ActiveCampaign vs. Flowlu

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ActiveCampaign
Score 8.0 out of 10
N/A
ActiveCampaign helps small teams power big businesses with a platform for intelligent marketing automation. It provides email marketing, marketing automation, and CRM tools that help businesses to create incredible customer experiences.
$19
per month
Flowlu
Score 8.9 out of 10
N/A
Flowlu is an all-in-one business operating platform from the Russian company of the same name, designed to contains all essential tools for project, task, finance and customer management. Flowlu provides an overview of everything that is going on in a company, allowing users to track every part of the business, from time spent by teams and their workload to overall costs, and customer invoices.N/A
Pricing
ActiveCampaignFlowlu
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ActiveCampaignFlowlu
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
ActiveCampaignFlowlu
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ActiveCampaign
8.5
662 Ratings
10% above category average
Flowlu
-
Ratings
WYSIWYG email editor8.9579 Ratings00 Ratings
Dynamic content7.9518 Ratings00 Ratings
Ability to test dynamic content7.6469 Ratings00 Ratings
Landing pages8.8336 Ratings00 Ratings
A/B testing8.7379 Ratings00 Ratings
Mobile optimization8.9525 Ratings00 Ratings
Email deliverability reporting7.3629 Ratings00 Ratings
List management9.2648 Ratings00 Ratings
Triggered drip sequences9.4572 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ActiveCampaign
8.5
523 Ratings
9% above category average
Flowlu
-
Ratings
Lead nurturing automation8.7490 Ratings00 Ratings
Lead scoring and grading7.4358 Ratings00 Ratings
Data quality management9.0400 Ratings00 Ratings
Automated sales alerts and tasks8.7355 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ActiveCampaign
9.3
372 Ratings
20% above category average
Flowlu
-
Ratings
Calendaring9.3293 Ratings00 Ratings
Event/webinar marketing9.4285 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ActiveCampaign
9.1
286 Ratings
20% above category average
Flowlu
-
Ratings
Social sharing and campaigns9.6253 Ratings00 Ratings
Social profile integration8.6249 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ActiveCampaign
8.3
625 Ratings
10% above category average
Flowlu
-
Ratings
Dashboards8.0595 Ratings00 Ratings
Standard reports8.1582 Ratings00 Ratings
Custom reports8.9377 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ActiveCampaign
9.0
489 Ratings
17% above category average
Flowlu
-
Ratings
API9.1390 Ratings00 Ratings
Role-based workflow & approvals9.1266 Ratings00 Ratings
Customizability9.0419 Ratings00 Ratings
Integration with Salesforce.com9.291 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.760 Ratings00 Ratings
Integration with SugarCRM9.756 Ratings00 Ratings
Third-party software integrations7.618 Ratings00 Ratings
Project Management
Comparison of Project Management features of Product A and Product B
ActiveCampaign
-
Ratings
Flowlu
8.3
50 Ratings
10% above category average
Task Management00 Ratings8.749 Ratings
Resource Management00 Ratings8.838 Ratings
Gantt Charts00 Ratings7.930 Ratings
Scheduling00 Ratings8.142 Ratings
Workflow Automation00 Ratings8.646 Ratings
Team Collaboration00 Ratings8.648 Ratings
Support for Agile Methodology00 Ratings8.942 Ratings
Support for Waterfall Methodology00 Ratings7.721 Ratings
Document Management00 Ratings8.144 Ratings
Email integration00 Ratings8.943 Ratings
Mobile Access00 Ratings7.638 Ratings
Timesheet Tracking00 Ratings7.837 Ratings
Change request and Case Management00 Ratings7.924 Ratings
Budget and Expense Management00 Ratings8.335 Ratings
Professional Services Automation
Comparison of Professional Services Automation features of Product A and Product B
ActiveCampaign
-
Ratings
Flowlu
8.2
44 Ratings
9% above category average
Quotes/estimates00 Ratings8.036 Ratings
Invoicing00 Ratings8.943 Ratings
Project & financial reporting00 Ratings8.439 Ratings
Integration with accounting software00 Ratings7.522 Ratings
Best Alternatives
ActiveCampaignFlowlu
Small Businesses
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Stackby
Stackby
Score 9.8 out of 10
Medium-sized Companies
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
SAP Ruum
SAP Ruum
Score 9.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Quickbase
Quickbase
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ActiveCampaignFlowlu
Likelihood to Recommend
8.1
(673 ratings)
6.9
(50 ratings)
Likelihood to Renew
8.4
(25 ratings)
8.6
(3 ratings)
Usability
7.6
(38 ratings)
8.7
(50 ratings)
Availability
9.1
(5 ratings)
-
(0 ratings)
Performance
6.8
(5 ratings)
-
(0 ratings)
Support Rating
1.4
(41 ratings)
6.4
(50 ratings)
In-Person Training
9.1
(2 ratings)
-
(0 ratings)
Online Training
7.3
(1 ratings)
-
(0 ratings)
Implementation Rating
8.6
(14 ratings)
-
(0 ratings)
Configurability
6.5
(4 ratings)
-
(0 ratings)
Ease of integration
8.9
(4 ratings)
-
(0 ratings)
Product Scalability
1.9
(5 ratings)
-
(0 ratings)
Vendor post-sale
6.5
(4 ratings)
-
(0 ratings)
Vendor pre-sale
7.2
(4 ratings)
-
(0 ratings)
User Testimonials
ActiveCampaignFlowlu
Likelihood to Recommend
ActiveCampaign
ActiveCampaign is brilliant for small businesses wanting a secure, reliable and user friendly email capture software that filters users emails into the appropriate category/tags and have endless options when it comes to having different lead magnets and ways users may sign up. It's been super handy for my small business to send regular emails and be able to analyse the success rates and open rates of emails and the ability to resend them with a different subject line. It's made email marketing really easy peasy.
Read full review
Flowlu
To manage the workflows of our business, we used a number of tools before we began using Flowlu. It combines CRM, project & task management, team communication, invoicing, and account management into a single tool. We are able to save a lot of time and effort by using this all-in-one solution.
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Pros
ActiveCampaign
  • The graphic design is very good, especially fonts, colours and templates
  • Flexibility of design and functionality
