What users are saying about
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Top Rated
689 Ratings

ActiveCampaign

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Top Rated
689 Ratings
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Score 8.8 out of 100
47 Ratings
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Score 8.8 out of 100

Likelihood to Recommend

ActiveCampaign

ActiveCampaign is especially good for businesses that would like to connect their online store with their email marketing platform to maximize returns. What sets ActiveCampaign apart from all other email platforms is its ability to lead potential buyers through automated flows. If you are just looking to deliver your monthly newsletters ActiveCampaign is likely too much power, and price for what you need. But if you want the most customizable experience for your customers and potential customers then ActiveCampaign truly stands alone as the best available platform.
Tim Weatherall | TrustRadius Reviewer

SAP Business ByDesign

Do you plan on going public at some point? If so, this may not be the best solution for you
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

ActiveCampaign
8.4
SAP Business ByDesign
WYSIWYG email editor
ActiveCampaign
8.1
SAP Business ByDesign
Dynamic content
ActiveCampaign
8.5
SAP Business ByDesign
Ability to test dynamic content
ActiveCampaign
8.0
SAP Business ByDesign
Landing pages
ActiveCampaign
7.1
SAP Business ByDesign
A/B testing
ActiveCampaign
8.7
SAP Business ByDesign
Mobile optimization
ActiveCampaign
8.2
SAP Business ByDesign
Email deliverability reporting
ActiveCampaign
8.9
SAP Business ByDesign
List management
ActiveCampaign
8.8
SAP Business ByDesign
Triggered drip sequences
ActiveCampaign
9.1
SAP Business ByDesign

Lead Management

ActiveCampaign
8.5
SAP Business ByDesign
Lead nurturing
ActiveCampaign
8.8
SAP Business ByDesign
Lead scoring and grading
ActiveCampaign
8.4
SAP Business ByDesign
Data quality management
ActiveCampaign
8.2
SAP Business ByDesign
Automated sales alerts and tasks
ActiveCampaign
8.6
SAP Business ByDesign

Campaign Management

ActiveCampaign
7.9
SAP Business ByDesign
Calendaring
ActiveCampaign
7.7
SAP Business ByDesign
Event/webinar marketing
ActiveCampaign
8.1
SAP Business ByDesign

Social Media Marketing

ActiveCampaign
8.3
SAP Business ByDesign
Social sharing and campaigns
ActiveCampaign
8.4
SAP Business ByDesign
Social profile integration
ActiveCampaign
8.1
SAP Business ByDesign

Reporting & Analytics

ActiveCampaign
8.5
SAP Business ByDesign
9.2
Dashboards
ActiveCampaign
8.5
SAP Business ByDesign
8.8
Standard reports
ActiveCampaign
8.6
SAP Business ByDesign
9.2
Custom reports
ActiveCampaign
8.3
SAP Business ByDesign
9.6

Platform & Infrastructure

ActiveCampaign
8.7
SAP Business ByDesign
API
ActiveCampaign
8.7
SAP Business ByDesign
Role-based workflow & approvals
ActiveCampaign
8.4
SAP Business ByDesign
Customizability
ActiveCampaign
8.6
SAP Business ByDesign
Integration with Salesforce.com
ActiveCampaign
8.6
SAP Business ByDesign
Integration with Microsoft Dynamics CRM
ActiveCampaign
8.9
SAP Business ByDesign
Integration with SugarCRM
ActiveCampaign
8.8
SAP Business ByDesign

Payroll Management

ActiveCampaign
SAP Business ByDesign
8.4
Benefit plan administration
ActiveCampaign
SAP Business ByDesign
4.5
Direct deposit files
ActiveCampaign
SAP Business ByDesign
9.1
Salary revision and increment management
ActiveCampaign
SAP Business ByDesign
10.0
Reimbursement management
ActiveCampaign
SAP Business ByDesign
10.0

Customization

ActiveCampaign
SAP Business ByDesign
9.2
API for custom integration
ActiveCampaign
SAP Business ByDesign
9.2
Plug-ins
ActiveCampaign
SAP Business ByDesign
9.2

