What users are saying about
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Top Rated
838 Ratings

ActiveCampaign

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Top Rated
838 Ratings
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Score 8.5 out of 100
6 Ratings
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Score 8.3 out of 100

Feature Set Ratings

    Email & Online Marketing

    8.4

    ActiveCampaign

    84%

    Deltek WorkBook

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 9/9 features

    WYSIWYG email editor

    8.0
    80%
    555 Ratings
    N/A
    0 Ratings

    Dynamic content

    8.2
    82%
    492 Ratings
    N/A
    0 Ratings

    Ability to test dynamic content

    8.1
    81%
    446 Ratings
    N/A
    0 Ratings

    Landing pages

    7.4
    74%
    317 Ratings
    N/A
    0 Ratings

    A/B testing

    8.6
    86%
    360 Ratings
    N/A
    0 Ratings

    Mobile optimization

    8.4
    84%
    503 Ratings
    N/A
    0 Ratings

    Email deliverability reporting

    9.2
    92%
    647 Ratings
    N/A
    0 Ratings

    List management

    8.9
    89%
    623 Ratings
    N/A
    0 Ratings

    Triggered drip sequences

    9.0
    90%
    550 Ratings
    N/A
    0 Ratings

    Lead Management

    8.6

    ActiveCampaign

    86%

    Deltek WorkBook

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 4/4 features

    Lead nurturing

    8.8
    88%
    470 Ratings
    N/A
    0 Ratings

    Lead scoring and grading

    8.5
    85%
    343 Ratings
    N/A
    0 Ratings

    Data quality management

    8.5
    85%
    385 Ratings
    N/A
    0 Ratings

    Automated sales alerts and tasks

    8.6
    86%
    340 Ratings
    N/A
    0 Ratings

    Campaign Management

    8.4

    ActiveCampaign

    84%

    Deltek WorkBook

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 2/2 features

    Calendaring

    8.3
    83%
    278 Ratings
    N/A
    0 Ratings

    Event/webinar marketing

    8.5
    85%
    271 Ratings
    N/A
    0 Ratings

    Social Media Marketing

    8.5

    ActiveCampaign

    85%

    Deltek WorkBook

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 2/2 features

    Social sharing and campaigns

    8.6
    86%
    244 Ratings
    N/A
    0 Ratings

    Social profile integration

    8.4
    84%
    239 Ratings
    N/A
    0 Ratings

    Reporting & Analytics

    8.6

    ActiveCampaign

    86%

    Deltek WorkBook

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 3/3 features

    Dashboards

    8.6
    86%
    571 Ratings
    N/A
    0 Ratings

    Standard reports

    8.7
    87%
    558 Ratings
    N/A
    0 Ratings

    Custom reports

    8.4
    84%
    360 Ratings
    N/A
    0 Ratings

    Platform & Infrastructure

    8.7

    ActiveCampaign

    87%

    Deltek WorkBook

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 6/6 features

    API

    9.1
    91%
    374 Ratings
    N/A
    0 Ratings

    Role-based workflow & approvals

    8.3
    83%
    253 Ratings
    N/A
    0 Ratings

    Customizability

    8.6
    86%
    395 Ratings
    N/A
    0 Ratings

    Integration with Salesforce.com

    8.7
    87%
    85 Ratings
    N/A
    0 Ratings

    Integration with Microsoft Dynamics CRM

    8.8
    88%
    55 Ratings
    N/A
    0 Ratings

    Integration with SugarCRM

    8.7
    87%
    51 Ratings
    N/A
    0 Ratings

    Project Management

    ActiveCampaign

    Feature Set Not Supported
    N/A
    4.7

    Deltek WorkBook

    47%
    Deltek WorkBook ranks higher in 14/14 features

    Task Management

    N/A
    0 Ratings
    4.0
    40%
    3 Ratings

    Resource Management

    N/A
    0 Ratings
    6.0
    60%
    3 Ratings

    Gantt Charts

    N/A
    0 Ratings
    4.0
    40%
    3 Ratings

    Scheduling

    N/A
    0 Ratings
    2.1
    21%
    3 Ratings

    Workflow Automation

    N/A
    0 Ratings
    2.0
    20%
    3 Ratings

    Team Collaboration

    N/A
    0 Ratings
    7.0
    70%
    3 Ratings

    Support for Agile Methodology

    N/A
    0 Ratings
    3.0
    30%
    2 Ratings

    Support for Waterfall Methodology

    N/A
    0 Ratings
    3.0
    30%
    2 Ratings

    Document Management

    N/A
    0 Ratings
    2.0
    20%
    3 Ratings

    Email integration

    N/A
    0 Ratings
    3.0
    30%
    3 Ratings

    Mobile Access

    N/A
    0 Ratings
    5.0
    50%
    3 Ratings

    Timesheet Tracking

    N/A
    0 Ratings
    10.0
    100%
    3 Ratings

    Change request and Case Management

    N/A
    0 Ratings
    4.0
    40%
    2 Ratings

    Budget and Expense Management

    N/A
    0 Ratings
    10.0
    100%
    2 Ratings

