Act-On Software vs. Liftoff
Act-On Software vs. Liftoff
Product | Rating | Most Used By | Product Summary | Starting Price |
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Act-On | Mid-Size Companies (51-1,000 employees) | Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights. | $900 per month (starts at 2,500 active contacts) | |
Liftoff | N/A | Liftoff is a complete mobile app marketing platform from Liftoff Mobile in Redwood City, that aims to help companies acquire and retain high quality app users at scale. Liftoff uses unbiased ML to find the best users for an app, creative testing to deliver engaging ad experiences and a unique cost per revenue model to optimize for LTV goals. | N/A |
Act-On Software | Liftoff | |||||||||||||||
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Editions & Modules |
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Offerings |
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Entry-level Setup Fee | Required | No setup fee | ||||||||||||||
Additional Details | The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required. | — | ||||||||||||||
More Pricing Information |
Act-On Software | Liftoff | |
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Top Pros |
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Top Cons |
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Act-On Software | Liftoff | ||||||||||||||||||||||||||||||
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Email & Online Marketing |
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Lead Management |
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Campaign Management |
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Social Media Marketing |
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Reporting & Analytics |
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Platform & Infrastructure |
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Act-On Software | Liftoff | |
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Small Businesses | Vbout Score 9.5 out of 10 | OneSignal Score 9.0 out of 10 |
Medium-sized Companies | PFL Direct Mail Platform Score 9.3 out of 10 | Flurry Analytics Score 9.0 out of 10 |
Enterprises | PFL Direct Mail Platform Score 9.3 out of 10 | Flurry Analytics Score 9.0 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Act-On Software | Liftoff | |
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Likelihood to Recommend | 8.1 (219 ratings) | 9.0 (1 ratings) |
Likelihood to Renew | 8.9 (112 ratings) | - (0 ratings) |
Usability | 9.1 (32 ratings) | - (0 ratings) |
Availability | 9.1 (14 ratings) | - (0 ratings) |
Performance | 8.2 (13 ratings) | - (0 ratings) |
Support Rating | 7.3 (39 ratings) | - (0 ratings) |
In-Person Training | 8.7 (4 ratings) | - (0 ratings) |
Online Training | 9.3 (16 ratings) | - (0 ratings) |
Implementation Rating | 8.6 (22 ratings) | - (0 ratings) |
Configurability | 9.1 (1 ratings) | - (0 ratings) |
Ease of integration | 6.4 (2 ratings) | - (0 ratings) |
Product Scalability | 9.1 (1 ratings) | - (0 ratings) |
Vendor post-sale | 8.2 (2 ratings) | - (0 ratings) |
Vendor pre-sale | 9.1 (2 ratings) | - (0 ratings) |
Act-On Software | Liftoff | |
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Likelihood to Recommend | Act-On | Liftoff Mobile |
Pros | Act-On | Liftoff Mobile |
Cons | Act-On | Liftoff Mobile |
Likelihood to Renew | Act-On | Liftoff Mobile No answers on this topic |
Usability | Act-On | Liftoff Mobile No answers on this topic |
Reliability and Availability | Act-On | Liftoff Mobile No answers on this topic |
Performance | Act-On | Liftoff Mobile No answers on this topic |
Support Rating | Act-On | Liftoff Mobile No answers on this topic |
In-Person Training | Act-On | Liftoff Mobile No answers on this topic |
Online Training | Act-On | Liftoff Mobile No answers on this topic |
Implementation Rating | Act-On | Liftoff Mobile No answers on this topic |
Alternatives Considered | Act-On | Liftoff Mobile |
Scalability | Act-On | Liftoff Mobile No answers on this topic |
Return on Investment | Act-On | Liftoff Mobile |
ScreenShots | Act-On Screenshots |