Security

ActiveCampaign
SAP Business ByDesign
9.3
Single sign-on capability
ActiveCampaign
SAP Business ByDesign
9.0
Role-based user permissions
ActiveCampaign
SAP Business ByDesign
9.6

General Ledger and Configurable Accounting

ActiveCampaign
SAP Business ByDesign
8.7
Accounts payable
ActiveCampaign
SAP Business ByDesign
9.2
Accounts receivable
ActiveCampaign
SAP Business ByDesign
9.2
Global Financial Support
ActiveCampaign
SAP Business ByDesign
9.2
Primary and Secondary Ledgers
ActiveCampaign
SAP Business ByDesign
9.2
Intercompany Accounting
ActiveCampaign
SAP Business ByDesign
8.8
Localizations
ActiveCampaign
SAP Business ByDesign
8.4
Journals and Reconciliations
ActiveCampaign
SAP Business ByDesign
8.8
Enterprise Accounting
ActiveCampaign
SAP Business ByDesign
9.2
Configurable Accounting
ActiveCampaign
SAP Business ByDesign
9.2
Centralized Rules Framework
ActiveCampaign
SAP Business ByDesign
8.0
Standardized Processes
ActiveCampaign
SAP Business ByDesign
8.0

Inventory Management

ActiveCampaign
SAP Business ByDesign
9.0
Inventory tracking
ActiveCampaign
SAP Business ByDesign
9.2
Automatic reordering
ActiveCampaign
SAP Business ByDesign
10.0
Location management
ActiveCampaign
SAP Business ByDesign
8.0
Manufacturing module
ActiveCampaign
SAP Business ByDesign
9.0

Order Management

ActiveCampaign
SAP Business ByDesign
8.5
Pricing
ActiveCampaign
SAP Business ByDesign
9.2
Order entry
ActiveCampaign
SAP Business ByDesign
9.2
Credit card processing
ActiveCampaign
SAP Business ByDesign
4.5
Cost of goods sold
ActiveCampaign
SAP Business ByDesign
9.2
Order Orchestration
ActiveCampaign
SAP Business ByDesign
9.2
End-to-end order visibility
ActiveCampaign
SAP Business ByDesign
10.0
Order exception Resolution
ActiveCampaign
SAP Business ByDesign
8.0

Subledger and Financial Process

ActiveCampaign
SAP Business ByDesign
9.2
Automated Invoice Processing
ActiveCampaign
SAP Business ByDesign
9.2
Shared Services Payments
ActiveCampaign
SAP Business ByDesign
9.2
Billings Management
ActiveCampaign
SAP Business ByDesign
8.8
Customer Receipt Applications
ActiveCampaign
SAP Business ByDesign
9.2
Customer Collections
ActiveCampaign
SAP Business ByDesign
9.2
Revenue Recognition
ActiveCampaign
SAP Business ByDesign
9.2
Cash Management
ActiveCampaign
SAP Business ByDesign
9.2
Asset Management
ActiveCampaign
SAP Business ByDesign
9.2
Travel & Expense Management
ActiveCampaign
SAP Business ByDesign
10.0
Budgetary Control & Encumbrance Accounting
ActiveCampaign
SAP Business ByDesign
10.0
Period Close
ActiveCampaign
SAP Business ByDesign
9.2
Transactions Tax
ActiveCampaign
SAP Business ByDesign
8.0
Subledger Reconciliations
ActiveCampaign
SAP Business ByDesign
9.2

Project Financial Management

ActiveCampaign
SAP Business ByDesign
9.2
Budgeting and Forecasting
ActiveCampaign
SAP Business ByDesign
10.0
Project Costing
ActiveCampaign
SAP Business ByDesign
9.2
Cost Capture
ActiveCampaign
SAP Business ByDesign
9.2
Capital Project Management
ActiveCampaign
SAP Business ByDesign
9.2
Customer Invoicing
ActiveCampaign
SAP Business ByDesign
9.2
Customer Contract Compliance
ActiveCampaign
SAP Business ByDesign
8.0
Project Revenue Recognition
ActiveCampaign
SAP Business ByDesign
9.2
Project Financial Performance Analysis
ActiveCampaign
SAP Business ByDesign
9.2
Project Financials Dashboard
ActiveCampaign
SAP Business ByDesign
9.2
Real-time Financial Reporting
ActiveCampaign
SAP Business ByDesign
9.2
Embedded Business Intelligence
ActiveCampaign
SAP Business ByDesign
9.2
Project Planning Collaboration
ActiveCampaign
SAP Business ByDesign
9.2

