What users are saying about
Top Rated
374 Ratings
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Score 7.3 out of 100
76 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

Act-On

Act-On is well suited for your business if you have a lot of contacts and are averse to the pay by the contact model of competing marketing automation software. Act-On charges by emails sent, not by how many contacts are in the database, so it makes it a great place to store everything, even if you aren't engaging with some of those contacts
Kyle Moloo | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

Hybris fits well into a large development organization and will need many disciplines to fully leverage. It should fit very well into SAP heavy environments and recent roadmaps indicate a tighter and tighter integration in the future. It would be a challenge for a smaller shop to cultivate the kind of knowledge diversity necessary. Getting the initial momentum may also be a challenge if you do not have a good implementation partner, at least in the early stages.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Act-On
7.7
SAP Commerce Cloud (formerly SAP Hybris)
WYSIWYG email editor
Act-On
7.4
SAP Commerce Cloud (formerly SAP Hybris)
Dynamic content
Act-On
6.9
SAP Commerce Cloud (formerly SAP Hybris)
Ability to test dynamic content
Act-On
7.1
SAP Commerce Cloud (formerly SAP Hybris)
Landing pages
Act-On
7.5
SAP Commerce Cloud (formerly SAP Hybris)
A/B testing
Act-On
7.3
SAP Commerce Cloud (formerly SAP Hybris)
Mobile optimization
Act-On
8.2
SAP Commerce Cloud (formerly SAP Hybris)
Email deliverability reporting
Act-On
8.1
SAP Commerce Cloud (formerly SAP Hybris)
List management
Act-On
8.5
SAP Commerce Cloud (formerly SAP Hybris)
Triggered drip sequences
Act-On
8.2
SAP Commerce Cloud (formerly SAP Hybris)

Lead Management

Act-On
7.8
SAP Commerce Cloud (formerly SAP Hybris)
Lead nurturing
Act-On
8.3
SAP Commerce Cloud (formerly SAP Hybris)
Lead scoring and grading
Act-On
8.1
SAP Commerce Cloud (formerly SAP Hybris)
Data quality management
Act-On
7.1
SAP Commerce Cloud (formerly SAP Hybris)
Automated sales alerts and tasks
Act-On
7.6
SAP Commerce Cloud (formerly SAP Hybris)

Campaign Management

Act-On
7.5
SAP Commerce Cloud (formerly SAP Hybris)
Calendaring
Act-On
6.8
SAP Commerce Cloud (formerly SAP Hybris)
Event/webinar marketing
Act-On
8.2
SAP Commerce Cloud (formerly SAP Hybris)

Social Media Marketing

Act-On
6.2
SAP Commerce Cloud (formerly SAP Hybris)
Social sharing and campaigns
Act-On
6.4
SAP Commerce Cloud (formerly SAP Hybris)
Social profile integration
Act-On
5.9
SAP Commerce Cloud (formerly SAP Hybris)

Reporting & Analytics

Act-On
7.0
SAP Commerce Cloud (formerly SAP Hybris)
Dashboards
Act-On
7.2
SAP Commerce Cloud (formerly SAP Hybris)
Standard reports
Act-On
7.4
SAP Commerce Cloud (formerly SAP Hybris)
Custom reports
Act-On
6.3
SAP Commerce Cloud (formerly SAP Hybris)

Platform & Infrastructure

Act-On
7.9
SAP Commerce Cloud (formerly SAP Hybris)
API
Act-On
6.9
SAP Commerce Cloud (formerly SAP Hybris)
Role-based workflow & approvals
Act-On
7.6
SAP Commerce Cloud (formerly SAP Hybris)
Customizability
Act-On
7.1
SAP Commerce Cloud (formerly SAP Hybris)
Integration with Salesforce.com
Act-On
8.3
SAP Commerce Cloud (formerly SAP Hybris)
Integration with Microsoft Dynamics CRM
Act-On
8.4
SAP Commerce Cloud (formerly SAP Hybris)
Integration with SugarCRM
Act-On
8.8
SAP Commerce Cloud (formerly SAP Hybris)

Online Storefront

Act-On
SAP Commerce Cloud (formerly SAP Hybris)
7.9
Product catalog & listings
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.3
Product management
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.1
Bulk product upload
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.5
Branding
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
7.8
Mobile storefront
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
7.9
Product variations
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.0
Website integration
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
7.7
Visual customization
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
7.5
CMS
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
7.6

Online Shopping Cart

Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.3
Abandoned cart recovery
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
7.9
Checkout user experience
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.7

Online Payment System

Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.9
eCommerce security
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.9

eCommerce Marketing

Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.3
Promotions & discounts
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.4
Personalized recommendations
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.7
SEO
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
7.7

eCommerce Business Management

Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.3
Multi-site management
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.2
Order processing
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.4
Inventory management
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.7
Shipping
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
8.3
Custom functionality
Act-On
SAP Commerce Cloud (formerly SAP Hybris)
7.7

