What users are saying about

Actiance

2 Ratings

Sprout Social

Top Rated
254 Ratings

Actiance

2 Ratings
Score 7.5 out of 101

Sprout Social

Top Rated
254 Ratings
Score 8 out of 101

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Likelihood to Recommend

Actiance

This appliance is well suited for organizations that have a need to monitor, moderate, or log social networking site use or the use of any website. It is a very solid tool for any information security department to have at their disposal.
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Sprout Social

SproutSocial is definitely more suited for those who have to manage many different pages. For our organization, we have 10 different clients so we have a lot to manage. SproutSocial makes it easy to post content for each client and make sure that everyone is covered. If there aren't a lot of pages necessary, then it wouldn't be that hard to just post the content organically versus through an outlet. Analytics on this website are easy to read so it makes it easy to give out to clients if necessary
Mckenzie Masters profile photo

Feature Rating Comparison

Listening/monitoring

Actiance
Sprout Social
6.8
Boolean keyword searches
Actiance
Sprout Social
7.6
Filtering out noise/spam
Actiance
Sprout Social
7.3
Sentiment analysis
Actiance
Sprout Social
5.5
Broad channel coverage
Actiance
Sprout Social
6.9

Publishing

Actiance
Sprout Social
7.7
Content planning and scheduling
Actiance
Sprout Social
8.3
Audience targeting
Actiance
Sprout Social
7.6
Content optimization
Actiance
Sprout Social
7.1
Workflow management
Actiance
Sprout Social
7.8

Engagement

Actiance
Sprout Social
7.3
Automated routing and prioritization
Actiance
Sprout Social
6.3
Customer interaction histories
Actiance
Sprout Social
8.4
Bulk actions
Actiance
Sprout Social
7.1

Marketing

Actiance
Sprout Social
6.9
Lead generation
Actiance
Sprout Social
6.5
Content marketing
Actiance
Sprout Social
7.7
Paid media management
Actiance
Sprout Social
6.2
Campaigns and promotions
Actiance
Sprout Social
7.2

Channel coverage/integration

Actiance
Sprout Social
8.2
Twitter
Actiance
Sprout Social
9.3
Facebook
Actiance
Sprout Social
8.7
LinkedIn
Actiance
Sprout Social
7.8
Google+
Actiance
Sprout Social
8.8
Instagram
Actiance
Sprout Social
7.0
Pinterest
Actiance
Sprout Social
8.0
YouTube
Actiance
Sprout Social
8.0

Reporting/analytics

Actiance
Sprout Social
8.4
Campaign success analytics
Actiance
Sprout Social
7.8
Real-time tracking
Actiance
Sprout Social
9.0
Competitor analysis
Actiance
Sprout Social
8.3

Account management

Actiance
Sprout Social
7.9
Role-based user permissions & privileges
Actiance
Sprout Social
8.8
Mobile access
Actiance
Sprout Social
7.0

Pros

  • Filtering capabilities for both URL and Social Media were easy to implement and manage by the security team. These features allow you to grant or deny access to various user groups as needed all the way to an individual grant or deny. It offers a vary large robust list of configuration options.
  • If you have a need for storing and later discovering Instant Messaging conversations or even messaging in social media then this is the tool to deploy. At that time when we chose this product, none of the other products were capable of meeting the feature set that Actiance offered.
  • Ease of deployment. Its abilities for integration with LDAP and Active directory give a wide set of deployment options.
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  • Schedule content, but only Twitter.
  • Reporting! Reporting is by far my favorite tool of Sprout Social. It is easy to create custom reports for my clients using Sprout Social reporting. Exporting PDF and CSV make it so easy.
  • Discovery, it really helps my clean up my following on Twitter. I also can discover many people through searches and creating lists within Sprout.
  • Managing multiple content writers and community managers permissions and track what they have done.
Haley Holt profile photo