  • Takes a little while to learn it, but generally user-friendly
  • Looks very professional but doesn't cost much to get started
  • There are masses of integrations for ActiveCampaign, and the ones I tried all worked well and didn't take long to figure out.
Read full review
Flowlu
  • The system of adding only the features you need by installing as separated modules makes it easy to learn without being overwhelmed by the lots of features.
  • I really like its structure and clear interface. Not wasting much time by searching for the right buttons and settings. Looks like the developers use their own tool for everyday work
  • Flowlu offers a custom domain option to fully integrate fully it into our company toolbox. This helps offering a seamless experience for our clients.
  • The elaborated invoice module was the final argument for us to switch to Flowlu.
Read full review
Cons
ActiveCampaign
  • The email designing part could be easier to use. There are certain simple shortcuts that don't work, for example, adding links is more complicated than it should be, moving blocks around is hard, etc.
  • There's no good way to filter by 'active' and 'inactive' subscribers when editing en-mass.
  • I'd like more reporting data on one page.
Read full review
Flowlu
  • Flowlu should allow user to import their own invoice into app
  • Fellow should have their own email marketing system
  • It should integrate woo-commerce, a big e-commerce platform on WordPress. This will support users will in managing and sending emails to their customers.
Read full review
Likelihood to Renew
ActiveCampaign
I am committed at the moment. Rebuilding the automations I have would be a huge time drain. Plus the cost of learning a new system and the risk to deliverability of porting a 6,000 person list to a new platform. Also, AC offers everything I need ast a reasonable (but a little high) price. So, why not a 10? Because, early 2023, AC dropped a massive 2x price hike on long-term customers. They knew few would shift, so this feels like a cynical cash grab and left a bad taste, If they do something like this again, this camel will have a broken back.
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Flowlu
I have found Flowlu while searching [for] a collaborative tool for a friend's non-profit organization. As I read the description and made a trial test, I fell in love with the tool. So we are definitely going to renew. Not only because the delivered solutions are great but also because Flowlu's roadmap seems very [promising].
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Usability
ActiveCampaign
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
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Flowlu
They have a great onboarding checklist and if you follow it you will be able to use the software. That is easy to use in my book. Flowlu has also the ability to turn on and off apps that you use or not which makes it tailored to the business needs.
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Reliability and Availability
ActiveCampaign
I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
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Flowlu
No answers on this topic
Performance
ActiveCampaign
Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
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Flowlu
No answers on this topic
Support Rating
ActiveCampaign
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
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Flowlu
Great Support normally they respond in a few hours, which is very good, the knowledge base is good and the facebook groups are also very responsive. We are finding many videos online which are explaining Flowlu more and more daily.
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Implementation Rating
ActiveCampaign
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
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Flowlu
No answers on this topic
Alternatives Considered
ActiveCampaign
I moved to ActiveCampaign from Mailchimp. Admittedly, I was using the free version of Mailchimp, but I had numerous episodes of subscriber data NOT being added to Mailchimp, despite using API to integrate with my mailing list. Obviously, I couldn't pay for clicks and not capture subscriber data, so I had to find something else. ActiveCampaign has been 100% reliable in testing.
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Flowlu
Flowlu is easier to use and has more features, with more coming. ClickUp feels like it's more 'open' for any type of business with a lot of customization, whereas Flowlu feels like it was created for niches like my own, yet it can easily and quickly be customized for any type of business
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Scalability
ActiveCampaign
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!
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Flowlu
No answers on this topic
Return on Investment
ActiveCampaign
  • I haven't monetized my list yet so no clear ROI but great from a list-building perspective
  • The software is not cheap so at times I feel like I may not be getting the most out of the product because I'm not using all of the features
Read full review
Flowlu
  • Time invested in learning the app was huge, there's no go-to resource center and currently their knowledge is scattered (YouTube videos, Knowledge Base, API docs etc)
  • We are able to cancel subscriptions of some of the other CRM and project management apps as the needs are covered by Flowlu
  • There's a significant productivity boost after learning the app but this is not quite measurable just yet
Read full review
ScreenShots

ActiveCampaign Screenshots

Screenshot of tagging, that when combined with conditional content helps to put the right message in front of each customer.Screenshot of marketing automationScreenshot of audience segmentation based on engagement, purchase activity, lead score, or any other dimensionScreenshot of live chat, site messaging, email, and a unified inbox that can be used to build relationships with customers.Screenshot of the CRM, which helps sales reps to get more done in less time