Pros

Act-On

  • Act-On's customer service is exceptional, they are quick and thorough when you are needing help. For example, we could not figure out how to automate a birthday date for our birthday campaign and the representative was able to walk through the process with myself and another team member. This is a strength of Act-On because many other companies do not have customer services that will speak with you, they direct you to blogs or informational sessions.
  • The landing pages that Act-On has created for use on the web is exceptional. The formatting is very user-friendly and the templates are great to navigate. The landing pages allow you to make the page fit whatever campaign or reason you are in need of. This is a strength of Act-On because the landing pages resolve the issue of having to create actual web pages.
  • The spam feature of Act-On's emails is a great add on. This feature allows you to test how the spam alerts are triggered in your email and how you can fix it. This has helped many emails be developed in a way so that they reach many more people than they would have without this feature. many other programs do not have this feature.
Danielle Armour | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

  • Large scale product and user data management.
  • Out of the box support for common eCommerce functionality.
  • Robust platform that is supported well and consistently by the Hybris team who are available for direct support if needed.
  • Integrates well with other services if Hybris does not meet all business needs.
  • Localization for multi-national support was easy to implement.
Carter Lathrop | TrustRadius Reviewer

Cons

Act-On

  • Landing Page Design. The drag and drop builder is OK. But it feels very limited for someone who has a good knowledge of HTML, CSS, Javascript, etc. Inevitably, there will be something that you simply can't do in Act-On that you could do in a standard web design environment.
  • No Server Side Scripts. There isn't any way to retrieve data in your lists and add it to a landing page. Basically, you can't use any data stored in an Act-On list and add it to a landing page.
  • It's limited. There is simply some data you can't pull from Act-On and into a 3rd Party Reporting app.
Dave Moll | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

  • CMS Cockpit is slow and inefficient for performing certain kinds of content management and template manipulation tasks. I often defer to the HMC, but this is not a feasible option for our client's content management team.
  • The OOTB UI code that ships with v5.0.1 is several years behind industry standard front end technology. v5.1 shows no promise of significant improvements in this arena. Some things I'd like to see: Dropping the Blueprint framework in favor of something Like Bootstrap, Less Framework or AngularJS. Jquery and key dependent plug-ins need to be upgraded and large, over-featured plugins like JQuery UI abandoned. SASS + Compass should replace static CSS. Granule should be dropped in favor of better tools for JS dependency management, code minification, and file concatenation.
  • Maintaining independent codebases for Desktop and Mobile views increases UI development hours by a margin of 30-50%. Natively supporting the option to configure a responsive design with a framework such as AngularJS would offer flexibility to serve up content and site chrome targeted at a wider range of device classes than just desktop machines and mobile phones.
Erin Riggers | TrustRadius Reviewer

Likelihood to Renew

Act-On

Act-On 8.9
Based on 112 answers
It's my single biggest asset in my current role. With limited resources, its enabled Anachron to punch well above our weight marketing wise and although we're still at the beginning of our journey I know the system can scale with us
Damian Leslie | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

SAP Commerce Cloud (formerly SAP Hybris) 9.3
Based on 2 answers
Its has very good features and with each upgrade the additional features are really exciting. Hybris delivers the top-rated e-commerce software and omni-channel solution to help enterprises across the globe innovate faster and sell more.
Anonymous | TrustRadius Reviewer

Usability

Act-On

Act-On 9.1
Based on 32 answers
It's good, but not quite brilliant. Some parts of the interface are still a bit outdated. The product has been evolving very fast, though, and I believe in a few months it will be up there with the best of them, interface wise as well.
Diogo Cabral | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

SAP Commerce Cloud (formerly SAP Hybris) 9.0
Based on 3 answers
The SAP Commerce Cloud product has powerful content management that identifies products, catalogs, and promotions. In addition, it has a feature where inventory is tracked integrated with existing ERP (SAP and/or non-SAP) systems. With SAP Commerce Cloud, we can enable transactions to trigger all processes to integrate with existing ERP systems. In this way, it is possible to manage the system from end to end.
zahit bogus | TrustRadius Reviewer

Reliability and Availability

Act-On

Act-On 9.1
Based on 14 answers
This product has never been down when I needed it
Ian Nate | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

No score
No answers yet
No answers on this topic

Performance

Act-On

Act-On 8.2
Based on 13 answers
It takes a few minutes to sync with Salesforce (SFDC) but other than that its pretty fast and I have not noticed a large lag at any point thus far.
Vinny Poliseno | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

No score
No answers yet
No answers on this topic

Support Rating

Act-On

Act-On 7.3
Based on 39 answers
Since we start using Act-on for ourselves and our clients, we have been supported very well. Often we need to integrate with legacy systems and we find the support team on our side during the whole endeavor. Always asking if they can help us further, always willing to do a better job. The support of Act-On is one of the main differentiators
Harold Klaassen | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

SAP Commerce Cloud (formerly SAP Hybris) 4.2
Based on 5 answers
We have the right to open a ticket or submit request to SAP support teams for all the problems we have experienced. They also provide solutions for critical issues within 48 hours. In addition, the product has support documents such as a user guide and admin guide. In addition, there is a strong community of users. In this way, we can access solution of some specific problems that we have fallen on from there.
zahit bogus | TrustRadius Reviewer

