ActiveCampaign vs Flowlu

What users are saying about

Score 8.6 out of 10

Based on 808 reviews and ratings

Score 8.3 out of 10

Based on 53 reviews and ratings

Feature Set Ratings

Email & Online Marketing

8.5

ActiveCampaign

85%

Flowlu

Feature Set Not Supported

N/A

ActiveCampaign ranks higher in 9/9 features

WYSIWYG email editor

8.0

80%

545 Ratings

N/A

0 Ratings

Dynamic content

8.4

84%

483 Ratings

N/A

0 Ratings

Ability to test dynamic content

8.2

82%

437 Ratings

N/A

0 Ratings

Landing pages

7.3

73%

307 Ratings

N/A

0 Ratings

A/B testing

8.6

86%

351 Ratings

N/A

0 Ratings

Mobile optimization

8.4

84%

492 Ratings

N/A

0 Ratings

Email deliverability reporting

9.2

92%

634 Ratings

N/A

0 Ratings

List management

8.9

89%

610 Ratings

N/A

0 Ratings

Triggered drip sequences

9.0

90%

537 Ratings

N/A

0 Ratings

Lead Management

8.7

ActiveCampaign

87%

Flowlu

Feature Set Not Supported

N/A

ActiveCampaign ranks higher in 4/4 features

Lead nurturing

9.0

90%

459 Ratings

N/A

0 Ratings

Lead scoring and grading

8.6

86%

336 Ratings

N/A

0 Ratings

Data quality management

8.6

86%

376 Ratings

N/A

0 Ratings

Automated sales alerts and tasks

8.7

87%

332 Ratings

N/A

0 Ratings

Campaign Management

8.5

ActiveCampaign

85%

Flowlu

Feature Set Not Supported

N/A

ActiveCampaign ranks higher in 2/2 features

Calendaring

8.3

83%

275 Ratings

N/A

0 Ratings

Event/webinar marketing

8.6

86%

267 Ratings

N/A

0 Ratings

Social Media Marketing

8.6

ActiveCampaign

86%

Flowlu

Feature Set Not Supported

N/A

ActiveCampaign ranks higher in 2/2 features

Social sharing and campaigns

8.7

87%

241 Ratings

N/A

0 Ratings

Social profile integration

8.5

85%

236 Ratings

N/A

0 Ratings

Reporting & Analytics

8.7

ActiveCampaign

87%

Flowlu

Feature Set Not Supported

N/A

ActiveCampaign ranks higher in 3/3 features

Dashboards

8.7

87%

558 Ratings

N/A

0 Ratings

Standard reports

8.8

88%

548 Ratings

N/A

0 Ratings

Custom reports

8.5

85%

350 Ratings

N/A

0 Ratings

Platform & Infrastructure

8.8

ActiveCampaign

88%

Flowlu

Feature Set Not Supported

N/A

ActiveCampaign ranks higher in 6/6 features

API

9.1

91%

367 Ratings

N/A

0 Ratings

Role-based workflow & approvals

8.5

85%

247 Ratings

N/A

0 Ratings

Customizability

8.8

88%

387 Ratings

N/A

0 Ratings

Integration with Salesforce.com

8.8

88%

81 Ratings

N/A

0 Ratings

Integration with Microsoft Dynamics CRM

8.8

88%

54 Ratings

N/A

0 Ratings

Integration with SugarCRM

8.7

87%

50 Ratings

N/A

0 Ratings

Project Management

ActiveCampaign

Feature Set Not Supported

N/A

8.0

Flowlu

80%

Flowlu ranks higher in 14/14 features

Task Management

N/A

0 Ratings

8.5

85%

49 Ratings

Resource Management

N/A

0 Ratings

8.0

80%

38 Ratings

Gantt Charts

N/A

0 Ratings

8.0

80%

30 Ratings

Scheduling

N/A

0 Ratings

8.1

81%

42 Ratings

Workflow Automation

N/A

0 Ratings

8.2

82%

46 Ratings

Team Collaboration

N/A

0 Ratings

8.3

83%

48 Ratings

Support for Agile Methodology

N/A

0 Ratings

8.3

83%

42 Ratings

Support for Waterfall Methodology

N/A

0 Ratings

7.7

77%

21 Ratings

Document Management

N/A

0 Ratings

7.7

77%

44 Ratings

Email integration

N/A

0 Ratings

8.4

84%

43 Ratings

Mobile Access

N/A

0 Ratings

8.1

81%

38 Ratings

Timesheet Tracking

N/A

0 Ratings

7.8

78%

37 Ratings

Change request and Case Management

N/A

0 Ratings

7.8

78%

24 Ratings

Budget and Expense Management

N/A

0 Ratings

7.8

78%

35 Ratings

Professional Services Automation

ActiveCampaign

Feature Set Not Supported

N/A

7.9

Flowlu

79%

Flowlu ranks higher in 4/4 features

Quotes/estimates

N/A

0 Ratings

8.0

80%

36 Ratings

Invoicing

N/A

0 Ratings

8.1

81%

43 Ratings

Project & financial reporting

N/A

0 Ratings

8.0

80%

39 Ratings

Integration with accounting software

N/A

0 Ratings

7.5

75%

22 Ratings

Attribute Ratings

ActiveCampaign is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew
Flowlu is rated higher in 2 areas: Usability, Support Rating

ActiveCampaign

90%

628 Ratings

8.5

Flowlu

85%

50 Ratings

ActiveCampaign

89%

18 Ratings

8.5

Flowlu

85%

3 Ratings

ActiveCampaign

82%

33 Ratings

8.6

Flowlu

86%

50 Ratings

ActiveCampaign

91%

4 Ratings

Flowlu

N/A

0 Ratings

ActiveCampaign

69%

4 Ratings

Flowlu

N/A

0 Ratings

ActiveCampaign

60%

37 Ratings

8.4

Flowlu

84%

50 Ratings

