ActiveCampaign vs. Recruit CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ActiveCampaign
Score 8.0 out of 10
N/A
ActiveCampaign helps small teams power big businesses with a platform for intelligent marketing automation. It provides email marketing, marketing automation, and CRM tools that help businesses to create incredible customer experiences.
$19
per month
Recruit CRM
Score 9.5 out of 10
N/A
Recruit CRM is an Applicant Tracking System which is designed to help recruitment agencies, executive search firms, headhunters, and independent recruiters perform better. Recruit CRM helps manage candidates, clients, contacts, resumes, and emails in one place. Source candidates, clients, and companies from LinkedIn with one click. Boolean search and Radius Search features helps users find records with better results. Moreover, Recruit CRM hosts a jobs page on the user's…
$69
per user
Pricing
ActiveCampaignRecruit CRM
Editions & Modules
No answers on this topic
Pro
$69.00
per user
Enterprise
$125.00
per user
Offerings
Pricing Offerings
ActiveCampaignRecruit CRM
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
ActiveCampaignRecruit CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ActiveCampaign
8.9
664 Ratings
13% above category average
Recruit CRM
-
Ratings
WYSIWYG email editor9.3581 Ratings00 Ratings
Dynamic content9.0520 Ratings00 Ratings
Ability to test dynamic content8.7471 Ratings00 Ratings
Landing pages8.0338 Ratings00 Ratings
A/B testing9.0380 Ratings00 Ratings
Mobile optimization9.3526 Ratings00 Ratings
Email deliverability reporting7.4631 Ratings00 Ratings
List management9.6650 Ratings00 Ratings
Triggered drip sequences9.6574 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ActiveCampaign
7.4
524 Ratings
4% below category average
Recruit CRM
-
Ratings
Lead nurturing automation9.1491 Ratings00 Ratings
Lead scoring and grading8.1359 Ratings00 Ratings
Data quality management9.1401 Ratings00 Ratings
Automated sales alerts and tasks9.1355 Ratings00 Ratings
Lead segmentation and distribution1.81 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ActiveCampaign
9.5
374 Ratings
22% above category average
Recruit CRM
-
Ratings
Calendaring9.6295 Ratings00 Ratings
Event/webinar marketing9.4286 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ActiveCampaign
9.5
287 Ratings
24% above category average
Recruit CRM
-
Ratings
Social sharing and campaigns9.6254 Ratings00 Ratings
Social profile integration9.4250 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ActiveCampaign
8.3
627 Ratings
10% above category average
Recruit CRM
-
Ratings
Dashboards8.0597 Ratings00 Ratings
Standard reports8.0584 Ratings00 Ratings
Custom reports9.0377 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ActiveCampaign
9.2
491 Ratings
19% above category average
Recruit CRM
-
Ratings
API9.5391 Ratings00 Ratings
Role-based workflow & approvals9.2267 Ratings00 Ratings
Customizability9.4420 Ratings00 Ratings
Integration with Salesforce.com9.292 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.760 Ratings00 Ratings
Integration with SugarCRM9.756 Ratings00 Ratings
Third-party software integrations7.520 Ratings00 Ratings
Recruiting / ATS
Comparison of Recruiting / ATS features of Product A and Product B
ActiveCampaign
-
Ratings
Recruit CRM
9.1
13 Ratings
13% above category average
Job Requisition Management00 Ratings8.712 Ratings
Company Website Posting00 Ratings9.512 Ratings
Publish to Social Media00 Ratings9.19 Ratings
Job Search Site Posting00 Ratings9.59 Ratings
Customized Application Form00 Ratings9.312 Ratings
Resume Management00 Ratings8.713 Ratings
Duplicate Candidate Prevention00 Ratings8.712 Ratings
Candidate Search00 Ratings8.713 Ratings
Applicant Tracking00 Ratings9.512 Ratings
Collaboration00 Ratings9.011 Ratings
Task Creation and Delegation00 Ratings8.912 Ratings
Email Templates00 Ratings9.212 Ratings
User Permissions00 Ratings9.611 Ratings
Notifications and Alerts00 Ratings9.311 Ratings
Reporting00 Ratings8.411 Ratings
Best Alternatives
ActiveCampaignRecruit CRM
Small Businesses
Vbout
Vbout
Score 9.4 out of 10
Crelate
Crelate
Score 9.1 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Paypro Workforce Management
Paypro Workforce Management
Score 9.5 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Vibe HCM
Vibe HCM
Score 4.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ActiveCampaignRecruit CRM
Likelihood to Recommend
7.9
(676 ratings)
9.5
(13 ratings)
Likelihood to Renew
8.4
(25 ratings)
-
(0 ratings)
Usability
7.6
(38 ratings)
9.1
(12 ratings)
Availability
9.1
(5 ratings)
-
(0 ratings)
Performance
6.9
(5 ratings)
-
(0 ratings)
Support Rating
1.4
(41 ratings)
9.5
(12 ratings)
In-Person Training
9.1
(2 ratings)
-
(0 ratings)
Online Training
7.3
(1 ratings)
-
(0 ratings)
Implementation Rating
8.6
(14 ratings)
-
(0 ratings)
Configurability
6.5
(4 ratings)
-
(0 ratings)
Ease of integration
8.9
(4 ratings)
-
(0 ratings)
Product Scalability
1.6
(5 ratings)
-
(0 ratings)
Vendor post-sale
6.5
(4 ratings)
-
(0 ratings)
Vendor pre-sale
7.2
(4 ratings)
-
(0 ratings)
User Testimonials
ActiveCampaignRecruit CRM
Likelihood to Recommend
ActiveCampaign
ActiveCampaign is brilliant for small businesses wanting a secure, reliable and user friendly email capture software that filters users emails into the appropriate category/tags and have endless options when it comes to having different lead magnets and ways users may sign up. It's been super handy for my small business to send regular emails and be able to analyse the success rates and open rates of emails and the ability to resend them with a different subject line. It's made email marketing really easy peasy.
Read full review
Recruit CRM
Recruit CRM is would make a great choice if you are looking for a CRM/ATS partner. Their training and support make it impossible to not have the tools necessary for success from the first sign-on. They continue to improve their product by soliciting direct feedback and suggested features from users. Their customer support is live 24-7 and the response time for any questions or issues is outstanding which is critical for a company with employees in different time zones or one without on-site technical support.
Read full review
Pros
ActiveCampaign