Project Execution Management

ActiveCampaign
SAP Business ByDesign
8.3
Project Planning and Scheduling
ActiveCampaign
SAP Business ByDesign
9.2
Project Manager Dashboard
ActiveCampaign
SAP Business ByDesign
9.2
Resource Manager Dashboard
ActiveCampaign
SAP Business ByDesign
8.0
Task Insight for Project Managers
ActiveCampaign
SAP Business ByDesign
8.0
Project Manager Mobile Functionality
ActiveCampaign
SAP Business ByDesign
8.0
Team Member Task Collaboration
ActiveCampaign
SAP Business ByDesign
8.0
Real-Time Project Reporting
ActiveCampaign
SAP Business ByDesign
8.0

Grants Management

ActiveCampaign
SAP Business ByDesign
10.0
Award Lifecycle Management
ActiveCampaign
SAP Business ByDesign
10.0
Spending Control
ActiveCampaign
SAP Business ByDesign
10.0
Billing
ActiveCampaign
SAP Business ByDesign
10.0

Procurement

ActiveCampaign
SAP Business ByDesign
8.0
Sourcing Analysis
ActiveCampaign
SAP Business ByDesign
8.0
Bids Analyzed and Compared
ActiveCampaign
SAP Business ByDesign
8.0
Invoice Automated Matching
ActiveCampaign
SAP Business ByDesign
8.0
Requisitions-to-Purchase Orders Integrated
ActiveCampaign
SAP Business ByDesign
8.0
Spend Compliance Management
ActiveCampaign
SAP Business ByDesign
8.0
Supplier Management
ActiveCampaign
SAP Business ByDesign
8.0

Logistics

ActiveCampaign
SAP Business ByDesign
9.2
Inventory Visibility
ActiveCampaign
SAP Business ByDesign
9.2
Warehouse Workforce Management
ActiveCampaign
SAP Business ByDesign
9.2

Manufacturing

ActiveCampaign
SAP Business ByDesign
9.0
Production Process Design
ActiveCampaign
SAP Business ByDesign
9.2
Supply Chain Business Flows
ActiveCampaign
SAP Business ByDesign
9.2
Production Management
ActiveCampaign
SAP Business ByDesign
9.2
Contracted Manufacturing Management
ActiveCampaign
SAP Business ByDesign
10.0
Configuration Management
ActiveCampaign
SAP Business ByDesign
8.0
Work Definition
ActiveCampaign
SAP Business ByDesign
10.0
Work Execution
ActiveCampaign
SAP Business ByDesign
8.0
Advanced Fulfillment
ActiveCampaign
SAP Business ByDesign
8.0
Manufacturing Costs
ActiveCampaign
SAP Business ByDesign
9.2

Supply Chain

ActiveCampaign
SAP Business ByDesign
8.6
Forecasting
ActiveCampaign
SAP Business ByDesign
9.2
Inventory Planning
ActiveCampaign
SAP Business ByDesign
9.2
Multi-tier Supply Chain Planning
ActiveCampaign
SAP Business ByDesign
8.0
Performance Monitoring
ActiveCampaign
SAP Business ByDesign
8.0

Pros

ActiveCampaign

  • The automation triggers and workflow commands available are impressive. Very robust, it's so robust I don't know what's capable of doing since I stick to foundational triggers
  • The tagging system and segmentation approach is convenient since one can create segments from different places
  • I was relatively simple to navigate around the platform. (finding where are the lists, campaigns, automations.
  • I liked the quick ability to search for specific contacts based on status and tags.
Juan R. Arroyo Yap | TrustRadius Reviewer