In-Person Training

Act-On

Act-On 8.7
Based on 4 answers
My Account Manager has led me through countless amounts of training on the product as a whole and through some of my integrations.
Vinny Poliseno | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

No score
No answers yet
No answers on this topic

Online Training

Act-On

Act-On 9.3
Based on 16 answers
Act-On had a lot of resources, and their staff was great at answering any questions I had to make sure we got started on the right foot. Looking back, I would have preferred some additional training sessions since we didn't have any previous experience with Marketing Automation and best practices.
Carrie Scheetz | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

No score
No answers yet
No answers on this topic

Implementation Rating

Act-On

Act-On 8.6
Based on 22 answers
What impressed me most is that Act-On showed full committment in making our implementation successful, even when it required additional support from their team. This gave me a lot of warm and fuzzy feelings. Most other software software vendors are not anywhere close to being this responsive and effective
Prabal Roy | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

SAP Commerce Cloud (formerly SAP Hybris) 8.0
Based on 2 answers
I give this an 8 instead of a 10 because in hindsight, while I am extremely happy with the platform and the things I've learned through my exposure to it, I also see so many areas for improvement in the outcome of my efforts. My advice to front end developers working with Hybris and/or the Java stack for the first time, is to not be intimidated by it. Question everything. Trust your intuition. Do not be afraid to refactor or completely replace something that appears integral to the platform if you see a clear benefit to doing so. It's much less far reaching than you think and the core system will not come crumbling to its knees if you make broad sweeping alterations. In fact, the energy you will expend to retool your site with a new framework will grow in tandem with the amount of time you spend hesitating, and at some point may become critical enough to force your hand while simultaneously becoming risky enough to destabilize your entire project delivery. If you don't like JQuery UI, punt it. If you don't care for the Blueprint CSS framework, burn it down. Making the strategic decision to adopt the toolset that best fits your organization from the very beginning will pay off in spades.
Erin Riggers | TrustRadius Reviewer

Alternatives Considered

Act-On

HubSpot's pricing tiers are much cheaper in some cases, and they provide some of the tools that are included with Act-On Software's premium tiers. I believe Act-On has more versatility in tracking conversion and other rates out-of-the-box compared HubSpot, which is why we chose Act-On for our production metrics and have continued using their products.
Fedor Paretsky | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

SAP Commerce Cloud works great in addition to the SAP Analytics Cloud we previously had implemented. Both work wonderfully together hand in hand. We made the decision to supplement SAP Analytics Cloud with SAP Commerce Cloud after have such a great experience with the platform. SAP Commerce Cloud has improved business in so many aspects. It has been a great purchase decision
Anonymous | TrustRadius Reviewer

Return on Investment

Act-On

  • Increased employee efficiency for sure, I am able to churn out so many more emails than if I did it manually.
  • Better customer service - we honor opt-outs and unsubscribes automatically, ensuring that our prospects do not receive any more emails than they want.
  • ROI - the ability to schedule emails and plan ahead helps us stay on top of our marketing calendar and produce more marketing messages, leading to more sales. Well worth the investment.
Paloma Nazar | TrustRadius Reviewer

SAP Commerce Cloud (formerly SAP Hybris)

  • Our business went through 3 major initiatives to migrate our legacy platform and data to Hybris over the course of several years with multiple tech leadership and dev teams. All 3 of these initiatives failed to launch, largely due to the complexity of the platforms and massively associated tech burdon. A 4th re-platforming succeeded in launching an MVP version with support from expensive consulting firms and to the tune of millions of dollars.
  • Due to the inflexibility of the content management features, marketing teams are severely limited and have had to seek 3rd-party software to layer on top of Hybris to deliver modern customer experiences.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Act-On

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Act-On Editions & Modules

Edition
Professional$9001
Enterprise$2,0002
  1. per month (starts at 2,500 active contacts)
  2. per month ( starts at 2,500 active contacts)
Additional Pricing Details
The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required.

SAP Commerce Cloud (formerly SAP Hybris)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

SAP Commerce Cloud (formerly SAP Hybris) Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Act-On
7.8
SAP Commerce Cloud (formerly SAP Hybris)
7.8

Likelihood to Renew

Act-On
8.9
SAP Commerce Cloud (formerly SAP Hybris)
9.3

Usability

Act-On
9.1
SAP Commerce Cloud (formerly SAP Hybris)
9.0

Reliability and Availability

Act-On
9.1
SAP Commerce Cloud (formerly SAP Hybris)

Performance

Act-On
8.2
SAP Commerce Cloud (formerly SAP Hybris)

Support Rating

Act-On
7.3
SAP Commerce Cloud (formerly SAP Hybris)
4.2

In-Person Training

Act-On
8.7
SAP Commerce Cloud (formerly SAP Hybris)

Online Training

Act-On
9.3
SAP Commerce Cloud (formerly SAP Hybris)

Implementation Rating

Act-On
8.6
SAP Commerce Cloud (formerly SAP Hybris)
8.0

Scalability

Act-On
9.1
SAP Commerce Cloud (formerly SAP Hybris)

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