What users are saying about

Act-On

334 Ratings

NiftyQuoter

2 Ratings

Act-On

334 Ratings
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Score 7 out of 101

NiftyQuoter

2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 9.3 out of 101

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Likelihood to Recommend

Act-On

Make sure that you are prepared to use all of the functions provided within your marketing team. For some organizations, cost is an issue. If you are not willing to invest in your leads then this is NOT the right tool for you. Make sure that you are invested into the proper set up of Act-On, otherwise you will not get the results you are looking for.
Richard Longo profile photo

NiftyQuoter

We use NiftyQuoter with both small companies as well as large corporations. However, it wouldn't be that useful for transactional-like sales because it takes time to create each proposal.
Pablo Povarchik profile photo

Feature Rating Comparison

Email & Online Marketing

Act-On
7.5
NiftyQuoter
WYSIWYG email editor
Act-On
7.2
NiftyQuoter
Dynamic content
Act-On
7.0
NiftyQuoter
Ability to test dynamic content
Act-On
6.6
NiftyQuoter
Landing pages
Act-On
7.8
NiftyQuoter
A/B testing
Act-On
8.0
NiftyQuoter
Mobile optimization
Act-On
7.6
NiftyQuoter
Email deliverability
Act-On
8.8
NiftyQuoter
List management
Act-On
5.8
NiftyQuoter
Triggered drip sequences
Act-On
8.3
NiftyQuoter

Lead Management

Act-On
6.6
NiftyQuoter
Lead nurturing
Act-On
6.2
NiftyQuoter
Lead scoring and grading
Act-On
6.8
NiftyQuoter
Data quality management
Act-On
7.1
NiftyQuoter
Automated sales alerts and tasks
Act-On
6.3
NiftyQuoter

Campaign Management

Act-On
7.5
NiftyQuoter
Calendaring
Act-On
6.8
NiftyQuoter
Event/webinar marketing
Act-On
8.2
NiftyQuoter

Social Media Marketing

Act-On
6.7
NiftyQuoter
Social sharing and campaigns
Act-On
6.4
NiftyQuoter
Social profile integration
Act-On
6.9
NiftyQuoter

Reporting & Analytics

Act-On
5.2
NiftyQuoter
Dashboards
Act-On
4.6
NiftyQuoter
Standard reports
Act-On
5.6
NiftyQuoter
Custom reports
Act-On
5.5
NiftyQuoter

Platform & Infrastructure

Act-On
6.4
NiftyQuoter
API
Act-On
8.0
NiftyQuoter
Role-based workflow & approvals
Act-On
6.4
NiftyQuoter
Customizability
Act-On
5.0
NiftyQuoter
Integration with Salesforce.com
Act-On
8.0
NiftyQuoter
Integration with Microsoft Dynamics CRM
Act-On
4.1
NiftyQuoter
Integration with SugarCRM
Act-On
7.1
NiftyQuoter

Proposal Creation & Organization

Act-On
NiftyQuoter
7.5
Proposal branding
Act-On
NiftyQuoter
3.0
Proposal templates
Act-On
NiftyQuoter
9.0
Proposal content library updates
Act-On
NiftyQuoter
9.0
Searchable proposal database
Act-On
NiftyQuoter
9.0

Proposal Collaboration & Workflow

Act-On
NiftyQuoter
7.0
Proposal collaboration & approval
Act-On
NiftyQuoter
5.0
User permissions/proposal editing controls
Act-On
NiftyQuoter
8.0
Proposal automation user interface
Act-On
NiftyQuoter
8.0

Proposal Delivery

Act-On
NiftyQuoter
9.0
Proposal distribution
Act-On
NiftyQuoter
9.0
Interactive proposals
Act-On
NiftyQuoter
9.0

Pros

  • I'm impressed with the ease of Act-On's list management. It's extremely simple to import, segment and send messages to the exact audience you want to target.
  • Act-On's customer support has been phenomenal. Every time I call or email with a question, they're quick to respond with a solution. With one issue in particular, I was passed around to a few different Act-On employees, simply because my question was too technical for my account manager. However, as soon as I landed in the right place (with one of the software engineers), my concern was resolved within the hour. It was terrific.
  • Creating the right reports is a breeze in Act-On. I never half to worry about pulling the most up-to-date data on all of our marketing campaigns and prospective lead behavior. It also makes it easy for our sales reps to stay current on who's frequenting our website and what their interests may be.
Brandon Taylor profile photo
  • Is easy to create new proposals with templates, themes & modules based approach.
  • It provides us data about what is happening on the client's side. When they reviewed our proposal, how many times, and who they shared it with.
  • Provides good integration with many other apps, which help us save time.
Pablo Povarchik profile photo

