What users are saying about
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Top Rated
850 Ratings
28 Ratings

ActiveCampaign

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Top Rated
850 Ratings
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Score 8.6 out of 100
28 Ratings
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Score 7.3 out of 100

Feature Set Ratings

    Email & Online Marketing

    8.5

    ActiveCampaign

    85%

    Workamajig

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 9/9 features

    WYSIWYG email editor

    7.9
    79%
    562 Ratings
    N/A
    0 Ratings

    Dynamic content

    8.3
    83%
    501 Ratings
    N/A
    0 Ratings

    Ability to test dynamic content

    8.3
    83%
    453 Ratings
    N/A
    0 Ratings

    Landing pages

    7.4
    74%
    325 Ratings
    N/A
    0 Ratings

    A/B testing

    8.6
    86%
    366 Ratings
    N/A
    0 Ratings

    Mobile optimization

    8.6
    86%
    510 Ratings
    N/A
    0 Ratings

    Email deliverability reporting

    9.3
    93%
    655 Ratings
    N/A
    0 Ratings

    List management

    9.0
    90%
    631 Ratings
    N/A
    0 Ratings

    Triggered drip sequences

    9.1
    91%
    557 Ratings
    N/A
    0 Ratings

    Lead Management

    8.7

    ActiveCampaign

    87%

    Workamajig

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 4/4 features

    Lead nurturing

    9.0
    90%
    477 Ratings
    N/A
    0 Ratings

    Lead scoring and grading

    8.6
    86%
    348 Ratings
    N/A
    0 Ratings

    Data quality management

    8.7
    87%
    391 Ratings
    N/A
    0 Ratings

    Automated sales alerts and tasks

    8.7
    87%
    345 Ratings
    N/A
    0 Ratings

    Campaign Management

    8.5

    ActiveCampaign

    85%

    Workamajig

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 2/2 features

    Calendaring

    8.4
    84%
    284 Ratings
    N/A
    0 Ratings

    Event/webinar marketing

    8.6
    86%
    276 Ratings
    N/A
    0 Ratings

    Social Media Marketing

    8.8

    ActiveCampaign

    88%

    Workamajig

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 2/2 features

    Social sharing and campaigns

    8.9
    89%
    247 Ratings
    N/A
    0 Ratings

    Social profile integration

    8.6
    86%
    242 Ratings
    N/A
    0 Ratings

    Reporting & Analytics

    8.6

    ActiveCampaign

    86%

    Workamajig

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 3/3 features

    Dashboards

    8.6
    86%
    579 Ratings
    N/A
    0 Ratings

    Standard reports

    8.8
    88%
    566 Ratings
    N/A
    0 Ratings

    Custom reports

    8.4
    84%
    364 Ratings
    N/A
    0 Ratings

    Platform & Infrastructure

    8.7

    ActiveCampaign

    87%

    Workamajig

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 7/7 features

    API

    9.2
    92%
    380 Ratings
    N/A
    0 Ratings

    Role-based workflow & approvals

    8.6
    86%
    258 Ratings
    N/A
    0 Ratings

    Customizability

    8.9
    89%
    403 Ratings
    N/A
    0 Ratings

    Integration with Salesforce.com

    8.7
    87%
    86 Ratings
    N/A
    0 Ratings

    Integration with Microsoft Dynamics CRM

    8.9
    89%
    56 Ratings
    N/A
    0 Ratings

    Integration with SugarCRM

    8.8
    88%
    52 Ratings
    N/A
    0 Ratings

    Third-party software integrations

    7.6
    76%
    3 Ratings
    N/A
    0 Ratings

    Project Management

    ActiveCampaign

    Feature Set Not Supported
    N/A
    6.3

    Workamajig

    63%
    Workamajig ranks higher in 14/14 features

    Task Management

    N/A
    0 Ratings
    7.3
    73%
    11 Ratings

    Resource Management

    N/A
    0 Ratings
    6.3
    63%
    11 Ratings

    Gantt Charts

    N/A
    0 Ratings
    6.1
    61%
    6 Ratings

    Scheduling

    N/A
    0 Ratings
    5.5
    55%
    9 Ratings

    Workflow Automation

    N/A
    0 Ratings
    3.5
    35%
    9 Ratings

    Team Collaboration

    N/A
    0 Ratings
    7.1
    71%
    11 Ratings

    Support for Agile Methodology

    N/A
    0 Ratings
    6.1
    61%
    6 Ratings

    Support for Waterfall Methodology

    N/A
    0 Ratings
    7.4
    74%
    6 Ratings

    Document Management

    N/A
    0 Ratings
    8.7
    87%
    11 Ratings

    Email integration

    N/A
    0 Ratings
    7.8
    78%
    8 Ratings

    Mobile Access

    N/A
    0 Ratings
    4.7
    47%
    7 Ratings

    Timesheet Tracking

    N/A
    0 Ratings
    7.3
    73%
    10 Ratings

    Change request and Case Management

    N/A
    0 Ratings
    3.5
    35%
    6 Ratings

    Budget and Expense Management

    N/A
    0 Ratings
    6.3
    63%
    9 Ratings