ActiveCampaign

73%

1 Rating

Flowlu

N/A

0 Ratings

ActiveCampaign

86%

10 Ratings

Flowlu

N/A

0 Ratings

ActiveCampaign

85%

4 Ratings

Flowlu

N/A

0 Ratings

Pros

Contact management is robust and reliable, and provides all the capabilities I was looking for.
Marketing automation takes a little figuring out, but it's easy to learn and easy to use.
Deals are highly customizable and incredibly easy to use. I love that you can use it to create all kinds of workflows, not just sales pipelines.
Training videos and webinars are top notch. I've learned a lot from them and always appreciate the email notifications when a new video/webinar is available.

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Bill Kerschbaum

Owner

Good GnusMarketing & Advertising, 1-10 employees

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The system of adding only the features you need by installing as separated modules makes it easy to learn without being overwhelmed by the lots of features.
I really like its structure and clear interface. Not wasting much time by searching for the right buttons and settings. Looks like the developers use their own tool for everyday work
Flowlu offers a custom domain option to fully integrate fully it into our company toolbox. This helps offering a seamless experience for our clients.
The elaborated invoice module was the final argument for us to switch to Flowlu.

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Bernhard Wiesner

happy owner

1TO1.digitalMarketing & Advertising, 1-10 employees

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Cons

I use the ecommerce feature for email template design and there's been a bug where I can't change the colours of the shopping block to match a theme. Which is annoying in of itself and is actually quite critical but beyond that it would be nice if they could either fix it quickly or keep me up to date on the progress of the fix.
It could be a little bit easier to find pricing online.
Support isn't online at all times of the day, which is understandable but definitely would be a nice thing to have.

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Jack Foster

Founder

NWEBA Digital LTDMarketing & Advertising, 1-10 employees

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Flowlu should allow user to import their own invoice into app
Fellow should have their own email marketing system
It should integrate woo-commerce, a big e-commerce platform on WordPress. This will support users will in managing and sending emails to their customers.

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SUNNY NGUYEN

Administrative Services Manager

ELISIAE-Learning, 1-10 employees

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Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

$9 per month

ActiveCampaign Editions & Modules

Edition

Lite	$9.00¹
Plus	$49²
Professional	$129³
Enterprise	$229⁴

Per Month [3 Users]
Per Month [25 Users]
Per Month [50 Users]
Per Month [Unlimited Users]

Additional Pricing Details

—

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

—

Flowlu Editions & Modules

—

Additional Pricing Details

—

Likelihood to Renew

ActiveCampaign 8.9

Based on 18 answers

For our clients (Course creators, event hosts & managers, business leaders that have existing marketing in place and want to grow past 6 & 7 figures), we highly recommend ActiveCampaign, because:

Broad capabilities - ability to create individual emails to specific segments (the right people) at the right time (predictive sending for the greatest likelihood of conversion) and automated flows so that our clients are generating revenue
Integrations - We run ads for our clients, and ActiveCampaign automatically creates dynamic audiences for our social media platforms so that our ads are going to audiences that have just opened or clicked emails (or that follows up with people who haven't engaged). The number of programs that ActiveCampaign connects to makes the marketing a seamless experience for our clients.
Visualization of data - With the flow builder, you can see where people are in the process, what tags are being applied overall - makes it so much easier to create email marketing solutions for clients.
Reporting - The ability to see specific open, click, and conversion rates in one place.
Outstanding customer support - Having the ActiveCampaign team behind you makes it easy to recommend and use it for clients.

