Act-On vs NetSuite ERP

• Establishes a simple but very decisive way of how to perform specialized marketing work.
• It includes the monitoring of advertising networks or account management on digital platforms and social networks.
• The support is solid; it takes all the suggestions and doubts I have regarding the software.

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• Integration. From Accounting to ERP to CRM, I don't imagine there is much NetSuite can't handle. For a small to medium sized business, and ever for many large organizations, I believe it is entirely possible to put all of the corporate system 'eggs' into one basket - that is on the NetSuite platform.
• Architecture. The back-end database and inner workings of the NetSuite platform, I would describe as 'different.' Not necessarily better and definitely not worse. However, working in the data is different and maybe not as traditional as when working with a traditional relational database. Because of this, it does take a little bit of getting used to. However, once you are 'used to' it - the ease and simplicity of the back end is a beautiful thing and makes extracting and working with data, again once you cross the learning curve, something to be desired. Took me a few months to get the hang of things, but now, I couldn't imagine a more productive system.
• Performance. While not lighting fast compared to some on-premise tools, the performance of the NetSuite platform is better that adequate and is quite useable on a day-to-day basis.
• Consultants. We have had great success working with implementation specialists and consultants directly at Oracle. They are highly knowledgeable and easy to work with. I would highly recommend the native teams for implementation success.

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• The designer tools, especially for emails, were often difficult to use. The formatting of the text would be all over the place and change / refuse to change at random. Moving boxes around was shifty and sometimes nearly impossible. It just wasn't customizeable enough. No "undo" functionality either.
• The only way to collect information expansively over time (there's a term Act-On uses for it, I can't recall) where it adds questions to the form each time a user fills it out, is if the person were to fill out the same form multiple times. I know this does happen for some websites/resources, but as a company that wanted to collect new information each time someone filled out any form, regardless of the resource or the URL, that was simply not an option, and that doesn't really make a lot of sense. I know it's not really possible to track someone but if they filled out the first part of the form and then it added new questions to answer, and then they submitted and got through the gating, that would actually be helpful.
• There was no "trash can" of sorts in case you deleted something by mistake. This could be so stress-inducing if it was a major project. My coworker did this once, contacted Act-On, they couldn't even recover it.

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• NetSuite does have great customization capabilities, however, this can also make it difficult to track and maintain custom workflows and scripts as business needs change, especially with different subsidiaries having different process requirements. Essentially, the more you customize the system, the more you need to maintain documentation for reference.
• NetSuite has a fantastic reporting tool called a "Saved Search." For financial and other similar reports, you must use the NetSuite "Report" feature. This reporting feature is not as flexible as the Saved Search and I have found that certain reports cannot be customized as required using the "Report" feature.
• The Project Management module still has some work to go before it is flexible enough for companies to use NetSuite for their own customized processes. The module is fairly inflexible, and at a previous company we had around 10-15 enhancement requests alone relating to this module.

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• With the Automated Series, we were able to put in place campaigns that generated revenue that took no time to continue running once set up. This was a positive feature allowing employees to work on another project while the campaign ran on their own.

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• Stress levels WAY down since dumping our previous Billing system and installing SuiteBilling. The ease of navigating, viewing data in sensible places, reporting and having more data in one place has made many of my users use words like "amazing" and "what a relief." Don't underestimate worker stress and enjoyment of their tool.
• Fewer vendors and products to manage and to integrate. I oversee 10+ financially-related applications and their vendors. Dealing with the nuances of the contracts, the products and the people with whom I must deal (sales, support, product management) adds a lot of time and complexity. It also reduces the challenge of my SOX-related efforts.
• Auditors and those of us supporting SOX-related efforts LOVE NetSuite, especially compared to other systems. The controls and auditing available are indispensable, whether it's to keep us accountable to ourselves or to the auditors.

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