Cons

  • The design capabilities for landing pages, forms and emails are lacking. It would be nice to have more creative options for those who aren't experienced with building visually appealing webpages and emails with code.
  • Generally, our integration with Microsoft Dynamics CRM is good, but occasionally the numbers don't match up between the two systems. I'm sure some of it is user error as new data is entered, but some of it isn't. And our marketing efforts are only as good as our data.
  • When mapping data fields in the process of importing an email list, it'd be helpful for the selection of Act-On data fields to be alphabetized. It would make the selection process much faster.
Brandon Taylor profile photo
  • Designing new templates is somehow difficult.
  • The user interface could be more intuitive and visually appealing.
  • Lacks a way to organize (grouping for example) sent proposals.
Pablo Povarchik profile photo

Likelihood to Renew

Act-On8.9
Based on 112 answers
Act-On Software is becoming an extension of our business!
Jim Lovelady profile photo
No score
No answers yet
No answers on this topic

Usability

Act-On7.2
Based on 31 answers
It's good, but not quite brilliant. Some parts of the interface are still a bit outdated. The product has been evolving very fast, though, and I believe in a few months it will be up there with the best of them, interface wise as well.
Diogo Cabral profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Act-On9.1
Based on 14 answers
This product has never been down when I needed it
Ian Nate profile photo
No score
No answers yet
No answers on this topic

Performance

Act-On8.2
Based on 13 answers
Occasionally, email test messages can be slow - but still within 5 minutes
Ian Nate profile photo
No score
No answers yet
No answers on this topic

Support

Act-On8.8
Based on 38 answers
They are always very responsive and willing to help in a timely manner. THey want to make sure we fully understand how to proceed going forward and resolve our issue.
Maggie Kenney profile photo
No score
No answers yet
No answers on this topic

In-Person Training

Act-On8.7
Based on 4 answers
My Account Manager has led me through countless amounts of training on the product as a whole and through some of my integrations.
Vinny Poliseno profile photo
No score
No answers yet
No answers on this topic

Online Training

Act-On9.3
Based on 16 answers
Act-On had a lot of resources, and their staff was great at answering any questions I had to make sure we got started on the right foot. Looking back, I would have preferred some additional training sessions since we didn't have any previous experience with Marketing Automation and best practices.
Carrie Scheetz profile photo
No score
No answers yet
No answers on this topic

Implementation

Act-On8.6
Based on 22 answers
Trust your success counselor. All 3 had have been spectacular.
Charles Harte profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Act-On has a very low pressure sales approach. The other systems I looked at had a different method that I found very off-putting. The month-to-month agreement with Act-On gave me confidence that , if I didn't like the system, I wasn't committed for a year
Michael Artinger profile photo
We used QuoteRoller and PandaDoc for some time before moving to NiftyQuoter. The difference in results, interface intuitiveness, and time saved was what made NiftyQuoter stick.
Pablo Povarchik profile photo

Return on Investment

  • Able to easily create emails for marketing with great designs and responsive design.
  • Lead scoring gives us a better picture of who are best leads are.
  • Able to easily create landing pages for our website in just minutes, instead of hours and hours manipulating HTML and CSS.
Elizabeth Lepisto profile photo
  • Our proposals approval ratio increased by 30% since we started using NiftyQuoter.
  • It is slightly more time-consuming than I would have expected.
Pablo Povarchik profile photo

Pricing Details

Act-On

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Act-On Editions & Modules
Act-On
Edition
Professional
$9001
Enterprise
$2,0002
1. per month (starts at 2,500 active contacts)
2. per month ( starts at 2,500 active contacts)
Additional Pricing Details
The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required.

NiftyQuoter

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
NiftyQuoter Editions & Modules
NiftyQuoter
Additional Pricing Details