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page V

CEO (Chief Executive Officer)

Simply Heaven DesignMarketing and Advertising, 1-10 employees

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Flowlu 8.5

Based on 3 answers

I have found Flowlu while searching [for] a collaborative tool for a friend's non-profit organization. As I read the description and made a trial test, I fell in love with the tool. So we are definitely going to renew. Not only because the delivered solutions are great but also because Flowlu's roadmap seems very [promising].

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Alexei Propartovich

Управляющий директор

ProPartsRetail, 11-50 employees

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Usability

ActiveCampaign 8.2

Based on 33 answers

ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.

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Matt Dickerson

President of Catalyst Movies

Catalyst Resource GroupMarketing & Advertising, 11-50 employees

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Flowlu 8.6

Based on 50 answers

They have a great onboarding checklist and if you follow it you will be able to use the software. That is easy to use in my book. Flowlu has also the ability to turn on and off apps that you use or not which makes it tailored to the business needs.

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Verified User

Consultant in Sales

Consumer Services Company, 1-10 employees

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Reliability and Availability

ActiveCampaign 9.1

Based on 4 answers

I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.

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Michelle Hill

Book & Publishing Consultant

Winning ProofWriting & Editing, 1-10 employees

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No score

No answers yet

No answers on this topic

Performance

ActiveCampaign 6.9

Based on 4 answers

Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.

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Michelle Hill

Book & Publishing Consultant

Winning ProofWriting & Editing, 1-10 employees

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No score

No answers yet

No answers on this topic

Support Rating

ActiveCampaign 6.0

Based on 37 answers

This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.

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Chesare Johnson

Producer/Audio Engineer

Silver Stoners Creative, LLCMusic, 1-10 employees

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Flowlu 8.4

Based on 50 answers

Great Support normally they respond in a few hours, which is very good, the knowledge base is good and the facebook groups are also very responsive. We are finding many videos online which are explaining Flowlu more and more daily.

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Deepak Baanga

Technical Specialist

VIJAY LAKSHMI TRANSPORT COTranslation & Localization, 1-10 employees

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Implementation Rating

ActiveCampaign 8.6

Based on 10 answers

Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.

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William Ainslie

Practice Owner & Founder

William Ainslie BiokineticsAlternative Medicine, 1-10 employees

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No score

No answers yet

No answers on this topic

Alternatives Considered

We switched away from both Mailchimp and Insightly because running two apps became unwieldy and the data wasn't very clean, there was a lot of duplicating of work. They are both excellent pieces of software in their own rights however ActiveCampaign does the job of both of them put together and while it's more expensive than both together I'd happily suck up the extra cost to save time and have more accurate data.

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Robin Waite

Founder

Fearless BusinessProfessional Training & Coaching, 1-10 employees

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Flowlu is easier to use and has more features, with more coming. ClickUp feels like it's more 'open' for any type of business with a lot of customization, whereas Flowlu feels like it was created for niches like my own, yet it can easily and quickly be customized for any type of business

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Verified User

C-Level Executive in Marketing

Marketing & Advertising Company, 1-10 employees

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Scalability

ActiveCampaign 8.5

Based on 4 answers

My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.

Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.

At this point, I don't think I'd ever use any other platform!

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Michelle Hill

Book & Publishing Consultant

Winning ProofWriting & Editing, 1-10 employees

View all 4 answers on this topic

No score

No answers yet

No answers on this topic

Return on Investment

ActiveCampaign saved us thousands of dollars over our previous CRM platform.
We are able to track leads through the sales pipeline, seeing exactly how much our efforts are bringing in.
We are able to provide better customer service by quickly responding to forms completed on our website no matter the time/day.
We can run reports to find areas we may be deficient in marketing or sales, and also see our strengths, which is important to our C Suite.
ActiveCampaign Automations save us a significant amount of time.

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Wendy Brodeur

CAD & Marketing Manager

Northwestern Ohio Security SystemsSecurity & Investigations, 51-200 employees

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Time invested in learning the app was huge, there's no go-to resource center and currently their knowledge is scattered (YouTube videos, Knowledge Base, API docs etc)
We are able to cancel subscriptions of some of the other CRM and project management apps as the needs are covered by Flowlu
There's a significant productivity boost after learning the app but this is not quite measurable just yet

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Dinakar Sakthivel

Founder

HatrioInternet, 11-50 employees

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Screenshots

See All (5) ActiveCampaign Screenshots

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