What users are saying about

Act-On

328 Ratings

Microsoft Dynamics AX

Top Rated
101 Ratings

Act-On

328 Ratings
Score 7 out of 101

Microsoft Dynamics AX

Top Rated
101 Ratings
Score 7.6 out of 101

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Likelihood to Recommend

Act-On

I think Act-On would work equally well for small to large companies. If you are less confident or experienced in automation and funneling, Act-On genuinely invests in the expertise to guide and support you so you can be continually learning and developing your skills and application for the platform. You never feel you are in the deep end
Sue Maldonado profile photo

Microsoft Dynamics AX

It is strong tool for manufacturing, supply chain, project services and retail. I would say highly engineered businesses where CAD and unique billing/project types are demanded are tougher to have AX baseline functions work as customers need.I have seen AX work well in a 'hub and spoke' model where it operates certain business divisions but not all. The integrations and interfaces are easy to set and manage/monitor.
Jay Omdahl profile photo

Feature Rating Comparison

Email & Online Marketing

Act-On
7.5
Microsoft Dynamics AX
WYSIWYG email editor
Act-On
7.3
Microsoft Dynamics AX
Dynamic content
Act-On
6.9
Microsoft Dynamics AX
Ability to test dynamic content
Act-On
6.6
Microsoft Dynamics AX
Landing pages
Act-On
7.8
Microsoft Dynamics AX
A/B testing
Act-On
8.0
Microsoft Dynamics AX
Mobile optimization
Act-On
7.7
Microsoft Dynamics AX
Email deliverability
Act-On
8.8
Microsoft Dynamics AX
List management
Act-On
5.9
Microsoft Dynamics AX
Triggered drip sequences
Act-On
8.3
Microsoft Dynamics AX

Lead Management

Act-On
6.7
Microsoft Dynamics AX
Lead nurturing
Act-On
6.3
Microsoft Dynamics AX
Lead scoring and grading
Act-On
6.9
Microsoft Dynamics AX
Data quality management
Act-On
7.1
Microsoft Dynamics AX
Automated sales alerts and tasks
Act-On
6.4
Microsoft Dynamics AX

Campaign Management

Act-On
7.5
Microsoft Dynamics AX
Calendaring
Act-On
6.8
Microsoft Dynamics AX
Event/webinar marketing
Act-On
8.3
Microsoft Dynamics AX

Social Media Marketing

Act-On
6.7
Microsoft Dynamics AX
Social sharing and campaigns
Act-On
6.4
Microsoft Dynamics AX
Social profile integration
Act-On
7.0
Microsoft Dynamics AX

Reporting & Analytics

Act-On
5.3
Microsoft Dynamics AX
6.5
Dashboards
Act-On
4.7
Microsoft Dynamics AX
6.5
Standard reports
Act-On
5.7
Microsoft Dynamics AX
6.1
Custom reports
Act-On
5.6
Microsoft Dynamics AX
6.9

Platform & Infrastructure

Act-On
6.4
Microsoft Dynamics AX
API
Act-On
8.0
Microsoft Dynamics AX
Role-based workflow & approvals
Act-On
6.4
Microsoft Dynamics AX
Customizability
Act-On
5.1
Microsoft Dynamics AX
Integration with Salesforce.com
Act-On
8.0
Microsoft Dynamics AX
Integration with Microsoft Dynamics CRM
Act-On
4.1
Microsoft Dynamics AX
Integration with SugarCRM
Act-On
7.1
Microsoft Dynamics AX

Payroll Management

Act-On
Microsoft Dynamics AX
8.3
Pay calculation
Act-On
Microsoft Dynamics AX
7.6
Benefit plan administration
Act-On
Microsoft Dynamics AX
7.2
Direct deposit files
Act-On
Microsoft Dynamics AX
8.1
Salary revision and increment management
Act-On
Microsoft Dynamics AX
10.0
Reimbursement management
Act-On
Microsoft Dynamics AX
8.6

Customization

Act-On
Microsoft Dynamics AX
8.2
API for custom integration
Act-On
Microsoft Dynamics AX
8.2
Plug-ins
Act-On
Microsoft Dynamics AX
8.2

Security

Act-On
Microsoft Dynamics AX
7.7
Single sign-on capability
Act-On
Microsoft Dynamics AX
8.3
Role-based user permissions
Act-On
Microsoft Dynamics AX
7.2