    Professional Services Automation

    ActiveCampaign

    Feature Set Not Supported
    N/A
    9.0

    Deltek WorkBook

    90%
    Deltek WorkBook ranks higher in 4/4 features

    Quotes/estimates

    N/A
    0 Ratings
    10.0
    100%
    3 Ratings

    Invoicing

    N/A
    0 Ratings
    8.0
    80%
    3 Ratings

    Project & financial reporting

    N/A
    0 Ratings
    8.0
    80%
    3 Ratings

    Integration with accounting software

    N/A
    0 Ratings
    10.0
    100%
    3 Ratings

    Attribute Ratings

    • ActiveCampaign is rated higher in 1 area: Likelihood to Recommend
    • Deltek WorkBook is rated higher in 2 areas: Usability, Support Rating

    Likelihood to Recommend

    9.0

    ActiveCampaign

    90%
    642 Ratings
    8.0

    Deltek WorkBook

    80%
    3 Ratings

    Likelihood to Renew

    8.8

    ActiveCampaign

    88%
    19 Ratings

    Deltek WorkBook

    N/A
    0 Ratings

    Usability

    8.2

    ActiveCampaign

    82%
    34 Ratings
    9.0

    Deltek WorkBook

    90%
    1 Rating

    Availability

    9.1

    ActiveCampaign

    91%
    4 Ratings

    Deltek WorkBook

    N/A
    0 Ratings

    Performance

    6.7

    ActiveCampaign

    67%
    4 Ratings

    Deltek WorkBook

    N/A
    0 Ratings

    Support Rating

    6.0

    ActiveCampaign

    60%
    38 Ratings
    9.0

    Deltek WorkBook

    90%
    1 Rating

    In-Person Training

    7.3

    ActiveCampaign

    73%
    1 Rating

    Deltek WorkBook

    N/A
    0 Ratings

    Implementation Rating

    8.7

    ActiveCampaign

    87%
    10 Ratings

    Deltek WorkBook

    N/A
    0 Ratings

    Configurability

    7.7

    ActiveCampaign

    77%
    3 Ratings

    Deltek WorkBook

    N/A
    0 Ratings

    Ease of integration

    8.1

    ActiveCampaign

    81%
    3 Ratings

    Deltek WorkBook

    N/A
    0 Ratings

    Product Scalability

    8.5

    ActiveCampaign

    85%
    4 Ratings

    Deltek WorkBook

    N/A
    0 Ratings

    Vendor post-sale

    7.7

    ActiveCampaign

    77%
    3 Ratings

    Deltek WorkBook

    N/A
    0 Ratings

    Vendor pre-sale

    7.3

    ActiveCampaign

    73%
    3 Ratings

    Deltek WorkBook

    N/A
    0 Ratings

    Likelihood to Recommend

    ActiveCampaign

    ActiveCampaign is great for anyone who wants loads of flexibility for building automations. They really excel at allowing you do build any automation you want.
    However, because it's slightly more expensive than some other options for email marketing, if you're sending general newsletters or don't need complicated automations, you could go for a cheaper alternative.
    Read full review

    Deltek, Inc.

    My recommendation very much depends on who the colleague is. I would recommend WorkBook if it is an accountant, project manager or someone similar, and if the setup is done within WorkBook and passwords, etc. are being used within WorkBook only. I would tell IT Managers to avoid the application and think twice in terms of access management etc.
    Read full review

    Pros

    ActiveCampaign

    • Contact management is robust and reliable, and provides all the capabilities I was looking for.
    • Marketing automation takes a little figuring out, but it's easy to learn and easy to use.
    • Deals are highly customizable and incredibly easy to use. I love that you can use it to create all kinds of workflows, not just sales pipelines.
    • Training videos and webinars are top notch. I've learned a lot from them and always appreciate the email notifications when a new video/webinar is available.
    Read full review

    Deltek, Inc.

    • Workbook handles all processes in a consultancy company
    • Workflow options on all thinkable processes
    • Support global growth and intercompany management
    • Strong planning tool
    • Able to manage multiple clients to one project
    • Advanced template set-up
    • The communication module, so all relevant information is available on the projects
    • Flexible planning and project management
    Read full review

    Cons

    ActiveCampaign

    • I use the ecommerce feature for email template design and there's been a bug where I can't change the colours of the shopping block to match a theme. Which is annoying in of itself and is actually quite critical but beyond that it would be nice if they could either fix it quickly or keep me up to date on the progress of the fix.
    • It could be a little bit easier to find pricing online.
    • Support isn't online at all times of the day, which is understandable but definitely would be a nice thing to have.
    Read full review

    Deltek, Inc.

