRadius Reviewer

Screenshots

Pricing Details

Act-On

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Act-On Editions & Modules

Edition
Professional$9001
Enterprise$2,0002
  1. per month (starts at 2,500 active contacts)
  2. per month ( starts at 2,500 active contacts)
Additional Pricing Details
The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required.

Bitrix24

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Bitrix24 Editions & Modules

On-premise Edition
Bitrix24.CRM$1,341
BusinessStarting at $2,691
    SaaS Edition
    FreeFree
    Start+14.402
    CRM+41.402
    Project+41.402
    Standard59.402
    Professional119.402
    1. per month
    Additional Pricing Details

    Rating Summary

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