General Ledger and Configurable Accounting

Act-On
Microsoft Dynamics AX
7.8
Accounts payable
Act-On
Microsoft Dynamics AX
7.9
Accounts receivable
Act-On
Microsoft Dynamics AX
7.9
Global Financial Support
Act-On
Microsoft Dynamics AX
7.4
Primary and Secondary Ledgers
Act-On
Microsoft Dynamics AX
7.0
Intercompany Accounting
Act-On
Microsoft Dynamics AX
7.6
Localizations
Act-On
Microsoft Dynamics AX
6.0
Journals and Reconciliations
Act-On
Microsoft Dynamics AX
7.5
Enterprise Accounting
Act-On
Microsoft Dynamics AX
8.9
Configurable Accounting
Act-On
Microsoft Dynamics AX
8.3
Centralized Rules Framework
Act-On
Microsoft Dynamics AX
7.6
Standardized Processes
Act-On
Microsoft Dynamics AX
8.8

Inventory Management

Act-On
Microsoft Dynamics AX
8.0
Inventory tracking
Act-On
Microsoft Dynamics AX
8.9
Automatic reordering
Act-On
Microsoft Dynamics AX
8.3
Location management
Act-On
Microsoft Dynamics AX
8.0
Manufacturing module
Act-On
Microsoft Dynamics AX
6.8

Order Management

Act-On
Microsoft Dynamics AX
7.5
Pricing
Act-On
Microsoft Dynamics AX
7.9
Order entry
Act-On
Microsoft Dynamics AX
7.4
Credit card processing
Act-On
Microsoft Dynamics AX
7.4
Cost of goods sold
Act-On
Microsoft Dynamics AX
7.6
Order Orchestration
Act-On
Microsoft Dynamics AX
7.5
End-to-end order visibility
Act-On
Microsoft Dynamics AX
8.0
Order exception Resolution
Act-On
Microsoft Dynamics AX
6.4

Subledger and Financial Process

Act-On
Microsoft Dynamics AX
7.6
Automated Invoice Processing
Act-On
Microsoft Dynamics AX
8.1
Shared Services Payments
Act-On
Microsoft Dynamics AX
7.4
Billings Management
Act-On
Microsoft Dynamics AX
7.7
Customer Receipt Applications
Act-On
Microsoft Dynamics AX
6.6
Customer Collections
Act-On
Microsoft Dynamics AX
7.6
Revenue Recognition
Act-On
Microsoft Dynamics AX
7.9
Cash Management
Act-On
Microsoft Dynamics AX
7.4
Asset Management
Act-On
Microsoft Dynamics AX
7.1
Travel & Expense Management
Act-On
Microsoft Dynamics AX
7.6
Budgetary Control & Encumbrance Accounting
Act-On
Microsoft Dynamics AX
6.6
Period Close
Act-On
Microsoft Dynamics AX
8.6
Transactions Tax
Act-On
Microsoft Dynamics AX
7.2
Subledger Reconciliations
Act-On
Microsoft Dynamics AX
9.0
3rd Party Accounting Systems
Act-On
Microsoft Dynamics AX
7.0

Project Financial Management

Act-On
Microsoft Dynamics AX
7.9
Budgeting and Forecasting
Act-On
Microsoft Dynamics AX
8.0
Project Costing
Act-On
Microsoft Dynamics AX
8.0
Cost Capture
Act-On
Microsoft Dynamics AX
9.0
Capital Project Management
Act-On
Microsoft Dynamics AX
7.5
Customer Invoicing
Act-On
Microsoft Dynamics AX
7.0

Project Execution Management

Act-On
Microsoft Dynamics AX
7.6
Project Planning and Scheduling
Act-On
Microsoft Dynamics AX
10.0
Project Manager Dashboard
Act-On
Microsoft Dynamics AX
9.0
Resource Manager Dashboard
Act-On
Microsoft Dynamics AX
9.0
Task Insight for Project Managers
Act-On
Microsoft Dynamics AX
8.0
Project Manager Mobile Functionality
Act-On
Microsoft Dynamics AX
8.0
Team Member Task Collaboration
Act-On
Microsoft Dynamics AX
6.0
Team Member Mobile Functionality
Act-On
Microsoft Dynamics AX
5.0
Project Candidate Search
Act-On
Microsoft Dynamics AX
8.0
Project Candidate Comparison and Analysis
Act-On
Microsoft Dynamics AX
7.0
Defineable Resource Pools
Act-On
Microsoft Dynamics AX
7.0
Defineable Resource Pools
Act-On
Microsoft Dynamics AX
7.0