    Professional Services Automation

    ActiveCampaign

    Feature Set Not Supported
    N/A
    7.2

    Workamajig

    72%
    Workamajig ranks higher in 4/4 features

    Quotes/estimates

    N/A
    0 Ratings
    7.0
    70%
    7 Ratings

    Invoicing

    N/A
    0 Ratings
    7.9
    79%
    7 Ratings

    Project & financial reporting

    N/A
    0 Ratings
    8.9
    89%
    9 Ratings

    Integration with accounting software

    N/A
    0 Ratings
    5.0
    50%
    2 Ratings

    Attribute Ratings

    • ActiveCampaign is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    9.1

    ActiveCampaign

    91%
    651 Ratings
    7.2

    Workamajig

    72%
    11 Ratings

    Likelihood to Renew

    8.8

    ActiveCampaign

    88%
    19 Ratings

    Workamajig

    N/A
    0 Ratings

    Usability

    8.0

    ActiveCampaign

    80%
    35 Ratings

    Workamajig

    N/A
    0 Ratings

    Availability

    9.1

    ActiveCampaign

    91%
    4 Ratings

    Workamajig

    N/A
    0 Ratings

    Performance

    6.4

    ActiveCampaign

    64%
    4 Ratings

    Workamajig

    N/A
    0 Ratings

    Support Rating

    6.1

    ActiveCampaign

    61%
    39 Ratings

    Workamajig

    N/A
    0 Ratings

    In-Person Training

    7.3

    ActiveCampaign

    73%
    1 Rating

    Workamajig

    N/A
    0 Ratings

    Implementation Rating

    8.7

    ActiveCampaign

    87%
    10 Ratings

    Workamajig

    N/A
    0 Ratings

    Configurability

    7.7

    ActiveCampaign

    77%
    3 Ratings

    Workamajig

    N/A
    0 Ratings

    Ease of integration

    8.1

    ActiveCampaign

    81%
    3 Ratings

    Workamajig

    N/A
    0 Ratings

    Product Scalability

    8.4

    ActiveCampaign

    84%
    4 Ratings

    Workamajig

    N/A
    0 Ratings

    Vendor post-sale

    7.7

    ActiveCampaign

    77%
    3 Ratings

    Workamajig

    N/A
    0 Ratings

    Vendor pre-sale

    7.2

    ActiveCampaign

    72%
    3 Ratings

    Workamajig

    N/A
    0 Ratings

    Likelihood to Recommend

    ActiveCampaign

    I think ActiveCampaign is very useful for setting up newsletters, forms, and automated responses that are nicely branded, with good functionality. It's also useful if you are starting small and want something both inexpensive to get started but also very scaleable as you grow. Do use the double security because I got a lot of spam through forms, even with a captcha.
    Read full review

    Workamajig

    If you're looking for a system to help you address accounting that's not suited for marketing agency structures, this is the right tool. It is a bit cumbersome, but it has streamlined our reporting, billing, estimating, and tracking. As for project management, it's great that it integrates with the estimating and finances, but it's just not enjoyable to use. The interface is clunky. So if project management is your main criteria, I'd choose something else. We would never use it to collaborate with clients either because I'd be afraid of making them frustrated by the tool, so we use Basecamp to do that.
    Read full review

    Pros

    ActiveCampaign

    • Contact management is robust and reliable, and provides all the capabilities I was looking for.
    • Marketing automation takes a little figuring out, but it's easy to learn and easy to use.
    • Deals are highly customizable and incredibly easy to use. I love that you can use it to create all kinds of workflows, not just sales pipelines.
    • Training videos and webinars are top notch. I've learned a lot from them and always appreciate the email notifications when a new video/webinar is available.
    Read full review

    Workamajig

    • The Platinum version has a particularly robust time tracking system, down to a 'timer' function that can be critical for an agency like mine where you want to be accountable for billing a client arruately
    • The ability to make projects available only to those who are permitted to assign their time to it has apparently been very helpful during our revenue reconciliation meetings where time incurred is reviewed against scope
    • The mobile app, while I still feel needs some work, is pretty handy for a quick calendar check if I'm in a client meeting and cannot utilize my browser to get information
    Read full review

    Cons

    ActiveCampaign

    • The email designing part could be easier to use. There are certain simple shortcuts that don't work, for example, adding links is more complicated than it should be, moving blocks around is hard, etc.
    • There's no good way to filter by 'active' and 'inactive' subscribers when editing en-mass.
    • I'd like more reporting data on one page.
    Read full review