Cons

  • Its configuration options were very large and required a good deal of time to learn all of the various settings.
No photo available
  • Sprout might see a vast increase in their number of clients if they implemented the ability to link a Pinterest account. Also, (and I know I'm reaching really far with this one), if Sprout paired up with Pinterest and implemented a batch upload tool for Pins in their scheduling module-I would do so much happy dancing. SO MUCH DANCING.
  • Facebook Reports: Vague. For example, on my current facebook report I see "Facebook Impressions" and beneath that, the word "Check-In" and the number 2.2k. What is a Facebook Check-In? How does that information help me? Perhaps developers could take a look at implementing the new Facebook Insights into the SS reports. Here's what I want to know when I see my report--Who shares and likes our content the most? Who should I reach out to? Let me link Facebook contests so I can get a specific report on how the contest is doing and how many fans we're engaging.
  • Twitter Reports: Also vague. I want to see who shares our content the most. I see how many mentions and retweets I received, but that just strokes my ego. What I want to know is--who should I keep reaching out to and engaging with and who am I annoying? ;)
  • Google Analytics: Doesn't show correct information. Mine doesn't allow me to plug in a date past March 13, 2013 for report purposes. It also continues to tell me that it "doesn't have any data for me yet." Could be a glitch on my end though so I can't say fairly either way.
  • LinkedIn and Google+: I don't personally use LinkedIn or Google+ very much, but it makes sense to me that if you're offering reports for Facebook and Twitter, perhaps reports should be included for those two platforms as well.
  • It'd be great to add Facebook and Linkedin to the Discovery section so we're not just limited to finding new Twitter users. Also, it would be amazing if, when new people were suggested as connections for us, their Facebook, Twitter, Linkedin, and/or Pinterest accounts were all available as options to follow/like/connect with in just a few clicks. That might be a little too creepy to implement, but it would be soooo nice. ;)
  • Currently, the RSS Feed can only push my blog content to Twitter and it would be really great if I had the option to push it to Facebook and/or to Google+ and LinkedIn as well. (And Pinterest. Am I pushing too much? Pin-ter-est. Pin-ter-est. Pin-ter-est!) *Really though, Pinterest drives five times the traffic of all other social media platforms to our website. It just makes sense to get in on it!)
  • Why is there no Facebook comparison tool?
Michelle Hebert profile photo

Likelihood to Renew

Actiance8.1
Based on 2 answers
Its not often that you come across a platform that is as easy to deploy as this one was. Once deployed it is an easy configure and forget appliance, but then you wouldn't get to benefit from its many other available features.
No photo available
Sprout Social6.2
Based on 61 answers
The negative reasons I gave Sprout Social this rating is because of my inability to manage additional social platforms such as LinkedIn and Pinterest. I also wish that Sprout would integrate Instagram account and track followers, including likes and comments on photos. I also wish they provided better reporting on Twitter accounts.Some of my positive reasons include the user-friendliness of the dashboard and services offered. Their stellar customer service is a big reason why I keep coming back - there are too many companies that lack in customer service, so when I find a company that provides the customer service I need, I like to stick with them! Another plus about their customer service - they're always extremely friendly (I've caught Carolyn on a crazy day before and she still was absolutely fantastic) and also ALWAYS follow-up to make sure that your issue has been addressed and resolved. And, on the occasion where my issue was because of user error, they were pretty nice about it! Sprout Social is perfect for you if you're looking for an easy-to-use but thorough dashboard to manage your social accounts.
Olivia Ann Hurst profile photo

Usability

No score
No answers yet
No answers on this topic
Sprout Social8.0
Based on 16 answers
At Sprout's affordable price point, the usability is hands down above the rest.
Lisa Kribs-LaPierre profile photo

Reliability and Availability

No score
No answers yet
No answers on this topic
Sprout Social7.7
Based on 8 answers
I have never seen it in maintenance or downtime mode — I am always able to access this product.
Lizzie Maldonado profile photo

Performance

No score
No answers yet
No answers on this topic
Sprout Social8.0
Based on 7 answers
It is quick to post, however you have to refresh the page every time you add a new scheduled item.
Sarah Zibanejadrad profile photo

Support

No score
No answers yet
No answers on this topic
Sprout Social9.2
Based on 12 answers
The customer service team is the second reason why we are semi-loyal to this platform. The customer service process is painless, effective and flawless in my experience.
Lizzie Maldonado profile photo

Online Training

No score
No answers yet
No answers on this topic
Sprout Social7.3
Based on 3 answers
The trainers are very resourceful and are able to deliver the knowledge to all trainees. The simpleness of using Sprout Social, despite its amazing technical capabilities, is by itself a big encouragement boost
Valentin Vesa profile photo

Implementation

No score
No answers yet
No answers on this topic
Sprout Social8.9
Based on 10 answers
Extremely easy to set up in-house.
Lizzie Maldonado profile photo

Alternatives Considered

This was the only appliance of its kind that I have used. Other devices have different capabilities for web filtering such as the checkpoint firewalls, but none of them offered the overall solution that was deployed with this product at that time.
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We needed something more thorough than the free products we had tested (Hootsuite and TweetDeck), but the more robust products (Falcon) were out of our budget. Sprout hit the sweet spot of having everything we needed at the time for the right price.
Adrienne Hardin profile photo

Return on Investment

  • Faster investigative work has led to increased employee efficiency when working on security investigations.
No photo available
  • The single dashboard and scheduling tools have saved me around 5-8 hours per week that were previously spent juggling between browsers.
Adrienne Hardin profile photo

Pricing Details

Actiance

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

Sprout Social

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details