Procurement

Act-On
Microsoft Dynamics AX
6.9
Sourcing Team Collaboration
Act-On
Microsoft Dynamics AX
8.0
Sourcing Analysis
Act-On
Microsoft Dynamics AX
8.0
Bids Analyzed and Compared
Act-On
Microsoft Dynamics AX
7.0
Catalog Shopping E-Commerce for Employees
Act-On
Microsoft Dynamics AX
6.0
Contract Compliance Management
Act-On
Microsoft Dynamics AX
5.0
Contract History
Act-On
Microsoft Dynamics AX
7.0
Contract Repository
Act-On
Microsoft Dynamics AX
5.0
Contract Standardization and Enforcement
Act-On
Microsoft Dynamics AX
8.0
Electronic Signatures
Act-On
Microsoft Dynamics AX
7.2
Invoice Automated Matching
Act-On
Microsoft Dynamics AX
8.0
Purchasing Risk and Compliance Management
Act-On
Microsoft Dynamics AX
6.2
Requisitions-to-Purchase Orders Integrated
Act-On
Microsoft Dynamics AX
7.2
Spend Compliance Management
Act-On
Microsoft Dynamics AX
6.0
Supplier Assessment
Act-On
Microsoft Dynamics AX
7.6
Supplier Communication and Collaboration
Act-On
Microsoft Dynamics AX
7.7
Supplier Management
Act-On
Microsoft Dynamics AX
7.0
Supplier Portal
Act-On
Microsoft Dynamics AX
7.0

Logistics

Act-On
Microsoft Dynamics AX
7.1
Transportation Planning and Optimization
Act-On
Microsoft Dynamics AX
7.0
Transportation Sourcing Management
Act-On
Microsoft Dynamics AX
7.0
Transportation Process Integration
Act-On
Microsoft Dynamics AX
7.0
Transportation Execution Management
Act-On
Microsoft Dynamics AX
6.0
Freight Payment Automation
Act-On
Microsoft Dynamics AX
6.0
Trade Management
Act-On
Microsoft Dynamics AX
7.0
Trade Regulatory Compliance Management
Act-On
Microsoft Dynamics AX
7.0
Customs Document Management
Act-On
Microsoft Dynamics AX
7.0
Fulfillment Management
Act-On
Microsoft Dynamics AX
8.0
Inventory Visibility
Act-On
Microsoft Dynamics AX
9.0
Warehouse Workforce Management
Act-On
Microsoft Dynamics AX
7.0

Manufacturing

Act-On
Microsoft Dynamics AX
7.0
Manufacturing Costs
Act-On
Microsoft Dynamics AX
7.0

Supply Chain

Act-On
Microsoft Dynamics AX
8.3
Forecasting
Act-On
Microsoft Dynamics AX
8.0
Inventory Planning
Act-On
Microsoft Dynamics AX
8.1
Multi-tier Supply Chain Planning
Act-On
Microsoft Dynamics AX
8.0
Performance Monitoring
Act-On
Microsoft Dynamics AX
9.0

Pros

  • Delivers all (most important) features a marketeer needs
  • Intuitive
  • Great support
  • Friendly pricing
  • Fast paced feature development
Harold Klaassen profile photo
  • AX has powerful financials including use of dimensions ideal for reporting
  • AX now has a mature projects module ideal for professional services organizations
  • AX has also matured into a viable product to support global and multi-national organizations
Mark S. Sanders profile photo

Cons

  • Program automation: the only feature I miss from Eloqua, which I used in a previous role, is the drag and drop canvas for building out a drip campaign. Act-On's functionality works perfectly, but the fact it's all listed in one vertical line makes it slightly more difficult to visualize the flow. Having said that, the tools are all there, it could just do with some extra visualization when it comes to making complex programs.
  • Website prospector. This is one of the features I use very heavily and although the new version recently launched is a big improvement, there's still room for more info. It's by no means bad, but I'd like to see some extra info in here.
  • Forms: Id like to see a more visual formbuilder, in line with the landing page improvements recently made. The form works great but are quite plain visually. This could be improved and remove the need for extra tools in WordPress/other programs.
Damian Leslie profile photo
  • AX report writing tools are not intuitive and almost always require external resources to write them - improvement in this regard is needed.
  • While AX 2012 R2 was a nice save from the original release I have a long memory - greater care and attention to alpha and beta testing is in order to minimize issues with a release that should have never gone out the door.
Mark S. Sanders profile photo

Likelihood to Renew

Act-On8.9
Based on 112 answers
Because I like the road the product is on, I like the people, and I think it will become a clear leader in it's marketing automation space.
Diogo Cabral profile photo
Microsoft Dynamics AX8.0
Based on 4 answers
N/A. I am exclusively on the implementation side.
No photo available