    • The integrations on IT level are not great and should be improved.
    • Change of IP's that's used for logins are being changed without reporting it to super users.
    Read full review

    Pricing Details

    ActiveCampaign

    Starting Price

    $9 per month

    Editions & Modules

    ActiveCampaign editions and modules pricing
    EditionModules
    Lite$9.001
    Plus$492
    Professional$1293
    Enterprise$2294

    Footnotes

    1. Per Month [3 Users]
    2. Per Month [25 Users]
    3. Per Month [50 Users]
    4. Per Month [Unlimited Users]

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Deltek WorkBook

    Starting Price

    Editions & Modules

    Deltek WorkBook editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      Required $19

      Additional Details

      BASIC PLAN INCLUDES TIME SHEET INCLUDES IPHONE & ANDROID APP Log your time on any job you have access to and get a reminder if you forget to submit hours. You can log your time on any job; billable, non-billable, customer jobs, and internal jobs. WorkBook also keeps track of absence entries and holiday requests. CUSTOMERS & PROJECTS Add as many customers, contacts, and projects/jobs as you like. Jobs are connected to clients and each job can be set to be billable, non-billable, internal, or a client job. COLLABORATION Collaborate with your colleagues and clients and keep track of comments, news, events, and notifications. Receive notifications whenever you need to approve anything, or a warning if something is about to go wrong. FILE SHARING Save all of your files in WorkBook and benefit from having them being kept secure in one, central location. Whenever a new customer or job is added, WorkBook will automatically create a folder structure (decided by you), allowing you to upload all of your documents and briefings to WorkBook. WorkBook will connect directly to your local file server or online storage, which means that you can save your files locally and have them be shown in WorkBook. Moreover, we have options to integrate with Google Drive or Dropbox.

      Likelihood to Renew

      ActiveCampaign

      For our clients (Course creators, event hosts & managers, business leaders that have existing marketing in place and want to grow past 6 & 7 figures), we highly recommend ActiveCampaign, because:
      • Broad capabilities - ability to create individual emails to specific segments (the right people) at the right time (predictive sending for the greatest likelihood of conversion) and automated flows so that our clients are generating revenue
      • Integrations - We run ads for our clients, and ActiveCampaign automatically creates dynamic audiences for our social media platforms so that our ads are going to audiences that have just opened or clicked emails (or that follows up with people who haven't engaged). The number of programs that ActiveCampaign connects to makes the marketing a seamless experience for our clients.
      • Visualization of data - With the flow builder, you can see where people are in the process, what tags are being applied overall - makes it so much easier to create email marketing solutions for clients.
      • Reporting - The ability to see specific open, click, and conversion rates in one place.
      • Outstanding customer support - Having the ActiveCampaign team behind you makes it easy to recommend and use it for clients.
      Read full review

      Deltek, Inc.

      No answers on this topic

      Usability

      ActiveCampaign

      ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
      Read full review

      Deltek, Inc.

      Gets the job done, just not the sexiest.
      Read full review

      Reliability and Availability

      ActiveCampaign

      I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
      Read full review

      Deltek, Inc.

      No answers on this topic

      Performance

      ActiveCampaign

      Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
      Read full review

      Deltek, Inc.

      No answers on this topic

      Support Rating

      ActiveCampaign

      This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
      Read full review

      Deltek, Inc.

      Great implementation support, but haven't had many questions since.
      Read full review

      Implementation Rating

      ActiveCampaign

      Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
      Read full review

      Deltek, Inc.

      No answers on this topic

      Alternatives Considered

      ActiveCampaign

      I felt like ActiveCampaign had the most features for the value I was expecting. I looked at other reviews just like this to see whether it would meet my needs. I also considered price. As a startup, I wanted to make sure I could have a platform that could grow to what I needed it to be without paying too much at the beginning.
      Read full review

      Deltek, Inc.

      Timelog, e-conomic project module and podio
      Read full review

      Scalability

      ActiveCampaign

      My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
      Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
      At this point, I don't think I'd ever use any other platform!
      Read full review

      Deltek, Inc.

      No answers on this topic

      Return on Investment

      ActiveCampaign

      • ActiveCampaign saved us thousands of dollars over our previous CRM platform.
      • We are able to track leads through the sales pipeline, seeing exactly how much our efforts are bringing in.
      • We are able to provide better customer service by quickly responding to forms completed on our website no matter the time/day.
      • We can run reports to find areas we may be deficient in marketing or sales, and also see our strengths, which is important to our C Suite.
      • ActiveCampaign Automations save us a significant amount of time.
      Read full review

      Deltek, Inc.

      • WorkBook is one of the cheaper solutions on the market, which, in the long term, gives a great ROI.
      • We have spent a lot of time on support which is a negative impact.
      Read full review

      Screenshots

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