    Workamajig

    • WMJ's interface is dated. Despite an html5 driven "sheets"-based interface, it takes a lot of time and effort to manage the interface, which could be streamlined considerably. On a UX/UI scale of 1 to 10, with 10 being the best, WMJ would earn a 6 from me.
    • Despite the amount of documentation available, there is a distinct lack of clarity in that documentation, and it doesn't fully cover everything you would expect. Branching thoughts, for instance, are not addressed. Additionally, because there are two editions of the software online, there are two support sites that aren't sequestered. So information from both commingles, creating confusion.
    • Support is available on an email and phone basis. They strongly encourage you to use email, however, and they are resistant to phone time. This is likely because the support staff is limited in number, but has a great depth of knowledge. If you want immediate phone support, however, YOU ARE OUT OF LUCK. You are placed in a queue and the odds of same-day help are low. For email, the response is usually within an hour, but when you are stuck with a configuration issue, or need to generate a report and don't know how to do something, waiting is not optimal. That said, the support team is TERRIFIC.
    Read full review

    Pricing Details

    ActiveCampaign

    Starting Price

    $9 per month

    Editions & Modules

    ActiveCampaign editions and modules pricing
    EditionModules
    Lite$9.001
    Plus$492
    Professional$1293
    Enterprise$2294

    Footnotes

    1. Per Month [3 Users]
    2. Per Month [25 Users]
    3. Per Month [50 Users]
    4. Per Month [Unlimited Users]

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Workamajig

    Starting Price

    $41 per month per user

    Editions & Modules

    Workamajig editions and modules pricing
    EditionModules
    In-house$411
    Agency$412
    EnterpriseContact3

    Footnotes

    1. per month per user
    2. per month per user
    3. per month per user

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Likelihood to Renew

    ActiveCampaign

    For our clients (Course creators, event hosts & managers, business leaders that have existing marketing in place and want to grow past 6 & 7 figures), we highly recommend ActiveCampaign, because:
    • Broad capabilities - ability to create individual emails to specific segments (the right people) at the right time (predictive sending for the greatest likelihood of conversion) and automated flows so that our clients are generating revenue
    • Integrations - We run ads for our clients, and ActiveCampaign automatically creates dynamic audiences for our social media platforms so that our ads are going to audiences that have just opened or clicked emails (or that follows up with people who haven't engaged). The number of programs that ActiveCampaign connects to makes the marketing a seamless experience for our clients.
    • Visualization of data - With the flow builder, you can see where people are in the process, what tags are being applied overall - makes it so much easier to create email marketing solutions for clients.
    • Reporting - The ability to see specific open, click, and conversion rates in one place.
    • Outstanding customer support - Having the ActiveCampaign team behind you makes it easy to recommend and use it for clients.
    Read full review

    Workamajig

    No answers on this topic

    Usability

    ActiveCampaign

    ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
    Read full review

    Workamajig

    No answers on this topic

    Reliability and Availability

    ActiveCampaign

    I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
    Read full review

    Workamajig

    No answers on this topic

    Performance

    ActiveCampaign

    Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
    Read full review

    Workamajig

    No answers on this topic

    Support Rating

    ActiveCampaign

    This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
    Read full review

    Workamajig

    No answers on this topic

    Implementation Rating

    ActiveCampaign

    Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
    Read full review

    Workamajig

    No answers on this topic

    Alternatives Considered

    ActiveCampaign

    I felt like ActiveCampaign had the most features for the value I was expecting. I looked at other reviews just like this to see whether it would meet my needs. I also considered price. As a startup, I wanted to make sure I could have a platform that could grow to what I needed it to be without paying too much at the beginning.
    Read full review

    Workamajig

    Workamajig was definitely a lot easier to keep track of projects, timesheets, and out of office calendars all in one. ClickUp and Zoho were good for project management but JIG definitely has more to offer and it's a little easier to clean. Keeping track of campaigns is much easier in JIG as it assigns project numbers and task numbers to each assignment.
    Read full review

    Scalability

    ActiveCampaign

    My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
    Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
    At this point, I don't think I'd ever use any other platform!
    Read full review

    Workamajig

    No answers on this topic

    Return on Investment

    ActiveCampaign

    • ActiveCampaign saved us thousands of dollars over our previous CRM platform.
    • We are able to track leads through the sales pipeline, seeing exactly how much our efforts are bringing in.
    • We are able to provide better customer service by quickly responding to forms completed on our website no matter the time/day.
    • We can run reports to find areas we may be deficient in marketing or sales, and also see our strengths, which is important to our C Suite.
    • ActiveCampaign Automations save us a significant amount of time.
    Read full review

    Workamajig

    • Workamajig allows for a more flexible, productive workflow, especially for people working remotely.
    • Team members on a project are more aware of budgeted hours and timelines because of the various alerts.
    • Workamajig is such a timesaver because it's such an easy quick reference on current or past projects.
    Read full review

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