Usability

Act-On7.2
Based on 31 answers
It's good, but not quite brilliant. Some parts of the interface are still a bit outdated. The product has been evolving very fast, though, and I believe in a few months it will be up there with the best of them, interface wise as well.
Diogo Cabral profile photo
Microsoft Dynamics AX9.0
Based on 1 answer
Dynamics AX MES is a good product, once deployed and stable, much easier to manage for the operationally than legacy systems.
No photo available

Reliability and Availability

Act-On9.1
Based on 14 answers
This product has never been down when I needed it
Ian Nate profile photo
Microsoft Dynamics AX7.0
Based on 1 answer
Some integration and high volume ramping challenges, particularly with BizTalk and SQL Server, but getting sorted out. Outages over time appeared to be more dependent on integration complexity than AX MES.
No photo available

Performance

Act-On8.2
Based on 13 answers
Act-On just keeps improving.
Angie J Anderson profile photo
Microsoft Dynamics AX7.0
Based on 1 answer
Some integration and high volume ramping challenges, particularly with BizTalk and SQL Server, but getting sorted out. Outages over time appeared to be more dependent on integration complexity than AX MES.
No photo available

Support

Act-On8.8
Based on 38 answers
The customer success manager assigned to each accounts after you become a client are amazing.
Angie J Anderson profile photo
Microsoft Dynamics AX8.0
Based on 1 answer
Microsoft did a reasonably good job supporting the deployment efforts to multiple factories and ongoing stabilization. I don't think that MES was intended for the large enterprise volume and complexity levels our operations required.
No photo available

In-Person Training

Act-On8.7
Based on 4 answers
My Account Manager has led me through countless amounts of training on the product as a whole and through some of my integrations.
Vinny Poliseno profile photo
Microsoft Dynamics AX9.0
Based on 1 answer
It took a lot of work, but Microsoft ultimately did a good job with in-person training, including being onsite in multiple global locations for extended periods.
No photo available

Online Training

Act-On9.3
Based on 16 answers
Act-On had a lot of resources, and their staff was great at answering any questions I had to make sure we got started on the right foot. Looking back, I would have preferred some additional training sessions since we didn't have any previous experience with Marketing Automation and best practices.
Carrie Scheetz profile photo
Microsoft Dynamics AX8.0
Based on 1 answer
Our solution deviated from a number of key out-of-the-box standards that were included in Online training. We just used that for introduction to the general functionality.
No photo available

Implementation

Act-On8.6
Based on 22 answers
Trust your success counselor. All 3 had have been spectacular.
Charles Harte profile photo
Microsoft Dynamics AX7.3
Based on 2 answers
Users in some cases were busy and not engaged, so those areas went slower. Configuration by the consultants was good, but at time complicated.
Jay Omdahl profile photo

Alternatives Considered

I used Eloqua in my previous role and while it was a great tool I found it very cumbersome and difficult to work with. It's interface was old and it was actually quite a task to get many terms created, designed and aligned as I liked within that tool. Also, the costs for the platform were extremely high. Act-On was a real breath of fresh air for me. Its a much more intuitive interface, and much easier to work with. Although it may not have all of the bells and whistles that some of the bigger players have, it does a lot more than just the basics and gets them right as wel. It also has some cool little innovations of its own as well, the Act-On Anywhere tool is really interesting and valuable, not just to marketers but for sales staff as well. But overall, value for money is much greater with Act-On and that's a key concern for any business
Damian Leslie profile photo
I was not part of the decision making process to select Microsoft Dynamics AX, however, I do know that an exhaustive search was done and many options were considered alongside Microsoft Dynamics AX and I feel that the right decision was made in choosing this solution.
Caleb Unruh profile photo

Return on Investment

  • Able to easily create emails for marketing with great designs and responsive design.
  • Lead scoring gives us a better picture of who are best leads are.
  • Able to easily create landing pages for our website in just minutes, instead of hours and hours manipulating HTML and CSS.
Elizabeth Lepisto profile photo
  • Microsoft Dynamics AX helped us to get data faster then with our old ERP
  • Microsoft Dynamics AX's ability on getting reports might need to improve
  • Getting data cross-department is not that easy, i.e., we want to exclude sales tax in the credit hold report from a Sales Department's point of view.
No photo available

Pricing Details

Act-On

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Act-On Editions & Modules
Act-On
Edition
Professional
$9001
Enterprise
$2,0002
1. per month (starts at 2,500 active contacts)
2. per month ( starts at 2,500 active contacts)
Additional Pricing Details
The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required.

Microsoft Dynamics AX

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Microsoft Dynamics AX Editions & Modules
Microsoft Dynamics AX
Additional Pricing Details