SAP Business ByDesign

  • I like the ease of use and the implementation methodology.
  • With SAP Business ByDesign you can integrate other systems with Web Services, and data technology to get information easy and fast.
  • SAP Business ByDesign includes an Analytics Module to create new reports in regards to your needs.
Henry Winchonlong | TrustRadius Reviewer

Cons

ActiveCampaign

  • With the high level of customization, can be complex or overwhelming for some new users
  • Would like the ability to add some features a la carte instead of having to upgrade
  • Some reports can feel a little limited and the ability to create custom reports and charts/graphs would be nice
Kim McCumber | TrustRadius Reviewer

SAP Business ByDesign

  • Time off request could be better. Right now, there is no option for sick time
  • It crashes often
  • Customization could be better
Anonymous | TrustRadius Reviewer

Likelihood to Renew

ActiveCampaign

ActiveCampaign 9.1
Based on 17 answers
For our clients (Course creators, event hosts & managers, business leaders that have existing marketing in place and want to grow past 6 & 7 figures), we highly recommend ActiveCampaign, because:
  • Broad capabilities - ability to create individual emails to specific segments (the right people) at the right time (predictive sending for the greatest likelihood of conversion) and automated flows so that our clients are generating revenue
  • Integrations - We run ads for our clients, and ActiveCampaign automatically creates dynamic audiences for our social media platforms so that our ads are going to audiences that have just opened or clicked emails (or that follows up with people who haven't engaged). The number of programs that ActiveCampaign connects to makes the marketing a seamless experience for our clients.
  • Visualization of data - With the flow builder, you can see where people are in the process, what tags are being applied overall - makes it so much easier to create email marketing solutions for clients.
  • Reporting - The ability to see specific open, click, and conversion rates in one place.
  • Outstanding customer support - Having the ActiveCampaign team behind you makes it easy to recommend and use it for clients.
page V | TrustRadius Reviewer

SAP Business ByDesign

SAP Business ByDesign 9.0
Based on 3 answers
SAP BYD work centers are consistent and easy to navigate once you understand one work center. The document flow tab that is in each window allows one to see all related transactions. Document flow is important because one is able to see the flow of transactions and can therefore reverse transactions by following the document flow in reverse. It is possible to group items in each overview screen to see what items are open. The system is working as hoped.
Larry Peck, CPA | TrustRadius Reviewer

Usability

ActiveCampaign

ActiveCampaign 8.1
Based on 33 answers
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
Matt Dickerson | TrustRadius Reviewer

SAP Business ByDesign

SAP Business ByDesign 8.0
Based on 1 answer
Because SAP Business ByDesign allows us to improve our work, reduce the operational steps, implement audit controls, allows us found standard reports or it allows us to create new ones if you need more than the exists are enough for your work or your needs. Overall, SAP Business ByDesign allows us to standardize our operations, enhance our work, improve our skills, work over a web environment or mobile interface.
Henry Winchonlong | TrustRadius Reviewer

Reliability and Availability

ActiveCampaign

ActiveCampaign 9.1
Based on 5 answers
I've never had ActiveCampaign down for maintenance. I'm sure they update things, but they always seem to manage to stay live. Also, I've had very few errors, if any. None come to mind. This might be to due to the fact I focus on building things as simply as possible, but I also believe it's due to the quality of the software.
Ben Marcoux Roofing Lead Generation Expert | TrustRadius Reviewer

SAP Business ByDesign

No score
No answers yet
No answers on this topic

Performance

ActiveCampaign

ActiveCampaign 8.6
Based on 5 answers
ActiveCampaign works seamlessly with the other tools I use. It integrates directly with most. And if no direct integration is available, there is almost always one you can make using Zapier. I've yet to run into a technical error that prevented me from doing something I wanted to be able to do.
Ben Marcoux Roofing Lead Generation Expert | TrustRadius Reviewer

SAP Business ByDesign

No score
No answers yet
No answers on this topic

Support Rating

ActiveCampaign

ActiveCampaign 6.6
Based on 38 answers
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
Chesare Johnson | TrustRadius Reviewer