  • The graphic design is very good, especially fonts, colours and templates
  • Flexibility of design and functionality
  • Takes a little while to learn it, but generally user-friendly
  • Looks very professional but doesn't cost much to get started
  • There are masses of integrations for ActiveCampaign, and the ones I tried all worked well and didn't take long to figure out.
Read full review
Recruit CRM
  • Easy parsing Resume
  • Adding contacts, Companies, candidates with ease from Linkedin
  • setting tasks and calendar invites
  • Advanced boolean search of candidates
  • reports on Activities
  • Fully Customize system
  • Email triggers
  • contact stages
  • Hiring pipeline
  • Deals pipeline
  • Phone calling & Recording Settings
  • Deal Pipeline
Read full review
Cons
ActiveCampaign
  • The email designing part could be easier to use. There are certain simple shortcuts that don't work, for example, adding links is more complicated than it should be, moving blocks around is hard, etc.
  • There's no good way to filter by 'active' and 'inactive' subscribers when editing en-mass.
  • I'd like more reporting data on one page.
Read full review
Recruit CRM
  • They are adding a lot of features all the time which can be annoying
  • They are usually catching up with features that other programs have rather than being more innovative
  • Other than this, I do not really have any complaints about this software
Read full review
Likelihood to Renew
ActiveCampaign
I am committed at the moment. Rebuilding the automations I have would be a huge time drain. Plus the cost of learning a new system and the risk to deliverability of porting a 6,000 person list to a new platform. Also, AC offers everything I need ast a reasonable (but a little high) price. So, why not a 10? Because, early 2023, AC dropped a massive 2x price hike on long-term customers. They knew few would shift, so this feels like a cynical cash grab and left a bad taste, If they do something like this again, this camel will have a broken back.
Read full review
Recruit CRM
No answers on this topic
Usability
ActiveCampaign
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
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Recruit CRM
There is always room for improvement and I believe RCRM is a great system that is adapting to what it's users want and need. The system suits our needs and is a huge improvement from our previous system. I can't say enough good things about the customer service. They have great follow up and always get back to me within the same day. If there is ever an unknown, there is a timeline given for follow up and a promise to get it resolved. They always come through. It's important to have a team behind your software that listens and adapts.
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Reliability and Availability
ActiveCampaign
I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
Read full review
Recruit CRM
No answers on this topic
Performance
ActiveCampaign
Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
Read full review
Recruit CRM
No answers on this topic
Support Rating
ActiveCampaign
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
Read full review
Recruit CRM
Again, the customer service team is awesome. They always respond in the same day and have resolved any issue I have ever had. They have made improvements to the system on a weekly basis, always improving for their users. There is a forum where you can leave your feature suggestions and vote on ones left by other users. The reps will jump on a call or screen share with you if you need to be walked through anything. They go above and beyond.
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Implementation Rating
ActiveCampaign
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
Read full review
Recruit CRM
No answers on this topic
Alternatives Considered
ActiveCampaign
I moved to ActiveCampaign from Mailchimp. Admittedly, I was using the free version of Mailchimp, but I had numerous episodes of subscriber data NOT being added to Mailchimp, despite using API to integrate with my mailing list. Obviously, I couldn't pay for clicks and not capture subscriber data, so I had to find something else. ActiveCampaign has been 100% reliable in testing.
Read full review
Recruit CRM
We evaluated about 3-5 different vendors. The low barrier to entry made it an easy target to test out. Forcing an upfront annual fee was not in our interest without extensively testing the product. We also had a very basic requirement - an easy way to intake a large number of candidates and move them through a recruitment process. We didn't need anything else special at the time and recruit CRM was the most straightforward application that would provide us with a solution.
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Scalability
ActiveCampaign
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!
Read full review
Recruit CRM
No answers on this topic
Return on Investment
ActiveCampaign
  • I haven't monetized my list yet so no clear ROI but great from a list-building perspective
  • The software is not cheap so at times I feel like I may not be getting the most out of the product because I'm not using all of the features
Read full review
Recruit CRM
  • Huge Impact on ROI (This is going from having no ATS to having an ATS)
  • Allowed us to focus more work on our user experiences rather than building our own tool to manage recruitment operations
  • Has allowed us to maintain a relatively low cost in our tooling
Read full review
ScreenShots

ActiveCampaign Screenshots

Screenshot of tagging, that when combined with conditional content helps to put the right message in front of each customer.Screenshot of marketing automationScreenshot of audience segmentation based on engagement, purchase activity, lead score, or any other dimensionScreenshot of live chat, site messaging, email, and a unified inbox that can be used to build relationships with customers.Screenshot of the CRM, which helps sales reps to get more done in less time

Recruit CRM Screenshots

Screenshot of DashboardScreenshot of Candidate ManagementScreenshot of Company ManagementScreenshot of Detail View of a CandidateScreenshot of Email ClientScreenshot of Reports