What users are saying about

ActiveCampaign

Top Rated
59 Ratings

PipelineDeals

12 Ratings

ActiveCampaign

Top Rated
59 Ratings
Score 8.5 out of 101

PipelineDeals

12 Ratings
Score 8.2 out of 101

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Likelihood to Recommend

ActiveCampaign

ActiveCampaign is perfect for teams that want a lightweight, easy to use email software which still has the ability to deeply integrate with your codebase/business logic (through tagging via their API and automations).It strikes the balance nicely between allowing developers and marketers to collaborate --- simply instruct the developers to tag users appropriately in the business logic / code base, and then the marketers can use AC's automations initiated by a tag to come up with whatever complex follow-up they desire (all without bugging the developers again).
Ben Gelsey profile photo

PipelineDeals

Pipeline Deals is a great resource to quickly implement a CRM. It is easy and fast to set up an account, import your date and start using it. Both basic and advanced users will value the tool. If you are looking for something extremely simple (like Highrise HQ), this may not be the best fit.
Jason Montoya profile photo

Feature Rating Comparison

Email & Online Marketing

ActiveCampaign
7.8
PipelineDeals
WYSIWYG email editor
ActiveCampaign
7.7
PipelineDeals
Dynamic content
ActiveCampaign
7.4
PipelineDeals
Ability to test dynamic content
ActiveCampaign
7.5
PipelineDeals
Landing pages
ActiveCampaign
6.7
PipelineDeals
A/B testing
ActiveCampaign
7.2
PipelineDeals
Mobile optimization
ActiveCampaign
7.7
PipelineDeals
Email deliverability
ActiveCampaign
8.3
PipelineDeals
List management
ActiveCampaign
8.1
PipelineDeals
Triggered drip sequences
ActiveCampaign
9.3
PipelineDeals

Reporting & Analytics

ActiveCampaign
7.0
PipelineDeals
Dashboards
ActiveCampaign
7.1
PipelineDeals
Standard reports
ActiveCampaign
7.3
PipelineDeals
Custom reports
ActiveCampaign
6.7
PipelineDeals

Sales Force Automation

ActiveCampaign
PipelineDeals
6.5
Customer data management / contact management
ActiveCampaign
PipelineDeals
7.7
Workflow management
ActiveCampaign
PipelineDeals
6.4
Territory management
ActiveCampaign
PipelineDeals
6.4
Opportunity management
ActiveCampaign
PipelineDeals
7.4
Integration with email client (e.g., Outlook or Gmail)
ActiveCampaign
PipelineDeals
8.5
Contract management
ActiveCampaign
PipelineDeals
4.8
Quote & order management
ActiveCampaign
PipelineDeals
5.9
Interaction tracking
ActiveCampaign
PipelineDeals
8.2
Channel / partner relationship management
ActiveCampaign
PipelineDeals
2.7

Customer Service & Support

ActiveCampaign
PipelineDeals
8.5
Case management
ActiveCampaign
PipelineDeals
9.0
Call center management
ActiveCampaign
PipelineDeals
8.2
Help desk management
ActiveCampaign
PipelineDeals
8.2

Marketing Automation

ActiveCampaign
PipelineDeals
8.5
Lead management
ActiveCampaign
PipelineDeals
8.0
Email marketing
ActiveCampaign
PipelineDeals
9.1

CRM Project Management

ActiveCampaign
PipelineDeals
5.0
Task management
ActiveCampaign
PipelineDeals
2.7
Billing and invoicing management
ActiveCampaign
PipelineDeals
5.5
Reporting
ActiveCampaign
PipelineDeals
6.7

CRM Reporting & Analytics

ActiveCampaign
PipelineDeals
7.4
Forecasting
ActiveCampaign
PipelineDeals
8.0
Pipeline visualization
ActiveCampaign
PipelineDeals
8.6
Customizable reports
ActiveCampaign
PipelineDeals
5.7

Customization

ActiveCampaign
PipelineDeals
7.2
Custom fields
ActiveCampaign
PipelineDeals
6.5
Custom objects
ActiveCampaign
PipelineDeals
6.5
Scripting environment
ActiveCampaign
PipelineDeals
8.2
API for custom integration
ActiveCampaign
PipelineDeals
7.7

Security

ActiveCampaign
PipelineDeals
8.1
Single sign-on capability
ActiveCampaign
PipelineDeals
7.3
Role-based user permissions
ActiveCampaign
PipelineDeals
9.0

Social CRM

ActiveCampaign
PipelineDeals
8.1
Social data
ActiveCampaign
PipelineDeals
8.1
Social engagement
ActiveCampaign
PipelineDeals
8.2

Integrations with 3rd-party Software

ActiveCampaign
PipelineDeals
7.6
Marketing automation
ActiveCampaign
PipelineDeals
8.0
Compensation management
ActiveCampaign
PipelineDeals
7.3

Platform

ActiveCampaign
PipelineDeals
6.7
Mobile access
ActiveCampaign
PipelineDeals
6.7

Pros

  • Marketing Automation
  • Click/Link Tracking
  • Email Integration with Gmail via a Chrome extension
No photo available
  • Flexibility: It provides the flexibility to set it up how you want to use it. Customization is beyond what you probably want or need.
  • Reporting: We were able to setup all types of reporting and tracking.
  • Ease of Use: While the platform was powerful, it was always easy to use.
Jason Montoya profile photo

Cons

  • There is no media database/library. All images uploaded for use just kind of "live" with the user that uploaded them in the emails and there is no easy way to organize them and there is no way to share them amongst different users. So needless to say, images are just kind of a mess.
  • Campaigns can be organized by various methods - type, status, label and list. But there is no way to organize by campaign name, date created or date scheduled/sent which would be helpful for the person creating all the emails to keep track of what's done and needs to be done. (You can sort by 'last modified' but if you jump around a bit between emails, that doesn't help.)
Tracy Beers profile photo
  • There was not really anything it didn't do well that had an impact on our organization.
Jason Montoya profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
PipelineDeals7.0
Based on 1 answer
If we can integrate and easily export and clean all of our data such that it can be used for multiple purposes, i.e. outreach to guests, sending out newsletters to subscribers, doing research and tracking progress, we will definitely renew
Brian Welk profile photo

Alternatives Considered

Dr Olivier Becherel - Leadership and Executive Coaching profile photo
We originally used Highrise HQ and it was great for a while. Unfortunately, the simplicity and lack of reporting sent us looking for a new alternative solution. When we came across Pipelinedeals.com, it seemed to fit our needs perfectly. We signed up for a trial and began using it. We never stopped.
Jason Montoya profile photo

Return on Investment

  • Better engagement with my client base
  • Being able to take the lead on an educational journey that is automated and consistent
  • Simplified email communication and the take to email client sand leads
  • Save us a lot of time and we can recycle content and create new automations
Dr Olivier Becherel - Leadership and Executive Coaching profile photo
  • Visibility. Tracking and seeing our activity increased our productivity.
  • Encouraging. Seeing our progress made it more encouraging to keep going when things were hard.
  • Tracking ROI: Our ability to see our ROI on our marketing and sales efforts was powerful in adjusting our efforts as a company.
  • Followup Efficiency: Knowing who we need to reach out to and when is very helpful when managing multiple contacts and leads.
Jason Montoya profile photo

Pricing Details

ActiveCampaign

General
Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

PipelineDeals

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details