SAP Business ByDesign

SAP Business ByDesign 9.0
Based on 1 answer
The Business ByDesign support is stablished since you contract the service with SAP. SAP resolves according to the service level agreement. Currently, we continue with the service and we are using the support channels available. We are receiving the support. The SAP support gets an incident and after that, they contact us to resolve the incident, if necessary, they set the meeting to understand it or we explain the incident
Henry Winchonlong | TrustRadius Reviewer

Implementation Rating

ActiveCampaign

ActiveCampaign 8.5
Based on 11 answers
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
William Ainslie | TrustRadius Reviewer

SAP Business ByDesign

SAP Business ByDesign 8.0
Based on 1 answer
I recommend implementing all workshops during the ERP selection that you need to know very well about the ERP software. It allows us to gather information to accurate the plan of the project implementation. Additionally, we must reach the high-level commitment to achieve the main goals, to define the RACI matrix and communicate to all project stakeholders.
Henry Winchonlong | TrustRadius Reviewer

Alternatives Considered

ActiveCampaign

MC was great but was too expensive and limited in scope for unlimited send caps. AWeber has a good email builder but at that time didn't have webhooks, making it difficult to use to meet our needs. ActiveCampaign solved both of these problems by giving us unlimited sends and providing a robust API to manage our registration process and offer our members a way to update their details in real-time.
Lee McIntosh | TrustRadius Reviewer

SAP Business ByDesign

ByDesign stacks up well against the competition. Companies that do multiple things are usually the best fit (manufacturing, distribution, and service). The more 'modules' used, the fewer competitors will be able to meet the company's needs. It is not inexpensive, but if the needs of the company have the complexity from either a global perspective and need localizations and foreign currency, or a volume perspective and need resources greater than what can be easily housed on-premise, ByDesign should be a top consideration.
Brandon Knight | TrustRadius Reviewer

Scalability

ActiveCampaign

ActiveCampaign 8.8
Based on 4 answers
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!
Michelle Hill | TrustRadius Reviewer

SAP Business ByDesign

No score
No answers yet
No answers on this topic

Return on Investment

ActiveCampaign

  • I went from 0-50 new emails on my list in a matter of weeks, due to the simplicity and functionality of the landing pages/forms.
  • Because of the great email tracking features, I was able to observe and shift my emails so that I went from a 15% open rate to a 50% open rate.
Triana Garrett | TrustRadius Reviewer

SAP Business ByDesign

  • Positive - Access to the real-time reporting allowing for faster decision making especially when fixed price projects are heading into an over budget position.
  • Positive - Complex KPI can now be tracked and as a consequence intensive plans can be made to capitalise on this level of reporting. Staff also have clear visibility over their own performance.
  • Negative - We are a bit on the small side at 30 employees for a ByD solution so it was relatively expensive for us. It would be a much better value preposition above 50 employees.
Rod Taubman | TrustRadius Reviewer

Screenshots

Pricing Details

ActiveCampaign

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ActiveCampaign Editions & Modules

Edition
Lite$9.001
Plus$492
Professional$1293
Enterprise$2294
  1. Per Month [3 Users]
  2. Per Month [25 Users]
  3. Per Month [50 Users]
  4. Per Month [Unlimited Users]
Additional Pricing Details

SAP Business ByDesign

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

SAP Business ByDesign Editions & Modules

Additional Pricing Details
SAP Business ByDesign is available for a monthly software-as-a-service (SaaS) subscription, based on a base package, user types, and number of users.

Rating Summary

Likelihood to Recommend

ActiveCampaign
9.0
SAP Business ByDesign
9.6

Likelihood to Renew

ActiveCampaign
9.1
SAP Business ByDesign
9.0

Usability

ActiveCampaign
8.1
SAP Business ByDesign
8.0

Reliability and Availability

ActiveCampaign
9.1
SAP Business ByDesign

Performance

ActiveCampaign
8.6
SAP Business ByDesign

Support Rating

ActiveCampaign
6.6
SAP Business ByDesign
9.0

In-Person Training

ActiveCampaign
7.3
SAP Business ByDesign

Implementation Rating

ActiveCampaign
8.5
SAP Business ByDesign
8.0

Scalability

ActiveCampaign
8.8
SAP Business ByDesign

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